Sat.May 23, 2020 - Fri.May 29, 2020

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How and when to leave Salesforce CRM

Membrain

So, you’ve come to the conclusion that Salesforce is no longer the right tool for your team. It’s too big, too complex, too cumbersome, too expensive, too messy. Or you’ve simply decided that you’re ready for something that will truly enable your team to achieve world-class sales effectiveness.

CRM 160
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17 Common Virtual Selling Mistakes to Avoid

RAIN Group

There are many mistakes to avoid when it comes to virtual selling. Although we all make—and learn from—our mistakes, they're often magnified in a virtual environment, which makes awareness and preparation paramount to success.

Sell 145
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Trending Sources

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50 Top Tips To Take Friction Out of Your Sales Processes. And Close More, Faster.

SaaStr

I recently put out a call on Twitter and LinkedIn on folks’ top tip to take friction out of their sales processes. I put together an excerpt video here of a few of my thoughts … but even better, we got great #1 top ideas from everyone from the GM of Shopify Plus to the CRO at Brex. I think it would be a tremendous exercise to share these ideas with your team and see what folks think they should change / implement at your startup.

Closing 136
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Think Like Your Competitor to Beat Your Competitor | Sales Strategies

Engage Selling

I want you to think like your competitor. Why? Thinking like your competitor will help you figure out where you’re weak and strong in the accounts you’re managing, which can lead to retention and growth activities.

Growth 124
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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The obvious benefits of taking a team approach

Membrain

According to recent research it has been suggested that team selling increases your chances of closing a deal by more than 250% compared to selling solo.

Closing 144
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Booking sales follow-Up calls: 7 tips for success

Salesmate

For sales reps, one of the most gratifying feelings is getting a prospect on a call after weeks (sometimes even months) of chasing. However, if you’ve worked in sales long enough, you know by now not to get too excited. Statistics show that 80% of sales require 5 follow-up calls in order to close. The first time you interact with a buyer is really only the beginning of a much longer sales process.

Follow-up 122

More Trending

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This (surprising) cold email CTA will help you book A LOT more meetings

Gong.io

It’s time to hit Send. . Your email is air-tight. . You’ve done your research. . The opening line is personalized. You even have a crisp “why you, why now” line. . You’re about to let it fly, but something still feels off …. And it’s your CTA. Should you ask for a specific time to meet? What about suggesting a conversation instead? Or… maybe just ask whether they’re interested?

Meeting 112
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Top 10 Videos of the Week: Veeva, TripActions, G2, Podium, Intercom, and More

SaaStr

As we’re all watching more YouTube in shelter, I’ll continue to highlight the 10 Most Popular Videos of the Week. Generally, excluding the Top 10 from last week so we surface fresh content. #1: Veeva: The Biggest Vertical SaaS Success Story of All Time (a SaaStr Classic). This one from 2017 Annual is really one of my favorite deep-dives with one of the top SaaS CEOs of all time.

GTM 110
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Social Media Marketing: How to Get Started

Heinz Marketing

By Pei-Ming Tokuda , Marketing Intern at Heinz Marketing. In the age of social media , it’s no secret companies need to be active on these platforms so not to be left behind. One amazing aspect of social media platforms is hey are free and reach millions around the world. As social media continues to grow, it can be hard to navigate each platform and get your brand noticed by your intended audience.

B2C 105
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Selling Through Crisis: 4 Ways Your Cancelled Events Can Still Generate You B2B Leads and Sales

Predictable Revenue

With the arrival of the COVID-19 crisis and trade shows and conferences being cancelled left and right, many B2B businesses are now left scrambling to figure out how to survive without their best weapon. The post Selling Through Crisis: 4 Ways Your Cancelled Events Can Still Generate You B2B Leads and Sales appeared first on Predictable Revenue.

B2B 99
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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The Top 5 Personality Traits for Problem Solving in Sales

criteria for success

What does it take to be a great problem solver? What personality traits does one need to develop in order to excel in sales? If you want to be a successful salesperson (and problem solver), it is critical that you work on the following traits. Top 5 Personality Traits for Problem Solving in Sales. 1. Adaptability. A good problem solver can adapt easily.

Sales 98
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Consistently Increase Sales With These 10 Methods

The 5% Institute

In this article, you’ll learn 10 effective ways to increase sales on a consistent basis. These tips work best for Sales Professionals and Business Owners who sell by using consultative methods ; meaning you’ll speak with your ideal clients face to face or on the phone, before a sale is generally made. From learning why people buy, to executing on a consistent process – these 10 tips will help you increase sales and make a bigger impact.

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Salesforce and Workday: ?Yes, Covid-19 is Slowing Us Down. But We Are Still Growing?

SaaStr

It can be hard to know what to make of the world today. On the one hand, unemployment is at close at an all-time high, and many businesses are either shut down or crippled. On the other hand, as a group, SaaS stocks and companies are at an all-time high: The root cause may be as simple as most of the decacrorns in SaaS seems to be getting a “Covid boost” Zoom, Atlassian, Slack, RingCentral, Five9, etc. all support work-from-home.

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The 6-Step Cold Calling Framework (How to Cold Call, with Examples)

Sales Hacker

Cold calling is (and will always be) a foundational skill in sales. But it can be daunting if you’re new to it. If you want to learn how to cold call — or just improve your skills — your best approach is to watch what experienced sales reps do, listen to recordings , and of course, study cold calling examples. Having said that, you’ll continue to struggle if you don’t understand the underlying structure of a successful cold call.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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24 LinkedIn Stats That Marketers Need to Know in 2020

Hubspot

With nearly 700 million active users in 2020, LinkedIn's expanded from a networking site for professionals to one of the top social media platforms. By now, most of us have used LinkedIn to market our brands , post industry thought leadership , or look for our dream jobs. As LinkedIn's continued to evolve by adding new features, like live video, it's steadily grown its user base.

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7 sales challenges faced by sales reps (with solutions)

Salesmate

Every sales rep wishes to end their month on a happy note celebrating their wins. But sadly, for most of the sales reps, it ends with the disappointment of unfulfilled targets. Sales reps are often plagued with challenges that affect their sales results. The issue is that sales reps overlook these challenges and continue selling but that brings them back to the same disappointing sales results every month. .

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Our Latest Podcasts: Navigating Today?s Sales Conversations

Force Management

The goal of this month’s podcasts were to stay timely and relevant to the issues sales teams are dealing with right now. In each episode, we covered topics aimed at helping sales leaders, managers and reps navigate new buyer concerns and make positive tweaks to their process to improve the pipeline. For your convenience we’ve summed up the episodes below.

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How to Create an Effective Engagement Schedule

Heinz Marketing

By Michelle Voznyuk , Marketing Consultant at Heinz Marketing. When it comes to a new client engagement, having a clear and defined schedule is essential. This is true not only for your internal team who will need to know which tasks are assigned to them and when, but for your client as well. Giving your client insight into what’s happening behind the scenes allows them to better understand the work that goes into each deliverable.

Clients 90
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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How to Run a Successful Grassroots Marketing Campaign [+ Examples]

Hubspot

When I try to think of marketing campaigns that were emotional and memorable, one of the first ones that comes to mind is the Dove Real Beauty campaign. The reason? Dove uses grassroots marketing strategies to create targeted content that their audience wants to share with everyone they know. As a marketer, that might seem like a daunting task. However, grassroots marketing can actually be cost-effective and achievable for any brand.

Campaign 101
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Grow Your Business with This Tip

KO Advantage Group

This one is for you, first-time entrepreneurs! When KO Advantage was being developed, we weren't actually a sales company! Through iterations, we got to where we are today. By repeating one thing really, really well we eventually got to the world-class program we are today. You are not expected to make something amazing the first time. You have to pick a lane, and stay in it.

Consult 83
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How Much Equity Should a CEO Have? Answer: 6%-15% On Average At IPO

SaaStr

Q: How much equity should a CEO get in a startup? There’s no magical answer, but for venture-backed start-ups, for years VCs have aligned on around 6%-8% equity for a non-founder / outside CEO. As you approach IPO and very late stage, that often goes down. A few examples. Dev Ittycheria joined MongoDB as CEO after the Series B, and had 6.3% at IPO: Jennifer Tejada joined PagerDuty as outside CEO, similarly had 6.4% at IPO as well: Gregg Schott joined Mulesoft as CEO after founder Ross Mason, and

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Five Key Takeaways for CCPA Compliance

Heinz Marketing

By Winfield Salyards , Marketing Coordinator at Heinz Marketing. This year, California’s CCPA law came into effect, and with that in mind I was asked to put together a document of recommendations for making sure we stay ahead of CCPA, so we stay compliant. To be clear, I am not a lawyer, nor can I give any legal advice. For that, always speak to your legal counsel.

Legal 86
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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19 Ways to Effectively Increase Your Conversion Rate

Hubspot

Have you ever heard the term "analysis paralysis"? It's the concept that too many choices can inhibit a person's ability to make a decision. It's like when a visitor is on your website and there are too many places to look or there's a confusing design. When this happens, visitors won't convert. As a marketer, it's important to remove any type of barrier to conversion.

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The Difference Between Managing and Coaching Your Salespeople

Sandler Training

Sales leaders often become confused by the differences between coaching and managing. The post The Difference Between Managing and Coaching Your Salespeople appeared first on Sandler Training.

Sales 84
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Do You Really Need Venture Capital To Build A Top SaaS Company?

SaaStr

Q: How many companies in the Fortune 500 raised venture capital? Why are so many people obsessed with venture capital when many successful businesses didn’t raise it? There are many successful companies that did not raise venture capital, and VC does seem to get a bit too much media attention. But … I looked at all the top Cloud 100 private SaaS/Cloud companies a little while ago.

Growth 83
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“Right Now, You Are Selling Money”: Highlights from Featured Book Club Author Tom Searcy

Heinz Marketing

People buy safe. They will say yes if you can help take fear off the table, if you can lower the likelihood of failing. This was one of numerous insights shared by Hunt Big Sales and How To Sell In Place author Tom Searcy in last week’s installment of our Sales Book Club (no reading required!). A healthy portion of the conversation focused on reducing barriers and building immediate value for prospects buying in the current uncertain environment.

Sell 83
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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How 9 Brands With Physical Locations Made Their Services Virtual

Hubspot

In 2020, the era of digital transformation is in full swing. At this point, video, blogging, and content marketing top the list of tactics brands are investing more heavily in. Meanwhile, 97% learn about businesses online more than anywhere else. While most brands embrace digital transformation and today's technology through online marketing tactics like blogs, social media marketing, and email newsletters, other companies are taking things a step further by bringing some of their in-person serv

Service 101
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Why Revenue Enablement Is the Secret to Boosting Business Outcomes

Highspot

To sustain and even grow in today’s business landscape, companies have to provide real value to retain existing customers and engage cautious buyers. That’s where revenue enablement comes in. Forrester defines the goal of revenue enablement as ensuring that all customer-facing roles possess the skills, knowledge, assets, and process expertise to maximize every buyer or customer interaction.

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Four Behaviors for Customer Experience Professionals to Master

Miller Heiman Group

Customers form an impression of service reps within a matter of seconds, whether they’re meeting a field service technician in person or reporting a problem to a tech support specialist over the phone or online. It’s what your service reps do in those critical early seconds that sets the stage for the rest of your interaction—and for whether you’ll have a positive, neutral or negative defining moment.

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Sales Pipeline Radio, Episode 207: Q & A with Mike Schultz @mike_schultz

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. Pacific you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.