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How to structure digital asset management governance

Martech

Governance is the key to ensuring that program goals are met during implementation of a digital asset management (DAM) system , as well as for future use of the system. And while governance is often misunderstood as a set of rules, it is so much more than that.” DAM governance structure. Image: Salt Flats.

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Maximizing Business Success: 5 Strategic Methods for Collecting Valuable Insights

Heinz Marketing

Whether it’s for planning strategic company direction, departmental initiatives, or team-oriented goals, the significance of collecting relevant and impactful insights cannot be overstated. It serves as a compass to help guide strategic planning and facilitate a competitive edge in an ever-evolving market ecosystem.

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Building Strategic Assumptions? Don’t Ignore These 7 Drivers of Change

Smarter With Gartner

Gartner segments key trends and disruptions into seven major categories, so you can begin to build strategic assumptions most relevant for your strategic plans. Ignoring or devaluing non-technology trends will only result in gaps in the strategic planning process because your inputs are incomplete. Social/Cultural. Trust/Ethics.

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Discover Highspot: Equip Teams with New Content Governance Features

Highspot

But, as strategic initiatives shift and publishers across your GTM team contribute resources, it’s easy for content libraries to become bloated, letting outdated, inaccurate messaging slip through the cracks. This is where Highspot’s new content governance features come in. . Structure and Enforce your Governance Policy.

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Highspot Announces the Strategic Enablement Framework and New Platform Innovations to Drive Revenue Performance

Highspot

The Strategic Enablement Framework is the definitive model to drive rep behavior change at scale and accelerate business growth. “With the Strategic Enablement Framework, and our technology that supports it, enablement leaders have a powerful combination to unlock rep success in any selling environment.”

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Rimini Street Looks to Content Governance to Ensure a Scalable Future

Highspot

In his new role as Senior Director of Sales Enablement, Dan is committed to developing best-in-class content governance, powered by Highspot, to ensure content is available, current, effective, and measurable. Lack of Content Governance is a Non-Starter for Future Growth. ” Content Governance is a Journey.

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B2B Reads: Leveraging AI, How to Think Strategically, and Improving Employee Performance

Heinz Marketing

She offers zero-party data, customer-centric governance, and NFTs as vital considerations for marketers who are considering utilizing Web3 in their organization. How To Think Strategically As A Leader. The post B2B Reads: Leveraging AI, How to Think Strategically, and Improving Employee Performance appeared first on Heinz Marketing.