Sat.Feb 27, 2021 - Fri.Mar 05, 2021

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Recruiting and Hiring Salespeople: The 5 Minute Interview

Anthony Cole Training

How important is it that your new salespeople be great on the phone? Assuming the answer is "very important" then your candidate screening process must begin with the 5-minute interview.

Process 181
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Axonius nabs $100M at a $1.2B valuation for its asset management cybersecurity platform

Openview

Remote work has become the norm for many businesses in the last year, and today a startup that has built a cybersecurity platform to help manage all the devices connecting to organizations’ wide-ranging networks — while also providing a way for those organizations to take advantage of all the best that the quite fragmented security market has to offer — is announcing a major round of funding and a big boost to its valuation after seeing its annual recurring revenues grow ten-fo

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Trending Sources

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Lack of Business Acumen?

STAR Results

Is a Lack of Business Acumen Impacting Your Sales? Expectations on salespeople have undergone enormous change. The number of sales reps has declined significantly over the last four years. Declining sales have not only forced the industry to reduce the number of sales reps but has also created the need to better focus on customer needs. The days of adding sales forces are dead, and companies are struggling to find ways to deliver value to their customers.

Territory 140
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How to overcome fear in sales

Membrain

Sales is not a profession for the weak of heart. From the first cold call, to the last presentation and request for closing, every step of the sales process is fraught with potential peril.

Cold Call 168
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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How Managing Is Done Now

Engage Selling

Too many leaders today are still stuck in a “behind the desk” mindset. They fixate on managing data rather than on managing their relationships with people. That must change because now—more than ever—the quality of your outcomes in sales are … Read More » The post How Managing Is Done Now first appeared on The Sales Leader.

Sales 164
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Our Best Content to Share With Your Sales Teams

Force Management

We’re regularly updating our robust content library, focused on sales best practices. Many of the topics come from our own prospects and customers who are dealing with sales challenges as they look to accelerate growth, drive more pipeline and capture value throughout the sales process. Many sales leaders find value in sharing this content with their sales teams.

Pipeline 135

More Trending

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Has role specialisation in B2B selling gone too far?

Membrain

Largely inspired by the work of Frederick Winslow Taylor, and made real by Henry Ford and others, the age of mass production introduced the concept of role specialisation in the pursuit of manufacturing efficiency.

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The B2B Marketer’s Quick Start Guide: Social Media

Heinz Marketing

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. My goal with the Quick Start Guide series is to provide you a quick synopsis of a martech solution category. For each category I’ll highlight a few platforms/tools, the pros and cons of each, benchmarks and additional resources.

B2B 132
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Figuring Things Out!

Partners in Excellence

Sadly, the trend in developing sales people skills is toward a higher level of prescription. We provide email sequences, we script conversations and talking points. We try to formularize all the activities our sales people do with customers. But the world is complex, what our customers face is complex, what our people face is complex. Things change constantly, each customer situation is unique–to them, at a moment in time.

Sell 126
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5 Ways to Enter a Crowded Market. And 3+ Ways Not To.

SaaStr

Zoom even at $100m ARR still felt like it was in a crowded market. So that’s not really an excuse pic.twitter.com/rUyeUzMKC6. — Jason BeKind Lemkin (@jasonlk) December 22, 2020. In SaaS, usually one of 5 things enable a new vendor to break-out in a crowded space: 10x better at One Important Thing. In the early days, you will be buggy and feature-poor.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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What We’re Missing While Our Prospect is Talking

Sandler Training

Just as it doesn’t matter what we say, it matters what our prospect hears, how we listen to our prospect while determine whether we succeed in getting paid on the information we gather instead of going into knowing mode and presuming a sale when none may exist. The post What We’re Missing While Our Prospect is Talking appeared first on Sandler Training.

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6 Data-Backed Ways to Crush Your Sales Goals in 2021

RAIN Group

It's 2021 and now is the time to begin executing on your plan to blow the doors off your sales goals. But so much in sales has changed in the last year alone. Where should you begin? What’s going to make the biggest difference? What are others doing that's working today ? To answer these questions, we looked across our sales research studies and pulled out 6 key ways Top Performers stand out compared to The Rest.

Sales 114
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Nimble CRM for B2B Salespeople – Social Selling

Adaptive Business Services

Social selling leverages social tools, tactics, and strategies to complement, not replace , traditional selling methodologies. Nimble CRM is likely the most social CRM that there is! First let’s talk about where social selling excels …. Increasing your reach – Your connections on LinkedIn and their connections are literally the stepping stones to millions more.

CRM 105
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5 Interesting Learnings About Zoom at $4B in ARR

SaaStr

So the last time we caught up with Zoom on the 5 Interesting Learnings series, it had just IPO’d. Boy a lot had changed. Especially Covid. It wasn’t that long ago folks thought Zoom might IPO at a $4 Billion valuation. Now, just a few years later, it’s doing that much in ARR. Woah. Double woah. And Zoom has seen growth in SaaS like we’ve never seen before.

Contract 138
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Gift of Desperation

Sandler Training

In the world of Sandler selling, “Pain” is a compelling emotional reason to do something different. The post The Gift of Desperation appeared first on Sandler Training.

Sell 119
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Who Are the Top 1% Marketers?

ConversionXL

As a marketer, knowing who to follow and learn from can be incredibly challenging. With a seemingly endless amount of content and marketing experts to sort through, it’s not always easy knowing whether someone has demonstrated the ability to ‘walk the walk.’ Having a large social media following doesn’t necessarily mean you’re a great marketer. And if you Google “top marketers,” and you’ll often find the same lists of the same names, you probably already know. .

Follow-up 105
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Sales Pipeline Radio, Episode 236: Q & A with Justin Shriber @jshriber

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

Pipeline 106
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The 4 Questions Every Founder Should Ask Every VC. That Almost No One Asks.

SaaStr

When you go to raise venture capital, if you are in the fortunate group of start-ups with access to venture capital, you’ll either have options (more than one VC wants to fund you), or you won’t. Or sometimes, you’ll be in the middle, where you want to raise venture capital and can, but don’t need to. You’ll also have options in that scenario.

Price 135
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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The 5 Reasons Why You’re Not Closing Deals

Predictable Revenue

Dave Kennett, CEO at Replayz, joined us to chat about what often goes wrong at each opportunity stage, and how to replicate the behaviors of top performers instead. The post The 5 Reasons Why You’re Not Closing Deals appeared first on Predictable Revenue.

Closing 105
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Defining Needs Based Selling

Richardson

Needs based selling, sometimes called consultative selling , is the act of understanding the customer’s goals and challenges and then positioning the product or service in a way that addresses those specific needs. Therefore, needs based selling means asking questions that surface the customer’s objectives. This approach is in contrast to transactional selling in which the sales professional merely connects the customer to the solution.

Sell 105
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16 Tips to Double Your Reply Rates

SalesLoft

The first step to closing a deal is getting a lead to engage. Even for inbound leads, if the first communication isn’t perceived well (or read at all), you’ll have virtually no shot of closing that deal. . Jeremey Donovan, SVP of Sales Strategy at SalesLoft, looked at more than 3,000,000 emails sent from the SalesLoft platform in the first half of 2020.

Referrals 105
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5 Interesting Learnings From Salesforce at $24B+ ARR

SaaStr

We last checked in with Salesforce after $10B in ARR and a $100B market cap and it’s just cruised past that since. Salesforce has now crossed $24B in ARR, a $200B market cap, and is buying Slack! Wow. Its growth is 20% Year-over-Year, an incredible growth rate at $24B ARR … and faster than anyone has ever grown in software at $20B+ ARR … but at the edge of what it takes to be a “fast-growing” SaaS company.

CRM 118
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Consider the Context Before Using a Technique from Training

Sandler Training

George Carlin did a bit once about words that included the phrase, “it’s the context that makes them good or bad.” The bit *hasn’t* aged well, but his words are prescient when it comes to techniques learned in training. The post Consider the Context Before Using a Technique from Training appeared first on Sandler Training.

Technique 104
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Selling on Digital Platforms to Invisible B2B Customers – Podcast

Closing Bigger

Selling in Invisible B2B Customers Through Digital and Social Networks. B2B selling leveraging social media and digital platforms has now become a primary method of driving sales and engaging customers. Today’s podcast focuses on key trends for B2B buyers (hint: they like buying remote and digitally) and how to leverage platforms and influence channels to find them.

B2B 98
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3 Ways to Bolster Your Buyer Intent Data for Stronger Sales In 2021

Sales Hacker

Investing in buyer intent data is one of the best ways to differentiate yourself — now, more than ever. The COVID-19 pandemic has practically pressured all businesses to go digital, or at least expand their virtual footprint. Companies that were unable to make the switch have suffered. And those that have adapted, now grapple with stronger competition and shifting buyer behavior.

B2B 98
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A Solution Sale Can Capture 3-20x the Revenues of A Tool Sale. With Almost the Exact Same Core Product.

SaaStr

Recently, I caught up with two great entrepreneurs/CEOs, both doing a few million in ARR and growing quickly. Doing well. Both had a roughly similar make-up of customers, split between: Big Customers (Fortune 500 / Global 2000 types) — not many, but each paying a lot; Small and medium-sized businesses, each paying four or five figures a year; and then.

Product 116
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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What Marketers Need to Know About YouTube Shorts

Hubspot

Did you know that the first video published on YouTube was only 18-seconds long ? Since launching in 2005, the video giant's founders have learned time and time again that content doesn't need to be long to engage audiences. Now, following a five-month beta test -- as well as the success of TikTok , Instagram Reels , and other viral video platforms -- YouTube will soon roll out a global short-form video feature of its own.

Launch 101
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Why You Need to Attend NEXT 2021

Xant

Our customer conference—NEXT 2021 is just around the corner and we think you should be there. NEXT is a free 2-day virtual event designed to give your sales team practical insights to succeed in 2021, and a vision for where the market is going. NEXT isn’t just any virtual conference. We’ve spent months curating content, keynotes, and breakouts that are catered to the new landscape of sales.

GTM 94
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My Simple COVID Relief Plan Actually Provides Relief

Understanding the Sales Force

Today's post has nothing to do with selling, but is indirectly related because some of the businesses that have been hurt by the pandemic and the government's shut downs have sales organizations. In the US, the so-called COVID relief bill passed the house and we learned that only 9% of the 1.9 Trillion dollars in the plan goes to actual COVID relief.

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Monthly Quotas are Better than Quarterly, At Least Until $10m ARR or So. Here’s Why.

SaaStr

In SaaS companies in the very wide band from ~$1m to $40m ARR or so, the debate over Quarterly vs. Monthly Quotas comes up all the time. And it especially comes up when you hire your First VP of Sales, because odds are, he or she will want to move from Monthly to Quarterly Quotas. They’ll probably be more used to Quarterly quotas and goals. And also — they’ll think it gives them some breathing room.

Quota 108
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.