Anthony Cole Training
JUNE 27, 2025
This week I was rewatching the Steve Jobs presentation from 2007 where Apple released a piece of technology that perhaps you have heard of. They called it the iPhone. Maybe you are like me and wonder how it is possible that 18 years have passed since then. I still remember having dinner in Philadelphia with a work colleague who had just bought the first version of the iPhone.
Iannarino
JUNE 25, 2025
I joined my family’s staffing firm when I was seventeen, and since then, I’ve witnessed a complete transformation in B2B sales strategy over the decades. From landing clients like Express, Victoria’s Secret, and DHL to navigating modern decision-making challenges, my journey spans three distinct sales eras — each with unique buyer behaviors and selling techniques.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ClickFunnels
JUNE 24, 2025
The post Why Your Homepage Is Killing Your Conversions (And What to Build Instead) appeared first on ClickFunnels. You’ve been told your homepage is the face of your business. The digital welcome mat. The starting point of the customer journey. But that logic is precisely why your conversions are stuck. Listen up: Static homepages don’t sell.
SaaStr
JUNE 24, 2025
We’re living through the biggest transformation in B2B sales since the birth of SaaS itself. ICONIQ’s latest report, surveying 205 GTM executives in April 2025 , reveals a market splitting in two: AI-forward companies pulling dramatically ahead while traditional SaaS companies struggle with flat growth, longer sales cycles, and declining conversion rates.
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
Sales Gravy
JUNE 27, 2025
The second quarter of 2025 delivered some incredible conversations on the Sales Gravy podcast. From discipline strategies that separate winners from wannabes to the psychology of selling that most reps completely miss, here are the five most powerful insights that can transform your sales results immediately. 1. Focus on Activity, Not Outcomes The Problem: Most sales reps get discouraged when they don't book meetings, causing them to change their approach daily.
PandaDoc
JUNE 27, 2025
Sales teams are juggling more tools, more data, and higher buyer expectations than ever. But when it comes down to closing the deal, the content your reps are using is the most important piece that will make or break the sale. Sales enablement content gives your sales reps the resources they need to build trust, help with objection handling , and move potential customers through the sales funnel.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
JUNE 22, 2025
Dear SaaStr: I’m a Seed Stage, First Time VP of Sales. What Should I Do To Be Successful? First off, congrats on the role—it’s a big deal. But seed stage is tough. You’re building from scratch, and there’s no playbook handed to you. So let’s get you on track to crush it. Master the Product and ICP (Ideal Customer Profile) You need to know the product inside and out — before you start.
Heinz Marketing
JUNE 26, 2025
Introduction: The Signal Gap Your buyers are telling you what they need long before they ever talk to sales. But too many teams are still focused on vanity engagement metrics that don’t translate to pipeline. If you’re still optimizing for form fills, you’re missing the real cues. Sales cycles are slower. More deals stall. And across marketing, sales, and customer success, teams are flying blind without a clear view of what buyers and customers are actually signaling.
PandaDoc
JUNE 26, 2025
You want your sales team to close deals faster, personalize every customer experience, and exceed buyer expectations. Right? Consistent results require working smarter, not harder. Sales effectiveness is all about doing just that. If you improve your sales effectiveness, you can optimize your people, processes, and tools to achieve better results across the board.
Highspot
JUNE 23, 2025
Top-performing companies aren’t thinking harder. They’re executing smarter. And it’s paying off. Bain’s 2025 Commercial Excellence and Revenue Growth Agenda confirms what many sales and revenue leaders already suspect: companies leading the pack consistently outperform by turning strategy into action and doing it at scale. But even with strong market momentum, nearly one-third of B2B organizations missed their revenue goals last year.
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
SaaStr
JUNE 26, 2025
Dear SaaStr: How Are VP of Sales Commissions Normally Structured? VP of Sales commissions in SaaS are typically structured around a 50/50 On-Target Earnings (OTE) model. This means 50% of their total compensation is a base salary, and the other 50% is variable, tied to hitting specific revenue or ARR targets. Here’s how it usually breaks down: Base Salary (50% of OTE) : This is the guaranteed portion of their compensation.
Partners in Excellence
JUNE 27, 2025
John Dougan posted something interesting on LinkedIn (There is so little interesting in LI that I treasure the moments when I find something.). It was his struggle with the word Enablement and the concept of what Sales Enablement has become. And John runs sales enablement at a great organization. It got me thinking about something I see happening too much in everything we do in our GTM and customer entanglement strategies.
PandaDoc
JUNE 22, 2025
Want your business to succeed long-term? Maintaining loyal, engaged customers can cost less and deliver a higher ROI than acquiring new customers. This means effective customer relationship management (CRM) is essential. A solid CRM strategy can enhance customer satisfaction while fostering loyalty, ultimately leading to more sustainable business growth.
Adaptive Business Services
JUNE 25, 2025
Doing a great job is fine, but it’s not enough. The real question is … will you do it consistently? While we start out good, we may later become lackadaisical and it then goes downhill from there. I remember back to when I became a sales trainee with a national office products company. This firm was recognized for providing the best sales training in the industry.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
SaaStr
JUNE 23, 2025
The Great SDR Downsizing: 36% of B2B Companies Cut Sales Development Teams in 2025 Based on data from Emergence Capital’s “Beyond Benchmarks” report surveying 560+ venture-backed B2B software companies The whispers have been growing louder in SaaS corridors: “Is this the end of the SDR?” As AI tools proliferate and automation becomes more sophisticated, many are questioning whether the traditional Sales Development Representative role will survive the next decade.
Partners in Excellence
JUNE 24, 2025
Great discovery is foundational to understanding our customers and their needs. Too often, we skip it, instead rushing to pitch our products. When we do some nominal level of discovery, it’s actually a product pitch in disguise. Our questions aren’t oriented to understanding their needs or what they seek to change. Instead they steer the customer to express their needs in terms of the capabilities/features of our products.
PandaDoc
JUNE 27, 2025
We all know customer relationships are vital to business success. It doesn’t matter if you’re a startup trying to get your first clients or an enterprise with thousands of contacts. A CRM (customer relationship management) system is key to keeping organized. The benefits of CRM in business are vast, from streamlining the sales process and boosting collaboration to helping your team close deals faster.
Topline Leadership
JUNE 23, 2025
Actions to Start and Stop Doing Over the last twenty years, systematic surveys and interviews with salespeople that I have participated in have illuminated consistent themes that shed light on the effectiveness of sales managers. These insights hold profound value, offering a roadmap for sales managers looking to refine their leadership style and drive performance.
Speaker: Jason Cottrell and Gireesh Sahukar
Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.
SaaStr
JUNE 25, 2025
Dear SaaStr: What is a Normal Commission for an Account Exec as a Percentage on Revenue of a Deal? For SaaS account executives, commissions typically range from 8-10% of the first-year Annual Contract Value (ACV) of a deal. This is pretty standard for inside sales reps working on mid-market or enterprise deals. For smaller deals, or in lower-margin businesses, it might be a bit less.
Salesforce
JUNE 26, 2025
The Challenge with Flows Today Salesforce flows sit at the heart of modern CRM automation, yet authoring them still requires a unique mix of declarative drag‑and‑drop and Apex know‑how. To ease this process, Salesforce has committed to incorporating cutting-edge Generative AI technologies such as Agentforce for Flow (A4F, now generally available ). A4F uses AI to generate complete Salesforce flows from a user prompt, which can then be readily deployed on Flow Builder.
PandaDoc
JUNE 23, 2025
Modern SaaS users are overloaded with choices and want personalized solutions. Your software may have all the best features that blow the competition out of the water. Still, if your sales reps can’t communicate how it addresses your customers’ unique challenges, you risk losing valuable sales opportunities. Through sales discovery calls, we can identify customer needs and pain points, and match them with the perfect solution: your product.
Partners in Excellence
JUNE 23, 2025
As revenue operators, our job is to find and close customers. Whether it’s net new customers, retention/renewal, expansion. We measure our success based on hitting our revenue and profitability goals. Even when we claim to be customer centric, too often, we organize our GTM motions and measure our success in ways that make customers collateral damage, or worse, a means to our ends.
Speaker: Beth Sunshine, SVP, Up Your Culture
When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.
SaaStr
JUNE 26, 2025
The AI Account Executive Is Arriving. Here’s What Support — Which is 18+ Months Ahead — Teaches Us About What Comes Next. Customer support cracked the deflection code with AI. Companies are routinely achieving 60%+ deflection rates – meaning AI handles 6 out of 10 (or more) support tickets before a human agent ever gets involved.
ClickFunnels
JUNE 26, 2025
The post Why LTV to CAC Is the Only Metric That Really Matters appeared first on ClickFunnels. Most business owners obsess over the wrong numbers. They celebrate high monthly revenue or low ad costs without asking the critical question: Are these customers actually profitable in the long run? The lifetime value (LTV) to customer acquisition cost (CAC) ratio answers that question.
Martech
JUNE 26, 2025
As AI-powered workflows become central to sales and RevOps, go-to-market (GTM) execution is increasingly dominated by high-volume, sales-led outreach. This change prioritizes short-term demand capture over long-term brand building and demand creation. While AI enables scale and efficiency, it often sidelines marketing’s strategic role and compromises customer experience, especially in enterprise settings where automated outreach can do lasting damage.
Partners in Excellence
JUNE 26, 2025
According to ChatGPT, the term, “Close but no cigar,” originated in the 1920s-30s. Apparently at carnivals and fairs, cigars were given out as prizes for things like shooting galleries, ring toss, dart games and so forth. When someone missed the mark, the carnie would yell, “Close but no cigar.” We’ve seen the term used for some harrowing moments.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
SaaStr
JUNE 22, 2025
SaaS Capital just dropped their 14th annual survey analyzing growth rates across 1,000+ private B2B SaaS companies. This isn’t your typical “here’s what public companies are doing” report – this is real data from real private companies dealing with real challenges in 2025. Also, importantly, it’s not just a survey of venture-backed start-ups.
PandaDoc
JUNE 26, 2025
CRM systems are meant to help your teams manage customer relationships more effectively. But without a solid document workflow in place, even the best CRM can become a bottleneck. So, what’s the answer? CRM document automation integrates document workflows directly into your CRM, allowing you to reduce repetitive manual tasks, streamline communication, and ensure your documents are always accurate and up to date.
Heinz Marketing
JUNE 25, 2025
Customer-Led Growth (CLG) requires a new lens for measurement. Traditional funnel metrics like MQLs or pipeline velocity don’t tell the full story of how your best customers drive long-term growth through retention, expansion, and advocacy. In this blog, we’ve compiled some of the most frequently asked questions about CLG metrics and how to put them into practice. 1.
Membrain
JUNE 22, 2025
Paul Fuller and Mike Simmons , founder of Catalyst Sales , dive deep into transforming sales forecasting by focusing on just two critical metrics: pipeline created and pipeline developed. Mike mentions that sales teams today are overwhelmed with data but lack actionable insights. The conversation highlights the power of simplifying complex systems and introducing clarity through well-defined, binary, past-tense sales stages.
Advertisement
B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.
Expert insights. Personalized for you.
199 
Let's personalize your content