Sat.Jun 29, 2019 - Fri.Jul 05, 2019

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Fishing for Sales Prospects

Anthony Cole Training

Sales and marketing go hand-in-hand. Without leads, salespeople will have a hard time selling. Without marketing, salespeople will have a difficult time sharing their product and features with prospective clients.

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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

“Never interrupt your enemy when he is making a mistake.” —Napoleon Bonaparte. When your competitors make mistakes, it makes winning so much easier. But what if it’s you who is making a mistake, while your competitors are off to the races? You won’t know until you figure out what your competitors are up to. Knowing what the competitors are doing—how they’re thinking about the market, which tactics they’re using, how they’re crafting messages and design—can make all

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Trending Sources

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Why Your Investment in Sales Tech Might Not Be Paying Off

Membrain

I was at a golf practice range the other day. I took a nice, easy swing, heard that ultra-satisfying “click”, and watched the ball travel straight downrange and land exactly where I intended it to. And for a moment, one brief, fleeting moment, I actually believed I was getting better at this game.

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Just-in-Time Coaching (Not Only Just-in-Time Learning)

SalesforLife

When I was doing my Master’s degree in Australia, I quickly learned that an MBA program is different than an undergrad program because you learn most of the content from your peers and discussion. This is in contrast to doing an undergrad degree, which is centered more on asynchronous learning. In an undergrad program, you learn on your own through textbooks, videos, and self-paced learning, and also some synchronous learning through lectures.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Cold Calling Never Went Out Of Style

Partners in Excellence

Recently, someone made a comment saying, “It’s interesting to see cold calling coming back into style… ” The comment startled me, and I can see where the speaker was coming from, but I couldn’t have disagreed more. The reality is cold calling has never gone out of style. As you look at the performance of consistent top sales performers, you see they always have held themselves accountable for making sure they generated a sufficient number of opportunities to achieve

Cold Call 101
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How to Create a High-Performing Analytics Team

ConversionXL

Every company dreams about creating high-performing teams. For us at OWOX , that dream centered on our analytics department, which included 12 specialists—junior analysts, mid-level analysts, senior analysts, and QA specialists. Collectively, our analysts were responsible for consulting clients on data analysis and improving our marketing analytics tool.

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You made your Hydra, here's how to unmake it

Membrain

You know this scenario. You wanted to enable your sales team, so you purchased a CRM from a trusted vendor that promised you everything.

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Learning From Failure

Partners in Excellence

None of us like to admit failure, we tend to want to celebrate our successes. We have a mindset that says, “Do more of what causes you to succeed!” I suppose it’s human nature to accentuate the positive, but I think it limits us, individually and organizationally. Success is not the strict opposite of failure. Focusing on why we succeed limits us to understanding a small subset of the opportunity.

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How to Write a Creative Brief in 7 Simple Steps [Examples + Template]

Hubspot

The first step in any successful project is drawing up a game plan with a clear objective. That’s why marketers love creative briefs. But if you’re just starting out in a creative role, or are taking on your first gig as a designer or consultant, you might not know how to write one effectively. The idea of a creative brief sounds simple, but it can be hard to wrap a bunch of important details into just a few pages.

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8 Sales Meeting Ideas Worth Doing With Your Staff

The 5% Institute

Looking for sales meeting ideas can be quite daunting at times; because you want your sales meetings do be valuable and insightful, rather just another meeting your sales staff need to attend. Below is a list of eight sales meeting ideas that are worth doing to help you with this task. 8 Sales Meeting Ideas Worth Doing With Your Staff. Product knowledge is a key idea for sales meetings.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Make More Sales By Doing This

Engage Selling

If you want to make more sales, you have to think about this. First, understand that we live in an “on demand generation.” We can watch movies on demand. We can play any song on demand.

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How To Build A Prospect List

Women Sales Pros

3 Strategies To Build A Better List Get prospecting right and the rest of the sales process will take care of itself. It’s true – There’s very little that can positive impact the sale more than prospecting. If you master the art of identifying and finding the right prospect, the rest of your sales process will just fall into place. Can it really be that easy?

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Community Managers: What They Do & How to Be a Great One

Hubspot

Twitter, with its 126 million daily active users , is a platform with a ton of potential for companies to increase awareness and build their brand personality. In recent years, big names like Netflix , Wendy's , and Taco Bell have become Twitter famous for their witty commentary and personable interactions with their followers. Twitter isn't the only platform that rewards audience engagement, either.

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Discipline In Sales – Why It Is So Important

The 5% Institute

One of the most important factors for a Sales Professional or Business Owner; and probably in-fact the most important factor of them all, is being able to be consistent in achieving your specific goals and outcomes. Discipline in sales. An often overlooked, yet very important ingredient if you want to be successful in this game of selling. Let’s break this down into two categories, so I can help you and your team towards discipline in sales.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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New Quarter and New Goals

Score More Sales

At the start of another new quarter, there are always those hopes and dreams for a big outcome in a few short months.

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How to Create a Winning Sales Process: 7 Essential Steps

CloserIQ

Warren Buffet famously said , “It is not necessary to do extraordinary things to get extraordinary results.”. At first glance, that quote might seem counterintuitive. . But think about it for a little and it starts to make sense. Outstanding wins in any field are almost always the result of lots of small and apparently unremarkable actions, repeated again and again. .

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4 Email Marketing Automation Methods that Keep Prospects Coming Back

criteria for success

Let your clients know about a new product or their latest updates is through email marketing automation. What is email marketing automation, you may ask? Well, email marketing automation is used to keep customers updated on what’s going on and to persuade them to buy products. Here are some examples of the email marketing automation [ ] The post 4 Email Marketing Automation Methods that Keep Prospects Coming Back appeared first on Criteria for Success.

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How To Close More Sales – A Step By Step Guide

The 5% Institute

As a Sales Trainer, the number one question I am asked is how to close more sales. Just like the diet pill extravaganza that we see on infomercials, people have been lead to believe that there is a quick fix to close the deal. Sorry to break it to you – but there isn’t. There are ways in which you can dramatically increase your chances to close more sales, and that is what we will look at in this article.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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The key to getting your first 10 customers isn’t sales – it’s product

Predictable Revenue

Take that extra period of time, get on the phone, learn your market, and get those critical metrics in time, your efficiency will go through the roof. When we hit product market fit, we went from 0 – $40K monthly recurring revenue in just two months. We nailed what our customer needed. The post The key to getting your first 10 customers isn’t sales – it’s product appeared first on Predictable Revenue.

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Tips & Ideas to Get Better Prospects

The Sales Hunter

Prospecting does not have to be painful nor does it have to be as hard as you think. The first rule is to make every conversation one where you earn the right, privilege, honor and respect to meet with that person again. Sales and prospecting is not a slimy or ugly activity like some people describe it. I count prospecting and sales as an honor. When you prospect with integrity, you’ll gain customers who have integrity.

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Hiring For “Caring”

Partners in Excellence

My good friend, Buck McGugan , and I were having a conversation about sales performance. We were talking about what separates consistent high performers from everyone else. There were the usual competencies, we tend to think about–curiosity, business acumen, comfort with talking with money, resilience, mindset, and so forth. But then we started talking about “Caring.” All of a sudden, at the core of sales performance is this thing called caring.

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How To Get Motivated For Sales – A Step By Step Guide

The 5% Institute

A common question Sales Professionals and Business Owners may ask themselves is how do you get motivated for sales? It may seem like an easy to ask question, but if you’re not getting the results you desire consistently – day in and day out, it can be very deflating and you can lose your motivation to want to continue. Follow along as we uncover in this article the step by step process on how to get motivated for sales.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Budget Questions

KO Advantage Group

When it comes to sales proposals, one of the most critical segments you should prepare for is the budget talk. Make it a goal to ask questions that will lead to the much-awaited financial conversation. And when the opportunity comes, frame the subject in a way that will make the client open up how much they believe they will profit, not how much they have to spend.

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Why & How You Should Adapt to Being a Better Buyer

criteria for success

Say you've recognized a pressing corporate problem in dire need of a solution. First and foremost, you need to conduct a thorough analysis of the issue. Ask yourself: what’s not working why it’s not and what you want to change. As you may quickly realize, this is not an easy job. Stakeholders with a vested [ ] The post Why & How You Should Adapt to Being a Better Buyer appeared first on Criteria for Success.

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My Bot Will Chat With Your Bot

Partners in Excellence

We are just in the infancy of trying to understand and exploit AI/ML technologies in sales and marketing. AI offers us tremendous capability in more effectively identifying, targeting, and engaging prospects with much greater relevance/impact. Having said that, there is something missing in every discussion I read or hear about leveraging AI/ML in marketing and selling.

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10 Awesome New Offerings for Sponsors at 2020 SaaStr Annual!

SaaStr

After the 1000+ attendee, 1-day S aaStrScale.com in SF on Aug 29, we’ll be gearing up full-time for the 2020 SaaStr Annual. 2019 was our best Annual yet, and we loved the changes to the format (venue, mentorship, stages, AMAs), so 2020 will be a series of big and small additions, and refinements. And we’re shooting for 20,000 attendees in 2020!

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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3 Ways Discounting Sabotages Your Sales | Sales Strategies

Engage Selling

???????????????????????I recently talked to a group of sales leaders. It was the last three days of their quarter and they told me, “Colleen, we have to admit: we are having a fire sale.

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Sales Pipeline Radio, Episode 169: Q&A with Kevin Cunningham @MRP_Prelytix

Heinz Marketing

By Matt Heinz, President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. Pacific you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

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Why Are We Committed To Failure?

Partners in Excellence

Regular readers might be a little worried with many of my recent posts. I’m obsessed with the idea of failure. You can imagine the “uplifting” conversations I have at lunch or with colleagues on failure. It’s not driven by any sort of negative outlook, premonitions of “doom and gloom,” or a closed mindset. In reality, it’s quite the opposite, it’s driven by extreme optimism and hope.

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Celebrate Canada Day With A Gift Of Nature

KO Advantage Group

As I was driving home, there was a group of students standing at city hall protesting. They carried signs saying, “There is no Planet B”, “What are you leaving your children?” and so on. I was brought to tears. I cried knowing this is the reality of what we are leaving our children and grandchildren with. And that did it for me. Since starting KO Advantage I have always wanted to create a charitable gifting as a part of our company.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.