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GTM 139: AI Agents Are Changing Everything — Microsoft’s VP of AI Agents on the New Era of Work and Software | Ray Smith

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Ray Smith is the VP of AI Agents at Microsoft. Why traditional SaaS pricing models (like per-seat) dont work in the agent era. 25:15 Why legacy SaaS pricing models dont work for agentsand what comes next.

GTM 67
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GTM 148: Winning Every Tech Shift from a 3X Founder (From Internet to AI)

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Sean Whiteley is a three-time founder and the current CEO of Qualified, the AI pipeline automation platform purpose-built for inbound GTM teams. Navigating payroll, benefits, and compliance shouldnt slow you down. Thats where TriNet comes in.

GTM 66
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From $5M to $100M: How to Scale a Multi-Product Startup with Lattice CEO Jack Altman (Video + Podcast)

SaaStr

On the supply side — GTM gets more efficient, and the cost of selling net new customers is unbelievably higher than selling to existing customers. You also get product advantages through data integrations becoming much stronger, and you get shared UX patterns, so usage gets easier. It’s much less taxing for employees.

Product 113
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The Beginner’s Guide to Mobile App Analytics

ConversionXL

UX problems? X might be why non-purchasers are not converting or there might be UX issues for users in French-Canadian areas) and make smarter promotion decisions (e.g. There could also be a UX issue. 2) Understand that the development of the GTM SDK in mobile might take a little longer than the GA SDK depending on your plan.

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Optimizing Mobile Forms for More Conversions—and a Competitive Advantage

ConversionXL

Google Tag Manager (GTM) is capable of tracking many aspects of form submissions through six built-in form variables : Form Classes: gtm.elementClasses. Simo Ahava has published several guides on how to track form submissions through GTM, including: User input entries for radio buttons, drop-down selections, checkboxes, etc.

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How to Build a Product Launch Strategy

ConversionXL

This plan is your go-to-market (GtM) strategy , which should be informed by: Market conditions and competitive positioning Ideal customers and target audience Product offer and pricing Lead generation and customer acquisition process. To ensure the messaging resonates, put yourself in the customer’s shoes. Do a competitor analysis.

Launch 96
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How to Get Started with Google Tag Manager (Part 1)

ConversionXL

“Whatever you’re writing about GTM, applies to tag management technology in general. Chris Mercer of SeriouslySimpleMarketing.com offered some additional insight into why you should be using Google Tag Manager… Chris Mercer , SeriouslySimpleMarketing.com: “I like to think of GTM like a video game controller.

GTM 86