Membrain
MAY 21, 2025
Sales technology has certainly changed across the decades. From the first Rolodexes to todays massive, AI-equipped juggernauts of automation with all the bells and whistles, weve come a long way.
Anthony Cole Training
MAY 22, 2025
This is the third and final article in a series of three blog posts about hiring and retaining top sales talent. In the first two articles, we covered defining your sales candidate ideal profile, establishing your companys hiring standards, and building a robust candidate pipeline. Now we will focus on how to screen and phone interview the right candidates to increase your success at hiring and retaining top sales talent.
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Sales Pop!
MAY 22, 2025
The question, Do you think singularly or collectively? comes to mind upon reviewing my career journey from corporate sales to entrepreneurship. My experience proves they are in opposite corners of a boxing ring, providing remarkable lessons for the dos and donts and how to improve our unique journeys. Accordingly, our blog offers insights into how each experience is an opportunity for career and business growth.
ClickFunnels
MAY 22, 2025
The post How A/B Testing Boosts Your Sales Funnel Performance appeared first on ClickFunnels. You know that moment when you’re staring at your conversion numbers, wondering, “Why aren’t more people clicking through?” You’re not alone. The difference between a good funnel and a great one often comes down to tiny details you might never guess matter.
Speaker: Brendan Sweeney, VP of Global Sales at Allego
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry expert Brendan Sweeney for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
Partners in Excellence
MAY 22, 2025
Last week, I had another “argument” with one of the highest performing CROs I’ve been privileged to work with. We’ve worked with each other, in various roles, for about 10 years. Our “arguments” are conversations where we push each other very hard. We are comfortable with them, because we know we are in lockstep on our goals, purpose, and friendship.
Understanding the Sales Force
MAY 18, 2025
If you were going to plant a fruit tree, you would need to follow a five-step process which includes: Dig a hole Place the tree and fill the hole Fertilize and Water Maintain (Sun, water, pruning, fertilizer) Harvest It should be obvious that you cant mess with the sequence because if you do anything in the wrong order, your fruit tree adventure will end before it begins.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
ClickFunnels
MAY 20, 2025
The post How to Boost Funnel Page Performance with Pop-Ups appeared first on ClickFunnels. Ever notice how some websites seem to know exactly when you’re about to leave? That little box pops up offering you a discount or a free guide. Suddenly you’re thinking, “Well, maybe I’ll stick around after all.” That’s the power of a well-timed pop-up, and it could be the missing piece in your funnel page strategy.
Partners in Excellence
MAY 21, 2025
Foreword/Forewarning: This is a bit longish, my apologies. But hang in there. At the end, I’ve included a special treat. I asked ChatGPT to weigh in on these ideas. She lets loose! It’s hilarious, but painfully on target. Enjoy!! About 14 years ago, I wrote a post, Outsourcing Our Thinking. There, I discussed my concern with seller and manager ability to think critically.
Force Management
MAY 22, 2025
Leaders of B2B software and tech organizations looking to ignite revenue with a consulting or training partner have no shortage of options. When evaluating potential partners, two must-haves for most companies are: 1. Not starting from scratch 2. Evidence of where the training partner has been successful At Force Management, we take pride in how we differ from other vendors in the sales training and enablement space.
Engage Selling
MAY 20, 2025
Cross-selling isn’t just about boosting revenue—it’s the retention strategy you didn’t know you needed. Customers with multiple products stick around and spend more. Here’s how to make it happen. For … The post How to Reduce Your Customer Churn first appeared on Colleen Francis - The Sales Leader.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Martech
MAY 23, 2025
B2B teams are producing more content than ever and getting less out of it. Social feeds are saturated, attention spans fractured and generic corporate messaging rarely gets noticed. In 2025, you don’t need more content, you need more good content. That means shifting from volume-driven output to content with a purpose targeted, relevant and real.
Partners in Excellence
MAY 23, 2025
I’ve been on a tear this week, talking about AI. I’m so excited about it’s potential, yet I get so frustrated about too many of the current use cases. We are obsessed with how many tasks can be automated by AI, freeing up our time. Without a doubt, AI can have a huge impact on how we spend our time, offloading meaningless tasks. (As a sidenote, so much of the early results of these efforts, don’t seem to show improvements in results, at least in our GTM strategies.).
SaaStr
MAY 23, 2025
When SaaStr Fund made the first investment in RevenueCat back in 2018, nobody could have predicted that this “simple API for managing in-app subscriptions” would become the infrastructure powering 33% of all mobile subscription apps and reach a $500M valuation in 2025. And more importantly, revenue and user growth that is accelerating at scale.
SalesProInsider
MAY 23, 2025
Lets face it. Todays prospective clients are more time strapped, distracted, skeptical, and overwhelmed than ever. During prospect conversations you, as a financial advisor, may find yourself feeling hurried to rush and quickly share all the value you bring, hoping it will click for your prospect. But heres the truth: The key to better conversions isnt moving fasterits slowing down.
Speaker: Jason Cottrell and Gireesh Sahukar
Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.
Martech
MAY 21, 2025
Most product marketers mistake explanation for persuasion. They open with features, as if the product’s function speaks for itself. But buyers don’t assign value to features in isolation. They mentally tie features to outcomes they care about and do it in a way that protects them from regret. In that sense, people don’t buy the “why” alone.
Partners in Excellence
MAY 20, 2025
Another piece of nonsense by a guru found its way into my feed today. It started with, “The secret to pitching isn’t making yourself look good, it’s making your competitors look silly.” It was followed by one a 21 page carousel outlining how to make your competitors look silly. And, as usual, 100’s of likes and comments, “The secret to success!
SaaStr
MAY 22, 2025
Dear SaaStr: How Can I Crush a VP of Sales Interview? To nail a VP Sales interview, you need to demonstrate that youre not just a smooth talker with a great LinkedIn profileyou need to show youre the real deal. Heres how to crush it: Actually Know the Product Before the Interview. Too many VPs of Sales and CROs show up to interviews knowing almost nothing about the product.
Salesforce
MAY 20, 2025
Think you know all the ins and outs of email marketing at this point? Even if youve spent hundreds of hours building out your current email campaigns, do you know what to do when your company decides to enter into a new country/region? Have you taken all the steps to ensure you are compliant with the local laws of that country? You need to be up to speed on international email sending.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Martech
MAY 21, 2025
If you’ve ever opened an automation platform like Make.com or Zapier and didn’t know where to begin, you’re not alone. When I first explored AI-powered automation, I started off optimistic, then got lost in the maze of API integrations. That feeling of immense possibility clouded by complexity is where many marketing teams sit today.
Membrain
MAY 18, 2025
In this episode of The Art and Science of Complex Sales, were joined by Tony Cross , CEO of Growth Matters International. Tony shares how sales managers can be the most powerful lever for sales transformation. The conversation focuses on how to lead teams through uncertainty, coach toward customer buying behavior, and create practical momentum through structured conversations and frameworks.
SaaStr
MAY 20, 2025
So in any interesting bit of convergent evolution, both Monday and HubSpot have now passed 250,000 customers. Both started SMB (Monday even more so), and Both have now gone more enterprise (Monday even more) But still with the vast majority of their customers SMB. Both have also evolved from different roots (marketing for HubSpot, team management for Monday) to now have CRMs as their core.
Salesforce
MAY 23, 2025
When you need help, you want answers fast no endless searching or waiting. An AI agent thats set up with the right knowledge is perfect for the job. In October 2024, we launched Agentforce on Help to make it easier for customers to get answers – fast. Before that, our Help Portal worked just like most support sites: tons of content, search tools, videos, and case submissions.
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Martech
MAY 22, 2025
Generative AI is astonishing and frustrating. There’s so much promise, and vendors are constantly releasing new capabilities. But it’s too hard to add to existing content creation workflows unless you have a team of developers. Suppose you’re evaluating AI solutions or struggling to make existing tools fit your content workflows. In that case, it might be time to take a closer look at the model context protocol (MCP) and the servers created to use this standard what they are, h
Highspot
MAY 18, 2025
Key takeaways ABM and sales enablement help teams focus on the right accounts and equip reps with the tools to convert prospects into customers. Tools like AI sales coaching, just-in-time learning, and dynamic playbooks help reps respond to buyer needs at every journey stage. Companies that align their sales and marketing grow 19% faster and 15% more profitably.
SaaStr
MAY 19, 2025
We’ll do deep dives on all the SaaStr + AI Summit 2025 speakers soon! We wanted to kick it off with some of the key insights with Box CEO Aaron Levie and IBM VP AI Raj Datta: The Numbers Don’t Lie – ChatGPT Hit 500M Users in Just ~2 Years Let’s start with the cold, hard metrics that SaaS leaders seem to underestimate: AI adoption is happening at an unprecedented velocity.
Salesforce
MAY 20, 2025
Authors are listed in alphabetical order. Introduction As enterprises adopt AI assistants, evaluating how well these agents handle real-world tasks especially through voice interfaces has become crucial. Traditional benchmarks largely focus on general conversational abilities or narrow tool-use scenarios, leaving a gap in assessing AI performance in complex, domain-specific workflows.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Martech
MAY 23, 2025
When account-based marketing (ABM) came along in the early 2000s, I was really excited and hopeful. I thought it would finally get B2B sales and marketing teams working together. I also knew that we marketers needed to move off our maniacal obsession with new-account lead gen and invest in adding value across the entire customer relationship. Key accounts have been the source of most B2B profits forever, but they have traditionally been sales’ province.
PandaDoc
MAY 22, 2025
Sales enablement vs sales operations: whats the difference and why it matters It takes more than skilled reps and flashy slide decks to successfully drive revenue growth. Every high-performing sales team has smart strategy and efficient operations behind it. Sales enablement and sales operations are both essential elements, though often misunderstood or even mistaken for the same thing.
criteria for success
MAY 18, 2025
If youre wondering how to prospect for sales effectively, youre not alone. Were all looking for that magic bullet. And while there might not be a magic bullet, there certainly is a magic formula. And today, Im here to share that formula with you. So, if youd like to learn how to prospect for sales and improve your companys prospecting process, keep reading.
Salesforce
MAY 19, 2025
Chances are, your first internal AI agent was something of a jack-of-all-trades. You could ask it questions about your companys PTO policy, get help provisioning a new laptop, or even task it with putting together a competitive analysis ahead of an important sales call. It did an admirable job at most of these tasks, most of the time. But like any worker stretched too thin, it could sometimes drop the ball.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
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