Sat.Nov 16, 2019 - Fri.Nov 22, 2019

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A Pre-Call Checklist is Your 7th Must-Have Sales Productivity Tool

Anthony Cole Training

In our 7th installment of Football & 9 Sales Productivity Tools That Will Change Your Results, we bring you the pivotal and "must-have" Pre-Call Checklist. Going into a sales call without a plan is similar to going into a football game without a game plan; it's a recipe for disaster!

Product 184
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Non-Profit Persuasion Lesson from Jay-Z

Neuromarketing

Rapper Jay-Z used a classic influence principle for non-profit persuasion. The post Non-Profit Persuasion Lesson from Jay-Z appeared first on Neuromarketing.

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SaaS Will Hit $116 Billion Next Year. Wow.

SaaStr

Gartner has its latest Cloud report out , and while one can always pick at any report, it’s at least a well-resourced and reasoned source on the size of SaaS and the Cloud. The big learnings for SaaS founders and execs: Cloud overall will grow 17% next year to $266 Billion. That’s a lot of growth, and it means we’re solidly in the mainstream phase but not the mature phase.

Growth 121
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Abandoned Cart Email Offers: What We Learned from 1,000 Ecommerce Brands

ConversionXL

Cart abandonment is a huge issue in ecommerce. So cart abandonment emails are often a top revenue generator. And discounts and offers within those emails are proven tactics for increasing conversions. All standard wisdom. But we wanted to see how ecommerce brands deployed their offers. Are “best practices” for offers prevailing? Which strategies are brands using—or neglecting?

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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ABM Tricks that Boost Lead Generation and Sales Momentum

Sales Hacker

Account-based marketing isn’t new anymore. It’s time to stop winging it and to start doing it the right way. ABM allows you to craft efficient solutions to some of the biggest issues plaguing sales today. At Belkin, ABM helps us process a huge volume of data. We use it to explore over 50 data fields each day, research up to 20,000 leads every week, and constantly make content for email-outreach campaigns and customer communication.

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BANT In Sales – How Does It Work?

The 5% Institute

BANT is a common acronym in the world of sales and is a great methodology and framework to qualify your potential clients. In this article we’ll look at where BANT originated, what it stands for, as well as break down each part of BANT for you to use in your sales conversations and qualification process. BANT In Sales – How Does It Work? Where Does BANT Come From?

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Rethink SDRs: Your Future Depends on It

Engage Selling

There’s a disconnect between the future of sales and the current popularity of two-tiered sales structures that include sales development reps (SDRs) combined with field reps.

Sales 94
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Social Media Impressions vs. Reach: What's More Important?

Hubspot

Let's talk about social media metrics. When counting engagement, there are two terms you should know: reach and impressions. Reach is used to define who sees content. It's the total number of people who see a tweet you make, an Instagram story you post, or a Facebook event page. Let's say you have an ad that was displayed 500 times on social media pages.

Promote 99
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Starting A Career In Sales? 5 x Tips To Help Guide You

The 5% Institute

Starting a career in sales? First of all; congratulations! When done correctly, sales can be a very exciting and lucrative career choice. So where do you start, and what should be your first priority? In this article, we’ll give you five tips that have helped other Salespeople starting a career in sales, so that you too can benefit without having to wait years and years to succeed.

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Predictable Buying

Membrain

We spend lots of time and money trying to create predictable revenue, increasing the predictability of our sales approaches. We constantly engineer, refine, tune and re-engineer what we do and how we engage our customers to produce POs.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Even the Best Sellers Need a Referral Refresher | Sales Strategies

Engage Selling

I was surprised when one of the clients I’ve been working with for close to 10 years asked me to discuss referral selling for a sales roundtable I was going to facilitate for them.

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The Key Difference Between Multivariate Testing & A/B Testing

Hubspot

There's seemingly no end to the things you can test in your marketing, and if you've laid a solid framework for your inbound marketing programs, now's a great time to start optimizing and making what works pretty well work amazingly well. And the best way to get started is to conduct some A/B tests ! Or.multivariate tests? What's the difference between A/B tests and multivariate tests?

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How To Sell Luxury Real Estate In 8 x Steps

The 5% Institute

Selling luxury real estate when done correctly, can be an excellent and lucrative career. The contacts you make and the people you serve can potentially help you for many years to come; not to mention, may have some terrific referrals for you too. So how do you sell luxury real estate? In this guide, you’ll learn how to sell luxury real estate in eight steps, using a system followed and successfully executed by our Students from various countries, and who speak many different languages.

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Who Should Make the First Offer in a Negotiation?

RAIN Group

Who should go first in a negotiation when it comes to offering a price, solution, and agreement to key terms? Do you ask for a budget and then craft what you do from there? Or do you, once you know what the needs and major parameters might be, suggest a solution and a price before talking about budget? It’s a common question, one that continues to baffle many sellers.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Future of AI for Sales (And How to Prepare for It)

Sales Hacker

Companies that prepare for and embrace the changes AI brings will thrive. Those that don’t — won’t. It’s as simple as that. Sales is traditionally a people-to-people business, but technologies like artificial intelligence are making expert sellers rethink the balance between human and machine. In fact, automation is already impacting sales, and its influence will only continue to grow.

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The Best (& Most Unique) Response to "Sell Me This Pen"

Hubspot

"Sell me this pen." That might just be the best sales one-liner in history. It's a favorite for sales professionals from used car salespeople to Wall Street wolves. And for good reason -- it's an exciting, accessible way to test a salesperson's fundamentals. How someone responds to those four words can tell you a lot about how -- and how well -- a candidate is going to sell.

Sell 91
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Here's how to be less like a predator and more mycorrhizal fungus

Membrain

Every sales leader appreciates a great salesperson who can “hunt” and "close more logos” than anyone else. But in the complex b2b world, sometimes your team needs to be less hunters and more mycorrhizal fungus. Here’s why–and how.

B2B 79
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Committed To Stupidity

Partners in Excellence

Sadly, every day I see more sales people committed to stupidity. It’s not making mistakes, misunderstanding situations, even some errors in judgement. As bad as those may be, it’s the commitment to being stupid that astounds me. Stupidity is a choice, and I’m stunned by the number of people that are committed to stupidity. Daily, I get invitations in LinkedIn, “Dave, I’ve looked at your profile… ” Yet they never have looked at my profile.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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What is the proper way to do due diligence on a VC firm?

SaaStr

Q: What is the proper way to do due diligence on a VC firm? Here are the things IMHO and IME that are most important. First, if you want to do it right, you should diligence both (1) the firm and (2) the individual partner leading the deal. Importantly, these days, more and more established firms aren’t able, or choose not to, raise another fund. And these days, more and more partners with “hot hands” leave and start their own firms.

Finance 78
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How to Write an Ecommerce Business Plan [Examples & Template]

Hubspot

You know the feeling of having a great idea, a brilliant view of how it'll work, but no idea of where to begin to execute it? If you have a promising idea for an online ecommerce business, that's great. But it’s important to know how you’ll transform your idea into reality. That's what business plans are for. An ecommerce business plan is especially important, with an increasing number of shoppers conducting their business online.

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What Is The Real ‘Definition Of Selling’?

The 5% Institute

What is the real definition of selling? Is it what we’ve come to know from movies such as The Wolf of Wall Street, Glengarry Glen Ross and Boiler Room; or is it something completely different? People have various opinions and perspectives on what the definition of selling is; and of course, this depends on people’s individual values, and personal experiences with sales and salespeople.

Sell 98
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“Even Though I Hate Talking About Price……”

Partners in Excellence

Someone has been prospecting me, trying to provoke me to respond and take a call. In reality, if he spent two minutes looking at our company and doing a little research, he would realize we are a terrible prospect for what he is selling. But he hasn’t done that, and continues to blindly send emails to me, provoking a conversation. The first two emails were product pitches.

Price 73
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Beware of the Confidence of High Win Rates

SaaStr

Probably once a week I’ll meet with a founder of a great early-ish stage SaaS start-up. Great logo customers, great early traction, at least some capital in the bank, in a good space. And after all the good news, I’ll hear, “And we win almost every deal.” Boy I hear this so often. A high win rate does keep you very capital efficient.

Niche 76
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12 Key Benefits CRM Systems Provide to a Business

Hubspot

New technology comes and goes, fast. These days, it seems as though there’s a new app or widget every week promising to make businesses and their sales reps more productive, efficient, and effective. Although some technology has proven to be more useful than others, one piece of sales technology that’s here to stay is customer relationship management (CRM) software.

CRM 76
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How To Become A Sales Consultant – Your Final Guide

The 5% Institute

A Sales Consultant is a very popular career choice, because it can potentially be a very lucrative and financially rewarding career. Based on your positioning, knowledge and experience, you can literally get paid to give advice – and who wouldn’t want to do that! So how do you become a sales consultant? In this guide, you’ll learn how to become sales consultant: Even if you’re not yet popular in your field.

Consult 98
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It’s Account Planning Season, Again

Partners in Excellence

Account planning is important, it’s fundamental to growing our value and positioning with our key customers. It helps us align resources and activities with the customers that represent the most potential and opportunity. We are approaching the end of the year, everyone is involved in “account planning.” It’s odd, but virtually every organization does the same thing.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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What does a lead investor do?

SaaStr

Q: What does a lead investor do? A lead investor : Is expected to lead any bridge round. This is super important. If the company does OK but Not Great, the investors will often be willing to do a bridge round (i.e., a smaller, second, all-inside round). But the lead investor has to … lead it. If they don’t do their pro rata or more, a bridge is really tough.

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Diagnosing bottlenecks and finding hidden revenue in your demand gen pipeline with Johann Nogueira

Predictable Revenue

Johann discusses how he and his companies work to unlock revenue, build brands, and, ultimately, empires for their clients. The foundations and fundamental steps a company should follow to increase revenue; and Johann’s cutting edge marketing process to ensure you meet your goals. And of course, how he puts these processes in practice in his businesses.

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Sales Consultant Training – What You Need To Learn

The 5% Institute

Insert Video. Sales consultant training is crucial for not only new Sales Consultants, but also for seasoned consultants who want to refresh their sales process , and even learn new skills and ideas. Consulting can be a very lucrative career; because if you know your industry and craft well, the opportunities are endless. In this article, we’ll explore: The upfront requirements to be a successful sales consultant.

Consult 98
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Goodbye payment delays, hello speedy transactions

PandaDoc

Hey frustrated salesperson, I feel your pain. “This is ridiculous,” I muttered under my breath. I was six hours into designing a proposal for a prospect, and this little document was taking a toll on my patience. Giphy. PandaDoc co-founder, Sergey , sat across from me and smirked. “There has to be a better way to close deals. This process should only take one week.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.