Hubspot

NOVEMBER 28, 2023

Sales and marketing teams today must break away from traditional silos and forge powerful, collaborative alliances. Meeting goals requires CSOs and CMOs to intertwine their unique roles and focus on unified, revenue-generating activities that support both go-to-market strategy and operational execution.

Objectives and Key Results 69

Objectives and Key Results SQL Sales Campaign 69

Sales Hacker

JUNE 2, 2020

Sam Jacobs: The nice thing about working at a company like Pangea is that you get to see a lot of different companies and a lot of different products and a lot of different go-to-market motions. Having the right go to market is really important, but unless you’ve got the right foundations in place, it can be a struggle.

Pharmaceutical 67

Pharmaceutical Territory Cold Call Networking 67

SaaStr

JULY 8, 2020

And when we were ready to take those to market and to actually put the fire behind them for go-to-market marketing, sales, all of that good stuff, that’s when we spun them out and started to look at raising funds. We did a 31 and a half million dollar series A, which is usually a B or further down.

Non-Profits 76

Non-Profits Teamwork Start-ups Engineering 76

Lead Fuze

JANUARY 1, 2022

A critical parameter that will affect the pricing and go-to-market strategy is whether or not a company chooses to include embedded OEM software as default for all customers, or make it an optional option. Using an OEM go-to-market strategy. Improve the supportability of OEM software and allow for custom deployments.

Negotiate 52

Negotiate Profit margin Contract GTM 52

SaaStr

JANUARY 25, 2023

In this episode, Snow shares the journey to realizing the strength of revenue alignment through sales, marketing, and customer success and the principles for implementing this structure to yield tremendous results. Building a unified revenue team Divvy’s revenue organization sustains the go-to-market engine responsible for its hypergrowth.

Objectives and Key Results 83

Objectives and Key Results Customers Teamwork Drivers/motivators 83

InsightSquared

DECEMBER 3, 2019

The heart of revenue operations is the alignment of marketing, sales and customer success operations and their go-to-market teams around one single north-star goal: revenue. In order for go-to-market teams to achieve that, they need to be able to communicate freely and change their actions mid-course quickly.

Cross-sell 62

Cross-sell Teamwork Sales Gaming 62

Martech

MARCH 17, 2022

Better culture: When you use RevOps to bring teams together and share information, you’re redirecting to transparency and data-driven teamwork. Will marketing and sales finally align around RevOps and agile go-to-market strategies? The post Why we care about RevOps: A marketer’s guide appeared first on MarTech.

Profit margin 113

Profit margin Price Teamwork Growth 113

Sales Hacker

JANUARY 13, 2021

Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment. Implementing an OEM go-to-market (GTM) strategy. What value gap are you going to fill or enhance with your technology in those verticals?

GTM 74

GTM Profit margin Negotiate Contract 74

InsightSquared

JANUARY 30, 2020

Revenue operations supports the go-to-market teams by providing them with a single unified view of customer experiences and a comprehensive summary of every player in the process of growing revenue. When teamwork becomes the backbone of operations, efficiency and happiness thrive.

Gaming 77

Gaming B2B Teamwork Drivers/motivators 77

SaaStr

JUNE 24, 2020

Julie Herendeen: I think the things that are really different is when you’re doing B2C, you’re really marketing to the consumer emotion. So while I think the go to markets are very similar now in terms of the role of digital, what you’re trying to communicate to the customer is really a little bit different.

Pipeline 108

Pipeline B2C Campaign Start-ups 108

Sales Hacker

MARCH 31, 2020

Companies that really were either modifying their go to markets or just trying to change their culture or had stalled, and so I’ve been doing a bunch of transformations of companies. I ran a school joining IBM that’s where I kind of learned the sales trait.

CRM 73

CRM Pipeline Teamwork Start-ups 73

SalesLoft

MARCH 8, 2016

His latest business, Sigstr, gives companies central control of branding and marketing in each employee’s email signature. Previously he led go-to-market teams at iGoDigital and ExactTarget. It’s a chain effect that requires alignment and teamwork, along with consistent quality.

Teamwork 52

Teamwork Quota Sales Represent 52

SBI

APRIL 29, 2020

Over the full 24 months, we need to promote teamwork, incremental progress and the efforts of all involved. Project and Promote Now is the time for the leadership skills of great sellers to shine. Over the next 12 months, we need to be a source of calm and confidence.

Cross-sell 48

Cross-sell Teamwork Clients Up-sell 48

SaaStr

JULY 30, 2019

From a taxonomical perspective or an ontology of teamwork, I always called them distributed teams. One of the things we can constantly run into is, I’ll give you one fundamental disagreement is stability, availability, Aka, go-to-market and expansion versus new feature and landing new go-to-market space.

Engineering 51

Engineering UX Drivers/motivators Start-ups 51

Heinz Marketing

OCTOBER 7, 2019

I would love to have you talk a little bit about how that go to market strategy kind of came about for Opengear and what has really made that reseller program so successful there. But being accountable and urgency, communication and teamwork is all really, really important because we work in these regional teams.

Pipeline 58

Pipeline Territory Healthcare Sales 58

SaaStr

MAY 15, 2020

I so believe, Harry, that we can do so much more if we do it together, I’m a big believer in teamwork. The second aha that we had was our go to market where we wanted to start with all of the startups and small businesses and nonprofits and developers out there, who today were using nothing.

Trust 75

Trust Start-ups Customers Up-sell 75

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Proven track record of win-win approaches leveraging technology and teamwork to resolve complex business challenges. Bridget Gleason.

Sales 130

Sales Start-ups Up-sell Cross-sell 130

Outreach

AUGUST 26, 2020

These changes have created a new selling model that positions go-to-market teams for an increase in expertise and collaboration. In her recently released report , Forrester’s Principal Analyst Mary Shea reveals more details about how sales leaders can let go of traditional seller hierarchies to succeed in this new remote environment.

B2B 52

B2B Teamwork Inside sales Outside Sales 52

SaaStr

AUGUST 19, 2020

Portag3 Ventures Partner Chris O’Neill discusses leadership and teamwork lessons he’s picked up in his career through a hobby and a metaphor of sailing. That’s a really important thing to be really crisp on and know that these things almost certainly have changed in this crisis so you have to go back and remap them.

E-commerce 93

E-commerce Price Start-ups Growth 93