Sat.Jan 22, 2022 - Fri.Jan 28, 2022

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Three Keys to Banking Sales Training

Anthony Cole Training

With the past couple of years working remotely, many of your bankers’ skills are rusty and they may not be using the tech tools they should be. During these times, they must be better than ever before at reaching out and communicating effectively and consistently.

Sales 270
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How To Get The Highest Quality Leads From Your Sales Funnel

ClickFunnels

The post How To Get The Highest Quality Leads From Your Sales Funnel appeared first on ClickFunnels. Lead generation isn’t free. It costs time, energy, and money. That’s why you need to think about it in terms of ROI. Want to know how to make the most out of the leads that you bring in? Continue reading…. Table of Contents: What Is a Lead? What Is Lead Generation?

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Upgrading Your Base As Often As Your Phone

Tibor Shanto

By Tibor Shanto. In a world of monthly subscriptions and the battle for new clients/revenue, the victim is often margin. To be frank, it is no different in a purchase cycle , bringing on clients without margin is, well, costly. So, I think it is important to plan how you upgrade your current account base, and potential targets. Sometimes the best hunting is in your own pond, growing your margin requires replacing, and upgrading current accounts.

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Close More Deals With This Strategy

Engage Selling

If you want to close more deals faster, it’s important to make your buyer part of the solution. Confused about what this means, exactly? Let me explain. Primarily, they want to co-create the solution with you and be a part … Read More » The post Close More Deals With This Strategy first appeared on The Sales Leader.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Stop Whining and Start Winning Deals in Regulation

Anthony Cole Training

One of the biggest challenges in sales is outplaying your competition, especially if that competition currently has the business.

Sales 227
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How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2)

ClickFunnels

The post How to Launch and Sell your Digital Course Using a High Converting Sales Funnel (Part 2) appeared first on ClickFunnels. For marketers, launching a new product can be equal parts thrilling and nerve-wracking. There ’ s a lot of room for error when it comes to a successful launch, so how do you make sure things go as smoothly as possible? In part two of this three-part series, we break down what to do during the launch of your digital course and how to react if the launch doesn ’ t go ac

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Professional Character: Define it for Today’s Buyer

Engage Selling

Are you being intentional in how you define your professional character? So far in this series that looks at the four big, cold-hard facts that are radically reshaping the sales landscape today, I’ve talked about time-based branding and why it’s … Read More » The post Professional Character: Define it for Today’s Buyer first appeared on The Sales Leader.

Sales 150
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How To Increase Your Selling Ability

The 5% Institute

In this article, we’ll explore eight tips that’ll exactly show you how to increase your selling ability; which are used by the top five percent of sales performers all around the world. Many people think that what they’re able to achieve is from pure luck. We’ll explore how this isn’t the case, and what you can do to improve your sales process , as well as your overall selling ability.

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Must Have Funnel Hacking Necessities For Marketer

ClickFunnels

The post Must Have Funnel Hacking Necessities For Marketer appeared first on ClickFunnels. As Internet marketers, it’s easy to forget that not all funnel-hacking takes place online and in the office. Ask yourself: do you have the essentials in your backpack ready for when you’re building your empire on the go? Our list of five funnel-hacking essentials will ensure that you can stay productive, regardless of whether or not you’re online.

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Going Beyond Cold Calling: 5 Sales Skills Worth Developing

Iannarino

There are several reasons that prospecting receives outsized attention, especially on LinkedIn and other social media sites.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Google kills FLoC, introduces Topics API as its next-gen targeting tech

Search Engine Land

The new Privacy Sandbox proposal determines topics to share with sites and advertisers based on the user’s previous three weeks of browsing history. Please visit Search Engine Land for the full article.

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10 Prospect Rules That Salespeople Must Learn to Break

Understanding the Sales Force

This is not an article about COVID but I will begin by asking which COVID policy you believe is the most stupid. My vote is for the mask requirement in restaurants because the premise is so moronic. While you're alone with your group at the front door and until you reach your table you must wear your mask. Then, when you're seated at your table, among all the other diners, you can remove your mask.

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3 Different Types Of Landing Pages & How To Use Them

ClickFunnels

The post 3 Different Types Of Landing Pages & How To Use Them appeared first on ClickFunnels. Landing pages are an essential component of any well-designed sales funnel. Here’s what we are going to discuss today: What is a landing page? What are the three different types of landing pages? When should you use each of the three types of landing pages?

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The Top 10 Important Finance Mistakes First Time Founders Make

SaaStr

This SaaStr Classic post didn’t much of an update, but we added a few things to it. Take a read if you are still running finance yourself, or just have an part-time outsourced resource. — Jason, ed. In the old days, we didn’t have to worry about finance too much. Companies grew more slowly, there was nothing for a CFO to really do for years, and you could sort of outsource everything and just keep an eye on the bank statement.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The latest jobs in search marketing

Search Engine Land

On the hunt for something new? Check out who’s hiring in search marketing this week. Please visit Search Engine Land for the full article.

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Cold Calling Is Far From Dead: How To Cold Call And Book More Meetings

Gong.io

Dinosaurs: Dead. Pagers: Dead. Charlie from Lost : Dead. But you know what is NOT dead? COLD CALLING. . I know. I know. I know. I know what you are thinking. Cold calling never works. That’s a true statement IF you don’t listen to what the data tells you about cold calling. Speaking of data, Gong is a data-first company. So how do we get all of this data?

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ClickFunnels Q&A Webinar Recap – April 19, 2016

ClickFunnels

The post ClickFunnels Q&A Webinar Recap – April 19, 2016 appeared first on ClickFunnels. Hey everyone, this is Mark. I am the Head of Customer Education here at ClickFunnels. So this past Tuesday, Andrew Neumann and I held our first Q&A Webinar in about 3 months. We had quite a few technical glitches, but overall we made it through unscathed.

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Podcast advertising spend surged in 2021

Martech

According to data released by advertising intelligence platform MediaRadar, spending on podcast advertising was up over 20% YoY in 2021. Q4 ad spend alone was $160 million, making a total of $590 million for the year. It is estimated that more than a third of Americans now listen to podcasts regularly. Technology brands became the biggest spenders, pushing media into second place.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Neeva seeks to expand user base with free subscriptions

Search Engine Land

Search marketers will have to pay attention if Neeva can grow its market share. But without search ads, options may be limited for PPC practitioners. Please visit Search Engine Land for the full article.

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Free COVID Tests is a US Government Program That Works Great

David Meerman Scott

At the turn of the new year, I started following news about the rollout of free at home COVID tests. To be honest I was pessimistic. Boy was I wrong! I think it’s great that the website launched early, works flawlessly, and my test kits arrived much earlier than promised. How cool is that?

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The Only Guide You Need To Tracking Lead Generation

ClickFunnels

The post The Only Guide You Need To Tracking Lead Generation appeared first on ClickFunnels. Everyone is talking about making data-driven decisions. But you need to first collect that data by tracking the right metrics. Today we are going to discuss what metrics you should focus on if you want to optimize your lead generation strategy for maximum ROI.

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Our Latest Podcasts: Fuel Sales Success This Year

Force Management

Provide the fuel your sales engine needs to have one of its best years yet. Each of these episodes share the critical actions sales leaders can take to ignite momentum around new sales initiatives, help managers make an impact, and ultimately, have a great year. It all starts with this quarter's number. To get your organization headed in the right direction, listen to each episode and share them with your front-line managers and reps.

Sales 106
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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How to scale personalization efforts with data-driven marketing

Martech

Tristan Silhol, senior manager of consulting at data company Artefact, recently worked with hygiene, health and nutrition CPG company Reckitt to revitalize their marketing campaigns. Their goal was to move Reckitt from a mass-market marketing approach to more personalized customer targeting. “Typical strategic marketing teams are focused on assumption-based marketing,” he said in his presentation at our MarTech conference.

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Dear SaaStr: What are Some Rookie Mistakes Founders Make During VC Meetings?

SaaStr

Q: Dear SaaStr: What are Some Rookie Mistakes Founders Make During VC Meetings? We did a version of this post answer / post pre-Covid, and most of it still held in the new world of post-Covid VC investing. But not all. The velocity, the pace, and the strategy has changed. And it matters so much less where you are based. But still, founders make the same mistakes again and again.

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Convertri Review For 2021 – All You Need To Know About Convertri

ClickFunnels

The post Convertri Review For 2021 – All You Need To Know About Convertri appeared first on ClickFunnels. Convertri is a funnel builder that is growing in popularity. Today we are going to take a look at its: Features. Pricing. Alternatives. Want to know if this is the right tool for your online business? Continue reading…. TL;DR Overview of Convertri Review.

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Google tests favicons in text ads

Search Engine Land

Google has confirmed a small experiment that might help users more easily identify an advertiser — by including their favicon in the URL. Please visit Search Engine Land for the full article.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Zefr promises brand safety on TikTok with new AI offering

Martech

Brand suitability company Zefr announced it has partnered with TikTok to provide marketers with brand safety and brand suitability measurement for in-feed ads on the short-form video app. The product is available for TikTok advertisers in the U.S., Canada, U.K. and EU. Using a patented Cognition AI machine learning engine, this new offering aims at providing independent, video-level verification of the content on TikTok that appears side-by-side with ads, giving marketers a better handle on the

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Full-Funnel Product-Led Growth with Jenn Steele, VPM and Grace Tyson, VPS at Reprise

SaaStr

More companies are embracing product-led growth (PLG), but these transitions can come with some serious growing pains. We’ve experienced this first hand at Reprise , and if you enjoy learning from the mistakes of others, then you’re in for a treat. . Want more? Enter your email below for the latest SaaStr updates. Before Product-Led Growth. Our target market is US-based enterprise sales, marketing teams, and companies with software.

Growth 109
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17 Tips to Take Your Prospecting Skills to the Next Level

RAIN Group

66% of respondents agree that people in their organization don’t dedicate enough time or energy to prospecting, according to our Top Performance in Sales Prospecting research.

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3 Tips for Framing your Buyer’s Journey at the Account Level

Heinz Marketing

By Win Salyards , Marketing Consultant at Heinz Marketing. So your team has put together a buyer’s journey and rolled it out, but then you run into an unexpected problem right before closing the deal. A tertiary influencer on the buying committee caused the deal to fall through. So, what is to be done? One of the biggest downfalls of most buyer’s journeys I have seen is they are almost always focused on the individual lead rather than the account.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.