Sat.Oct 08, 2016 - Fri.Oct 14, 2016

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8 Key Elements to Killer Sales and Marketing Emails that Win

A Sales Guy

Email is critical to sales and marketing. We all know it, so if we want to win with email, we must create emails that not only get opened but also deliver on the objective of the email. All sales and marketing emails have an objective. We wouldn’t send them if they didn’t. In most cases, the objective is to get the recipient to take action.

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What it Takes to be an Elite (Top 7%) Salesperson

Understanding the Sales Force

Last week I received a call from a young, motivated salesperson - we'll call him Jim - who desperately wanted to be one of the elite 7% of all salespeople. Despite being just 26 years old, he believed that he was already in the top 7%. During our call, he asked me a great question. He asked, "How many of the top 7% have you actually met and where are they today?

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Trending Sources

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How Do You Sell to a Millennial B2B Decision-Maker?

Anthony Cole Training

A Guest Post by Salesloft.com.

B2B 190
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Your Organization Really Doesn’t Want Optimization To Succeed

ConversionXL

Here’s something not many people talk about: no one at your organization really wants optimization to succeed – at least not in way that is most powerful and revenue impacting. Let that sink in. They will all talk about it, they will assist in practice, they will push you to do more and they will say all the right things. But the second a result does not go there way, they will turn on you faster than it takes you to read this overly wordy introduction.

Education 114
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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First Impressions are Dead

A Sales Guy

First impressions are dead. Yup, I said it. If first impressions are still a part of your life, you’re doing it all wrong. There is no reason for anyone to be faced with a first impression any longer. There are just too many places and too much information out there for the first impression to matter. Well, in-person first impressions that is.

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The Crucial Selling Skill That Nobody Talks About

Understanding the Sales Force

Image Copyright 123RF Stock Photo. Earlier this week I received an unsolicited email from the founder of a company who introduced himself and asked me to try his new tool for speakers. By itself, this was not unusual because I receive 20-25 unsolicited emails per day. They want to optimize my website, sell me SEO services, provide me with online marketing tools, sell me the latest SaaS program, provide a guest article for my Blog, buy advertising on my Blog, sell me leads, book appointments for

Sell 115

More Trending

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Prospecting Using Social Media: What Is Your Strategy?

The Sales Hunter

We have all heard about the need to be “social selling,” and yet those two words used wrong have caused a lot of salespeople to go hungry. We can’t just say we’re going to use social media to prospect and think the world is going to be wonderful. Social media is ONE of the prospecting […].

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How to Scale a Sales Team In The 21st Century – Part 1

A Sales Guy

We all wanna get big. We all want to grow up and be the big girls or boys on the block, right? Growth is what it’s all about in the world of business, especially in SaaS and technology. Take one look at TechCrunch, Mashable, and every other tech publication, and it’s clear. Growth is the goal. But there ain’t no growth without a highly functioning sales team.

Education 126
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3 Things I Did at Dreamforce 16

Score More Sales

Dreamforce 16 was my 10th – yes 10th -including the first one way back in 2003. Dreamforce is the top Cloud-Computing Conference, a giant hug-fest for all Salesforce.com and the place to meet up with as many people as possible all rolled up into one crazy week.

Meeting 91
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Are You Building a Community?

Engage Selling

I made many observations at Dreamforce 2016. One of the major points I noted about Dreamforce is that they have built an entire community around customer success and Salesforce.com.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Sales Motivation Video: When We Look for the Positive, We Find the Positive.

The Sales Hunter

Are you looking for the positive? I have found that the most positive people did not get that way by accident. People who look for the positive more often than not find it. Look for the positive, and you will have greater success in your sales and in your prospecting. This is just one thing […].

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11 Examples of Instagram Ads We Love

Hubspot

What makes you click on ads? Is it the cute picture of a puppy, the funny caption, or are you only motivated by a great deal? While there are plenty of studies and articles that allude to what makes social media advertising successful , ad performance depends largely on your ability to create ad content that feels natural or organic (aka native advertising ).

Promote 78
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What Percentage of Marketing Leads Should Be Accepted by Sales?

Pointclear

The biggest disconnect between marketing and sales is the hand-off of marketing qualified leads (MQL’s) to sales and the acceptance of those leads (SAL’s) by sales. Unfortunately, the baton gets dropped more frequently than it is successfully passed. My solution to this is having a lead definition agreed upon by marketing and sales, and the establishment of a judicial branch to evaluate leads that are not accepted and passed back to marketing or dead in the funnel.

Sales 58
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Put a Stop to Overselling!

Engage Selling

It goes without saying, but sales can be one of the most stressful professions out there, period.

Clients 100
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Social Media Pitfalls When it Comes to Prospecting

The Sales Hunter

Just because you can send out a blast of information via a social media site doesn’t mean it’s the right thing to do. When it comes to prospecting, the social media blast is many times the worst thing you can do. To prospect successfully you need to be able to create the one-to-one relationships that […].

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20 Creative Agencies You Should Follow on Instagram

Hubspot

Instagram has evolved into a perfect visual platform for agencies, filled with photos of office parties, company outings, and creatives hard at work behind their Macs. And while there were more than a few pictures of agency pups and craft beers, Instagram has also become a place where agencies can share behind-the-scenes shots of their latest work and highlight their accomplishments.

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Developing Data-Driven Sales Processes

SalesLoft

The sales environment is in a constant state of change, and it’s become increasingly important that B2B companies adapt and keep up with the competition. With this pressure to perform, the power of data-driven sales and analytics can no longer be ignored, and decisions based on guesswork, intuition, or whim just won’t cut it anymore. What Does it Mean to be “Data-Driven”?

Process 52
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Don’t Let this Fear Sabotage You | Sales Tips

Engage Selling

One of the things that I’ve noticed that really holds salespeople back is their inability to ask for the sale.

Sales 93
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Executive Sales Leader Briefing: What Millennials Want from Their Employer

The Sales Hunter

Authenticity, transparency, social value, integrity and personal development. There they are — the five things I believe you as an employer and leader must exhibit daily if you want to hire and retain millennials. Don’t kid yourself. You can’t ignore the list, because millennials are the workforce of today and tomorrow. During the past […].

Sales 90
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How to Create an Excel Pivot Table With Medians

Hubspot

As a marketer, you already know that Microsoft Excel is a powerful tool for sorting, analyzing, and sharing data. Trouble is, some of the most beneficial formulas are really tough to figure out -- even for us data-crunchers. For example, we've walked through the steps of how to create a pivot table before, but unfortunately pivot tables don't compute median values , which can be highly useful information with which organizations can analyze their growth.

Price 75
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9 Sales Development Interview Questions to Know

SalesLoft

Preparing for a job interview is never an easy task, and it’s even tougher if you haven’t had much practice at it. And since sales development has a reputation of being a point of entry for many newbies in the workforce (even though it’s a quite rigorous role) the sales development interview process for the role is an interesting one. For the interviewee — whether new to the workforce, or a vet on the scene with just a new interest in a sales career — it has to start with the knowled

Sales 52
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New Course, New Thinking

Engage Selling

It was as hot as a summer’s day can get and my 5 km run was not going well. Starting out that morning, I had set two ambitious goals for myself: achieve both my distance and pace targets.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Protecting Your Most Valuable Sales Asset

Sell Or Die

I.T. and data expert Erich Beckmann of Beckmann Technology Projects stops by to give you tips on protecting your most valuable sales asset, no it's not your closing ratio, your DATA. If you're not backing up you are in danger of not losing A sale but ALL of your sales. PLUS! We talk international sales with Michael Griffin, the CEO of ELAvate Group a company dedicated to training leaders all over Asia.

Sales 40
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6 Questions To Ask Before You Plan Your #GivingTuesday Campaign

Hubspot

The air is beginning to cool. We’re decorating with pumpkins and gourds, spiders and witches. Fall is definitely in the air. And for organizations that rely on year-end fundraising to round out their budgets, it’s “go time.”. According to the 2014 Digital Giving Index, over 30% of giving occurs at the end of the year, meaning that it’s absolutely necessary for organizations of every shape, size, and mission to schedule fundraising campaigns to capture those dollars.

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How to Tactically Treat Your Inbound Sales Leads

SalesLoft

Inbound Sales Development Reps have an interesting role in a sales organization. They often act as the ambassador of our businesses, sometimes even before the Outbound SDR, and their goal is to treat every inbound sales lead that walks in the door (so to speak) with the same care as one of the highest paying customers in the organization. But contrary to popular belief, not every inbound sales lead is created equal.

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Three Components of Sales Competence

Sales Gravy

We’re all so busy today that we want to rely on someone's expertise, but only IF they are deemed a “trusted advisor”. Trusting their guidance saves time and money.

Trust 40
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Are You Obsessing Over Your Front Line Managers?

Partners in Excellence

There are endless discussions about sales people and their performance. Thousands of blog posts with hints, tips, instructions focused on sales people, whether SDR’s or Corporate Account Managers. Hundreds of books, thousands of webinars and training programs all focus on the sales person. Billions are spent every year in training and tools to help make sales people more effective, efficient, and productive.

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These Are the Services Your Clients Really Want, According to New Search Data

Hubspot

What’s the best way to position your agency for growth? Selling the services your clients really want to purchase. Right now, clients are preparing their 2017 marketing budgets and making strategic decisions for next year. The way companies search for marketing services has shifted over the last three years, and your agency might need to reposition itself to meet emerging new demands.

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The Career Path of a Sales Development Rep

SalesLoft

Sales Development Reps occupy an interesting space in most companies. They’re often viewed as “entry-level,” or even, at times, “churn-and-burn” type roles. That perception has stigmatized the SDR role for years, to the point that most of us would tend to agree that the sales development role IS entry level. However, that’s often not the case at all.

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The Problem with Password UX (and How to Fix It)

ConversionXL

Have you ever forgotten a password for a site? What about a security question? Have you ever spent a ridiculous amount of time trying to think of a password you can remember, but also complies with a list of arbitrary requirements (e.g. 7 uppercase letters, 4 special characters, etc.)? When these UX problems pop up, they cause friction. Friction that prevents new SaaS customers from signing up, friction that prevents loyal eCommerce customers from creating an account for next time, friction that

UX 106
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.