A Sales Guy

SEPTEMBER 15, 2016

A few years ago I created a list of the best books sales people should read to become a badass. You can see the list here. The list included some amazing books. What made that list so special was the surprising number of books that WEREN’T sales books. The original list of must read sales books for sales badasses included some books that address traits and skills that are critical to sales, but aren’t solely sales related.

Gate keeper 167

Gate keeper Sales Pipeline Up-sell 167

Anthony Cole Training

SEPTEMBER 15, 2016

I have a question for you: Why does variability exist?

Sales 169

Sales 169

Understanding the Sales Force

SEPTEMBER 15, 2016

The Buyer Journey is front and center again. Dan McDade posted the second in his 3-part series on Lies and Myths and part 2 is about the Buyer Journey. 8 Sales Experts weighed in with their thoughts about the Buyer Journey and you can read those here. Don't miss Mike Weinberg's comment - I love it! It's pretty clear where the sales experts stand, so where is all of the Buyer Journey data coming from if not the sales experts?

Sell 114

Sell Sales Closing Process 114

ConversionXL

SEPTEMBER 13, 2016

If you’re part of a conversion optimization team, a big part of that job is communicating treatments to other specialists on your team (analysts, designers). Depending on the scope of the changes, you could use a few different tools and methods. Almost always, though, this includes wireframing – and it helps to be able to do wireframing decently well.

Conversion 108

Conversion UX A/B testing User Experience 108

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Follow-up

A Sales Guy

SEPTEMBER 12, 2016

I spent Labor Day on Cape Cod, this year. I spent it on Great Island. It’s one of my favorite places to relax and enjoy myself (and not shave ). It’s absolutely gorgeous, peaceful and serene. We were supposed to shoot #heykeenan 27 before I left for vacation, but we just didn’t get it done, so I figured, what the heck. I’ll do it myself from the beach.

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Drivers/motivators Clients 127

Anthony Cole Training

SEPTEMBER 16, 2016

Let’s start with the right people.

Sales 150

Sales 150

The Sales Hunter

SEPTEMBER 13, 2016

When you prospect with integrity, you will get customers who have integrity. Think about what the previous sentence means. Integrity is an asset that is undervalued and underappreciated in today’s business world, yet it means more than ever. Today there are too many people using stupid tactics to prospect that lack integrity. I certainly realize integrity […].

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Prospecting Customers Sell Sales 105

A Sales Guy

SEPTEMBER 16, 2016

The giant sales conference that is Dreamforce is coming up in just under a 3 weeks and I will speaking. My topic, coaching. If your going to Dreamforce come say high and learn how I teach sales organizations to build coaching processes that win. Register here: https://success.salesforce.com/Sessions?eventId=a1Q3000000qQOd9EAG#/session/a2q3A000000LBH9QAO.

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Process Sales 115

Score More Sales

SEPTEMBER 14, 2016

Next week I’m hosting a conference in Boston called Rev it Up – Sales Leader Summit. Our opening keynote will be best-selling author Dorie Clark speaking about building your brand as a sales leader. Dorie’s most recent book is called Stand Out – How to Find Your Breakthrough Idea and Build a Following Around It.

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Follow-up Up-sell Sell Leadership building 97

Partners in Excellence

SEPTEMBER 15, 2016

I don’t write a lot of book reviews for sales or marketing books. This Fall, however, there are a number that are really noteworthy, so I’ll be sharing brief reviews of them. I tend not be a great reviewer, because to do a review, I actually dive deep into the book. Inevitably, I find things that I question, things the author may have handled better, things I think are dead wrong.

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Closing Strategic planning Technique Up-sell 90

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

Retail

The Sales Hunter

SEPTEMBER 16, 2016

Are the people on your team focused on the goals of the team or are they focused on their own individual priorities? It’s easy for us to think the team is marching in the right direction, but when challenged, far too many people are doing anything but that. In my new book High-Profit Prospecting, I […].

Prospecting 88

Prospecting Sales Drivers/motivators Sell 88

A Sales Guy

SEPTEMBER 15, 2016

A few years ago I created a list of the best books sales people should read to become a badass. You can see the list here. The list included some amazing books. What made that list so special was the surprising number of books that WEREN’T sales books. The original list of must read sales books for sales badasses included some books that address traits and skills that are critical to sales, but aren’t solely sales related.

Gate keeper 83

Gate keeper Sales Pipeline Up-sell 83

Engage Selling

SEPTEMBER 13, 2016

Let’s call a spade a spade. What Wells Fargo did was illegal. They used private customer information create bogus accounts, forged signatures and authorized charges that customers were not made aware of.

Customers 78

Customers Clients Quota Service 78

Partners in Excellence

SEPTEMBER 13, 2016

It’s always terrible to start a blog post with a disclaimer. It’s great to have customers with “needs.” Implicit in this, is they have recognized they have a problem or opportunity and are somewhere on the path to addressing that—including searching for solutions. These customers with “needs” are great. Our ability to engage them is much easier, since they are more likely to be interested in learning about how we can address those needs.

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Customers Trust Prospecting Sell 90

Advertiser: ZoomInfo

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Promote

Pointclear

SEPTEMBER 13, 2016

Cold calling is dead. 57 – 90% of the buying process is complete before a sales rep needs to get involved. Marketing and sales are aligned. Do you agree these are lies? In late August I asked industry experts that same question and asked them to substantiate their answers. The team of experts includes: Ardath Albee, Marketing Interactions , CEO and Business Strategist.

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B2B Cold Call Negotiate Consult 77

A Sales Guy

SEPTEMBER 11, 2016

Passion is arguably the most important aspect of success. Without it, it’s hard to argue we are delivering our absolute best. Passion drives motivation. I define passion as the emotional connection to what it is we’re doing or committed to. It’s the heart part of the equation, not the head. About a month ago, Will Baron the genius behind Salesman Red asked me if I’d be willing to talk about my passion and what passion means in sales and life on his podcast.

Drivers/motivators 82

Drivers/motivators Sales 82

Engage Selling

SEPTEMBER 16, 2016

Turn to your non-sales departments to increase sales in your business? Want to drastically increase sales in your organization? Pick up your copy of Nonstop Sales Boom.

Sales 79

Sales Up-sell Clients Service 79

Partners in Excellence

SEPTEMBER 16, 2016

In a few weeks the annual migration to Dreamforce will occur. I’ve only been to a couple of events bigger than Dreamforce, but it’s an “interesting experience.” Somehow, I’m certain the city of San Francisco sits a little lower in the water with the 150-180K people that converge on Moscone Center during the few days. I was asked my tips for getting the most out of Dreamforce.

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Meeting CRM Start-ups Closing 90

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Pipeline

Hubspot

SEPTEMBER 15, 2016

Is your company fully embracing the digital age? Is your team engaging digital transformation beyond updating your website every 6 months? For many companies, failure to adapt to new technology means getting left behind and losing business. Your prospects and customers are researching and buying online, so why aren’t you focusing on marketing to them via digital channels?

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Quota Pipeline Technology Technology 78

A Sales Guy

SEPTEMBER 15, 2016

The giant sales conference that is Dreamforce is coming up in just under a 3 weeks and I will speaking. My topic, coaching. If your going to Dreamforce come say high and learn how I teach sales organizations to build coaching processes that win. Register here. See you there! The post I’m Speaking at Dreamforce appeared first on A Sales Guy.

Process 73

Process Sales 73

The Sales Hunter

SEPTEMBER 13, 2016

Recently I sat down via the Internet to discuss with Anthony Iannarino the issue of prospecting and, more specifically, some of the myths that keep people from doing it. I reached out to Anthony, because not only do I value his opinion, but I also wanted to talk about his new book (which I strongly believe you […].

Prospecting 71

Prospecting Sell Sales 71

Partners in Excellence

SEPTEMBER 12, 2016

I was just talking to an outstanding Vice President of Sales. The solutions his company develops address very complex issues in “manufacturing.” (I’m using that as a surrogate for what he is really doing.) It’s a complex sale. It’s an early stage company, they are starting to have great success and are closing some very large, intriguing deals.

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Manufacturing Objection handling Drivers/motivators Up-sell 90

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Campaign

Hubspot

SEPTEMBER 13, 2016

Measuring the effectiveness of digital marketing is one of the greatest challenges facing organizations. According to HubSpot’s 2016 State of Inbound report , 46% of marketers cited "proving the ROI of our marketing activities" as one of the biggest challenge they face within their company. The trouble is, when most marketers hear 'digital marketing analytics,' they tend to think of the metrics you'd typically associate with a web analytics tool like Google Analytics -- traffic, bounce rate, uni

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CRM Customer Relationship Management Campaign Closing 78

SalesLoft

SEPTEMBER 16, 2016

As sales moves rapidly to the Account-Based model , all across the industry, Sales Development Reps are attacking accounts from a multitude of different angles. As opposed to prospecting a lead, reps are touching each lead at least seven times in the hopes of converting it to a qualified opportunity before moving on to the next. We’ve already discussed how Outbound SDRs select and tier their accounts, but for inbound reps, like me, this strategy is slightly more challenging.

Angle 52

Angle Sales Prospecting Process 52

Engage Selling

SEPTEMBER 10, 2016

The customer at the other end of the phone was out of ideas. He talked to me about how his internal team was no longer breaking sales records or getting results the way they used to.

Growth 48

Growth Objection handling Customers Sales 48

Partners in Excellence

SEPTEMBER 16, 2016

I love the emerging focus on Account Based Everything. The principles of account based sales and marketing are fantastic–actually taking me back to my foundations in selling, where everything we did was account based. Since the terminology around Account Based Everything changes with every person who talks about it, let me outline what I think it is.

Drivers/motivators 86

Drivers/motivators Strategize Prospecting Technology 86

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

Gaming

Hubspot

SEPTEMBER 12, 2016

Video has been on the rise for a while, offering marketers a proven way to grab strangers' attention and keep their target audience engaged. Live video streaming in particular has become increasingly popular as a tool for companies and groups to connect directly with their users, to gain greater product awareness, and to brand themselves creatively.

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Non-Profits Electricity Campaign Construction 78

SalesLoft

SEPTEMBER 15, 2016

It’s conference season and everyone’s sales teams are in full-on appointment-setting mode, getting ready to meet with prospective customers and clients. But as cadences have been flowing, inboxes buzzing, and calendars filling, we’ve been gearing up for an exciting announcement to make this appointment-setting process just that much simpler. We’re excited to announce that as of now, you can directly book meetings from Salesloft with the integration of Chili Piper – an intelligent cal

Meeting 52

Meeting Appointment Territory Consult 52

The Sales Hunter

SEPTEMBER 11, 2016

Make it a priority this week to call senior level people at the top of the hour. I am confident that when you discipline yourself to do this, you will see tremendous momentum in your prospecting efforts. This simply has to be part of your game plan for prospecting this week. This is just one […].

Drivers/motivators 51

Drivers/motivators Gaming Prospecting Sales 51

Partners in Excellence

SEPTEMBER 11, 2016

“We have met the enemy and he is us,” first appeared in the Pogo comic strip by Walt Kelley on April 22, 1970. File this post under the, “Isn’t it ironic category.” For those who follow the blog, you know I go through all sorts of rants or raves about prospecting. Whether it’s email, phone calls, leveraging social tools, cold calling, warm calling…… Inevitably, these posts generate all sorts of comments: “People don’t pick up the phon

Cold Call 48

Cold Call Prospecting Technology Technology 48

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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