Sales Pop!
JUNE 17, 2025
Most sales teams don’t realize how much ground is lost before they even speak to a lead. People don’t wait around for a discovery call to figure out if you’re a good fit. They do that on your website. That’s where they start building trust, checking if you understand their problems, and sizing up your product against others. This means your site serves a bigger purpose than just attracting interest.
Hubspot
JUNE 16, 2025
As a business owner, sales isn’t just a job — it’s baked into everything I do. Pitching clients, negotiating partnerships, growing a network. You can’t escape it. And if you’re looking for a sales role? Same story. The job market is crammed with candidates all claiming to be “results-driven” and “customer-focused.” But recruiters and sales leaders? They’re wading through stacks of near-identical resumes, making snap judgments on who’s worth a second look.
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Salesforce
JUNE 17, 2025
Traditional user experience (UX) work assumes you’re designing screens that will be built exactly as drawn. But generative development is changing that assumption entirely. With AI systems now able to assemble interfaces and create dynamic user experiences on demand, designers must move beyond familiar practices to embrace this fundamental change.
RingDNA
JUNE 15, 2025
The main difference between B2C and B2B sales strategies is the decision-making process. B2C sales focus on quick, emotionally-driven decisions, often influenced by personal desires or immediate needs. In contrast, B2B sales involve longer sales cycles , multiple stakeholders, and decisions driven by logic, ROI, and business impact. Understanding these dynamics is crucial to tailoring your approach and messaging for maximum effectiveness.
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
ClickFunnels
JUNE 19, 2025
The post 7 Pro Tips for Cutting Your CAC Without Killing Conversions appeared first on ClickFunnels. If your Customer Acquisition Cost, or CAC, is creeping up, it’s time to get serious about optimizing your sales funnel. You’ve got two choices: (1) keep spending more, hoping your customers stick around long enough to make it worthwhile, or (2) get craftier about how you attract and convert leads in the first place.
Partners in Excellence
JUNE 19, 2025
Theoretically, we have solutions to our customers’ problems. Unfortunately, we tend not to focus on these, we tend to pitch the solutions, without knowing if the customer has the problem we solve, or really understanding that problem and what it means to them. We train our people to “solve the problem.” In their best engagements, we show up with insights, demonstrating, “here’s the solution to your problem, and if you buy by the end of the quarter we will offer you
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Force Management
JUNE 20, 2025
Great sales leaders know how to make the number, but the ability to do that consistently requires more than just great sales skills. The best revenue leaders understand the critical need to equip individuals with the proper tools for revenue success and drive organizational outcomes. A great sales leader understands the importance of a structured sales discipline while reinforcing methodologies that drive measurable results.
ClickFunnels
JUNE 17, 2025
The post Why Social Media Belongs in Your Sales Funnel appeared first on ClickFunnels. TikTok, Instagram, LinkedIn, and Facebook: these platforms might not immediately come to mind when mapping out your sales funnel. But judging by where your potential customers spend their time and how they discover businesses today, it’s clear why social media should be part of your conversion strategy.
Highspot
JUNE 17, 2025
Most go-to-market (GTM) initiatives aren’t failing—they’re flying blind. When analytics live in siloed systems, it becomes nearly impossible to understand what’s working and what’s not. Managers can’t coach effectively. Organizations struggle to identify performance gaps and scale success. Without unified insights into GTM performance, even top-performing organizations risk falling short.
SaaStr
JUNE 19, 2025
Rolling out our AI SDR this morning. It took a bunch of training, tooling, etc. But … 🔥Already got 15 meetings from it, 7.5% hit rate That’s more than any human SDR did in 30+ days before (More to come) — Jason ✨👾SaaStr.Ai✨ Lemkin (@jasonlk) June 16, 2025 The Top 3 Reasons AI Sales Tools “Don’t Work” (Spoiler: They Actually Do, If You Use The Tools Properly) I get this question at least 3x a week: “Jason, we tried AI sales tools and they just don’t wor
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
Salesforce
JUNE 17, 2025
Another Connections in the books! It was so great to see and meet many of you in person in Chicago. We had a fun and fulfilling two days of learning and networking. Our goal going into the event was to help prepare marketers for the age of AI agents. Our sessions took deep dives into agentic marketing, including how it works in Marketing Cloud Next.
Martech
JUNE 19, 2025
Marketers, and B2B marketers in particular, often face criticism for focusing on vanity metrics. Vanity metrics are numbers that are easily measurable and look good on paper but don’t directly correlate to business outcomes or provide actionable insights. Let’s take a closer look at seven common vanity metrics, why they’re considered weak and what you can use to replace them.
Highspot
JUNE 17, 2025
Most go-to-market (GTM) initiatives aren’t failing—they’re flying blind. When analytics live in siloed systems, it becomes nearly impossible to understand what’s working and what’s not. Managers can’t coach effectively. Organizations struggle to identify performance gaps and scale success. Without unified insights into GTM performance, even top-performing organizations risk falling short.
SaaStr
JUNE 15, 2025
Dear SaaStr: How Do I Hire a Great First 1-2 Sales Reps? Hiring your first AE (Account Executive) is a pivotal moment for your startup. It’s not just about finding someone who can sell—it’s about finding someone who can sell your product in the messy, unstructured environment of an early-stage company. "Never, ever hire a VP of Sales until you have 2 individual sales reps really closing.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Partners in Excellence
JUNE 15, 2025
All our customers are critical to our success. We strive to retain, renew, grow, and expand those we currently have. Every deal in our pipeline is important to us and our ability to achieve our goals. But what would happen if we were to disappear? In our current customers, what would happen if we disappeared? Would they just find a substitute product and move on with no impact?
Sales Gravy
JUNE 19, 2025
You know the drill. The quota clock is ticking, the pressure is mounting, and there's that relentless urge for a quick win. Every sales professional has felt that impulse to rush the process, to push for the immediate "yes," because, well, the numbers demand it. But here's the tough question you need to ask yourself: What if that very pressure is actively sabotaging your long-term success?
Salesforce
JUNE 17, 2025
Remember the very first spreadsheet you started to keep track of your customers? You created it with the hope of growing. That simple document probably served you well when you were just starting out. Spreadsheets are the natural first step for most small and medium-sized businesses (SMB) — they’re free, and flexible enough to handle basic needs.
SaaStr
JUNE 19, 2025
Dear SaaStr: How Do I Get a Job as a First Time VP of Sales? If you’re aiming to land a VP of Sales role, you need to position yourself as someone who can deliver results and scale a team. "The biggest mistakes CROs and VPs of Sales make when they take a new role." with @kylecnorton 1⃣ Too stubborn 2⃣ Need love space 3⃣ Do better diligence pic.twitter.com/yBGqYpQKfN — Jason ✨👾SaaStr 2025 is May 13-15✨ Lemkin (@jasonlk) January 20, 2025 Here’s how to approach it: Prove you can ow
Speaker: Jason Cottrell and Gireesh Sahukar
Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.
Partners in Excellence
JUNE 19, 2025
Preface: This is long and very nerdy. But I think it’s important to share the details of this fascinating research project. We struggle with the idea of, “How do we develop better business acumen with our sellers? How much time, how much investment, when will we see the results? What this project shows is “Time to customer acumen is amazingly short–and simple!
Highspot
JUNE 17, 2025
Key Takeaways Best-in-class AI sales assistant software helps sales managers and their teams tackle time-consuming, routine tasks and enhance customer interactions. Nearly half (49%) of go-to-market (GTM) teams use AI sales tools, and 41% plan to in 2025. Those that use AI realize up to 20% better revenue outcomes. Before evaluating AI assistant solutions, make a list of must-have features, and learn how to train AI with your unique sales data, workflow, and knowledge.
ClickFunnels
JUNE 19, 2025
The post Crack the Code: 7 Smart Tips to Turn Cold Leads into Sales appeared first on ClickFunnels. Your landing page gets visitors every day. But they show up, take a quick look, and leave without doing anything. You’ve tried changing headlines, tweaking colors, and rewriting your copy. Still, nothing seems to stick. What if those same visitors actually stayed on your page long enough to see what you offer?
Salesforce
JUNE 17, 2025
We hear it from every corner: Do more with less. Keep productivity high. That’s why we’re excited to announce our latest releases, focused on removing productivity blockers and empowering teams to hit targets faster. Say goodbye to time-sucking sales process tasks with automatic opportunity record updates and agent-powered quoting. Say hello to smarter enablement with tailored coaching from Agentforce Sales Coach, now available on any deal type in your CRM.
Speaker: Beth Sunshine, SVP, Up Your Culture
When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.
Martech
JUNE 18, 2025
Three major surveys released between Fall 2024 and Spring 2025 offer distinct yet complementary views on martech and organizational readiness: The CMO Survey (Duke University). MarTech’s State of Your Stack Survey. Gartner’s CEO and Senior Business Executive Survey. Despite differences in methodology and audience, a cross-analysis reveals troubling patterns in how organizations navigate technology transformation.
Anthony Cole Training
JUNE 20, 2025
Every sales leader understands intellectually that practice is an essential contributing factor to the success of their salespeople in the field. Any skill, every skill, whether it is playing an instrument, competing in tennis or basketball or soccer, requires hours and hours of practice. So does becoming a champion in selling. It requires hours and hours of sales practice to refine a successful prospecting approach with a unique and compelling value proposition.
SaaStr
JUNE 18, 2025
Dear SaaStr: Should I Hire a Sales Consultant as My First Sales Rep? No, you shouldn’t hire a sales consultant as your first sales rep. Here’s why: As the founder, you need to be the one to close the first 10–20 customers yourself. This isn’t just about getting deals done—it’s about deeply understanding your sales process, your customers, and what works (and doesn’t) in your pitch.
Salesforce
JUNE 17, 2025
Here’s the reality: Customers want fast, flawless service, but your team is stuck using outdated tools while costs keep climbing. Our research finds that 82% of service reps say customer expectations are higher than ever. Yet those same reps are buried in repetitive tasks, toggling between systems, and struggling to keep up as response times rise and customer satisfaction scores dip.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Martech
JUNE 17, 2025
Large Language Model (LLM) agents aren’t very good at key parts of CRM, according to a study led by Salesforce AI scientist Kung-Hsiang Huang. The report showed AI agents had a roughly 58% success rate on single-step tasks that didn’t require follow-up actions or information. That dropped to 35% when a task required multiple steps. The agents were also notably bad at handling confidential information. “Agents demonstrate low confidentiality awareness, which, while improvable th
PandaDoc
JUNE 16, 2025
In sales, compensation plans often hinge on a number called OTE, or “on-target earnings.” OTE represents the total amount that a rep can expect to earn if they hit 100% of their quota, combining their base salary with annual commissions or bonuses. OTE helps set clear expectations for performance and pay. For sales reps, it’s a benchmark.
SaaStr
JUNE 17, 2025
Emergence Capital has its latest “Beyond Benchmarks” report out. While much of it is stuff we already know, it’s a great summary of metrics from 600+ venture-backed B2B start-ups. Here are the top 5 SaaStr learnings: 1. AI-Native Companies Are Creating a New Performance Tier The Key Insight : AI-native companies achieve 100% median ARR growth vs 23% for traditional SaaS—a 4x advantage.
Salesforce
JUNE 19, 2025
Shoppers kicked off the first half of 2025 with the same energy as they did in 2024 – cautious, calculated, and weary of looming economic challenges. The first quarter’s sales results reflected this mindset. Online sales were essentially flat as consumers continued to wait out price and economic volatility. According to research by Salesforce, 51% of shoppers reported that they’re currently prioritizing essentials and 49% are pulling back on splurge purchases, a trend reported in 2024 and contin
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