Martech

DECEMBER 23, 2024

Data-driven insights: Articles that present compelling data analytics or research findings that can inform decision-making and strategy development are particularly appealing. MarTechBot now has 10+ personas to provide more targeted responses. For this prompt, try selecting t he email expert persona.

B2B 108

B2B CTR Click Through Rate Strategic planning 108

Search Engine Land

AUGUST 6, 2024

I got the opportunity to present at SMX Advanced 2024 on a topic I live and breathe every week with my agency’s clients: advanced PPC analytics and measurement. WATCH: Advanced analytics techniques to measure PPC performance Here’s my full presentation from SMX Advanced: The shift from observed to modeled data is at hand.

Technique 74

Technique SQL GTM Campaign 74

Search Engine Land

SEPTEMBER 25, 2024

While organic conversion data isn’t available, the report can reveal gaps where high-converting keywords have little organic traffic, presenting opportunities for further optimization. To do this, export your search query report from Google Ads and the same date range from Google Search Console. You can also include page data.

CTR 83

CTR Objectives and Key Results Click Through Rate Campaign 83

Search Engine Land

AUGUST 28, 2024

In June 2023, Seznam introduced Hacsiko, the first AI-created female presenter with a synthetic voice, on Expres FM radio. Google and Bing get a lot of attention, which you’d expect given both hold approximately 95% of the global search market share. seeing a 4% increase, according to data from Glimpse.

Engineering 93

Engineering X-functional Real Estate Territory 93

Search Engine Land

SEPTEMBER 25, 2024

“My main beef with PMax is, again, the lack of transparency. Higman’s all-time favorite, of the present and past match types, is broad match modifier. “The more people that adopt PMax because of Google’s push for the new shiny object, the more they make it easier to deprecate certain things.

Objectives and Key Results 84

Objectives and Key Results Growth Campaign Strategize 84

Search Engine Land

JULY 24, 2024

We’ll explore potential issues in three main areas: The account itself. Presenting a clear action plan with timelines Clients want to know you have a solution. Present a clear, structured plan: Outline steps : Break down your action plan into clear, manageable steps. The market conditions. The client’s website.

CTR 97

CTR Objectives and Key Results Click Through Rate Campaign 97

RingDNA

JUNE 15, 2025

The main difference between B2C and B2B sales strategies is the decision-making process. Necessary Experience Through Training & Proofs of Concept B2C sales training often amounts to a day of PowerPoint presentations before being sent to the front lines.

B2C 62

B2C B2B Contract Objection handling 62

Martech

SEPTEMBER 25, 2024

Presenting a realistic, well-supported business case. Common challenges in securing buy-in Marketing leaders often face significant obstacles when advocating for digital marketing and martech investments. You can win the support you need to drive their initiatives forward by: Addressing common challenges head-on. Fostering collaboration.

Objectives and Key Results 117

Objectives and Key Results Trust Technology Technology 117

Search Engine Land

JULY 15, 2024

Defining marketing’s present and future Typically, content created and promoted will help the reader in some way and, in some instances, it will be purely for entertainment. What is content marketing? Red Bull does a great job with entertaining content marketing by aligning themselves with lots of high-octane sports.

Entertainment 98

Entertainment Promote Non-Profits Engineering 98

Highspot

MAY 15, 2025

A sales pitch deck is a presentation that supports your sales conversation. Theyll always leave a stronger impression than a text-heavy presentation. This is especially important when presenting to a room full of stakeholders or chasing a high-stakes deal. What is a sales pitch deck?

Pitch 52

Pitch Objectives and Key Results Presentation Price 52

Salesforce

OCTOBER 22, 2024

A lead’s criteria may not neatly line up with what you consider the product’s main selling point. Ask prospects about the main challenges they face and how they’re impacting the business. If you understand their needs, you can work to proactively meet them, easing the way for them to choose your product.

E-commerce 87

E-commerce Territory Pitch Sales 87

ClickFunnels

JUNE 24, 2025

A funnel changes that by removing distractions and presenting one clear value proposition with one obvious next step. Step 1: Choose Your One Main Offer Pick the service or product that solves your customers’ most urgent problem. Everything that doesn’t support your one main offer has to go. This becomes your offer.

Conversion 130

Conversion Contact Follow-up Up-sell 130

Salesforce

NOVEMBER 15, 2024

They identify potential customers, present product or service offerings, negotiate contracts, and ensure customer satisfaction. They act as the main point of contact for clients, addressing their needs, resolving issues, and upselling additional products or services.

Tradeshows 52

Tradeshows Drivers/motivators Territory Negotiate 52

Hubspot

MARCH 12, 2025

That will just distract me from my main criteria. Ideally, you can present your buyer with straightforward options to choose from. Lets say Im in the market for a car thats reliable, fuel-efficient, and in my price range. I dont need to hear about every new car on the market. Keep it sharp, friendly, and easy to digest. Be invaluable.

Sell 61

Sell Objectives and Key Results Pitch Sales 61

ClickFunnels

JULY 3, 2025

After someone buys your main product, immediately offer something that makes their purchase even better. Present these offers right after they commit, when they’re most excited about solving their problem. Upsell Page (Increase AOV) – Provide one-time offers or bundles that amplify the main purchase.

Launch 130

Launch Product Objectives and Key Results Trust 130

Salesforce

MAY 2, 2025

The main types of promotional pricing tactics are: 1. Coupons Coupons require customers to present proof of the promotion, whether it’s a clipping from a newspaper or a code from a display ad. Erode customer loyalty: If existing customers feel you’re always chasing new buyers, they may leave for a competitor.

Promote 52

Promote Price Profit margin Objectives and Key Results 52

Search Engine Land

OCTOBER 2, 2024

Traffic and conversion trends Two of the main KPIs for our client were traffic and conversions, which made it clear that our analysis needed to begin in these areas. To use any tool effectively, it’s crucial to identify what truly matters in the vast amount of data you’re presented with. Overall content health.

Clients 91

Clients CTR Conversion Closing 91

Salesforce

OCTOBER 29, 2024

The five-step, door-to-door sales process includes prospecting, approaching, presenting, closing, and following up. Presentation: Your presentation is your chance to communicate the value proposition of your offering. Each step requires detailed knowledge of your target audience and a pitch personalized to them.

Objectives and Key Results 52

Objectives and Key Results Territory E-commerce Pitch 52

Salesforce

JULY 11, 2024

Strengths (internal) A business’s strengths are a sign of its main advantages in the marketplace. They can present themselves at any time, and even sometimes out of the blue. Strengths can include a one-of-a-kind product, or excellent service and aftercare. In this form, the insights can be easily shared across the business.

Strategic planning 52

Strategic planning Represent Follow-up Technique 52

Sales Hacker

JANUARY 14, 2025

I do do my best to be present around friends and family. The fourth main pillar was this idea of being customer centric. And myself and Sophie decided to look back at every single answer to that question from 2024, uh, to try and provide some inspiration as we kick off 2025. The number was pretty terrifying.

GTM 107

GTM Growth B2B Pipeline 107

Veloxy

FEBRUARY 12, 2025

Image Source - Seismic Seismic Content Features The platform stands out in content management through: AI-powered content recommendations Automated content personalization Interactive sales presentations Digital sales rooms for buyer engagement Research shows 85% of buyers reject sellers who don’t customize their information.

Product 130

Product CRM Price Objectives and Key Results 130

Salesforce

JUNE 19, 2025

For retailers, this shift presents both a challenge and a massive opportunity. This year, loyalty will be defined by two main things: price and quality. Consumers now expect recommendations that take their needs into account, conversations that feel human, and support that’s available on their terms wherever and whenever they need it.

Retail 64

Retail Price Profit margin Promote 64

Salesforce

DECEMBER 3, 2024

Present your fulfillment of the agreement: Offer a solution to the customer’s problem. If the decision is positive, you’ll hammer out the details of the buying process: when it will occur, who will be involved, and all other pertinent information needed to ensure the sale goes smoothly.

Sell 52

Sell Technique Contract Territory 52

Highspot

FEBRUARY 20, 2025

A great technique is paraphrasing: “It sounds like your main worry is how this will integrate with your existing system. ” Instead, offer to help them present to the team or provide supporting resources. Is that correct?” ” This prevents misunderstandings because sometimes what people say and mean are different.

Objection handling 52

Objection handling X-functional Technique Price 52

Martech

SEPTEMBER 17, 2024

Presented a chart showing competitors like Microsoft, Amazon, Meta, and TikTok. 11) Jed Dederick, CRO at the Trade Desk (representing DV360’s main competitor), emphasized that buy-side and sell-side interests should remain separate, highlighting the conflict in Google controlling both. Bottom line.

Price 115

Price Government Up-sell Presentation 115

ClickFunnels

MAY 15, 2025

These pages are simple and focused, with the main goal of getting the person to sign up for something (a newsletter, a free offer, or more information). Simple Form—The website then presents visitors with a short form asking for their basic information, usually just a name and an email address.

Campaign 130

Campaign Promote Start-ups Follow-up 130

Search Engine Land

AUGUST 7, 2024

Below are the key takeaways from his presentation. ” Advanced campaign structures Hero vs. accessories : Separate campaigns for main products and accessories to optimize budgets and targets. Despite initial excitement, Performance Max still lacks crucial insights and control compared to traditional campaign types.

Non-Profits 87

Non-Profits Campaign Presentation Product 87

PandaDoc

JUNE 2, 2025

Example The buyer says their main focus is controlling overtime costs. Present the value proposition By now, the buyer sees the problem clearly and can feel the cost of inaction. They need to be grounded in data, facts, or experience to gain traction. (In Suddenly, the issue feels too big to postpone.

Process 52

Process Objectives and Key Results Sales Angle 52

Martech

FEBRUARY 3, 2025

Not always present in the main branches. Concurrent Tokens --prompt-batch-size N (varies) Some forks or versions of llama.cpp have a separate setting for concurrency in token generation. 1 128 (varies by fork) Speed: Higher concurrency can generate tokens faster in batch mode. Memory: More concurrency = more RAM usage.

Gaming 115

Gaming Start-ups Process Technique 115

Search Engine Land

JULY 18, 2024

Google’s introduction of AI Overviews on SERPs is one of the main contributors to this phenomenon. No matter how well information is presented on the SERPs, users still need to go to your site to talk to you about your service or product (for now, at least). Why aren’t organic listings benefiting from the increased search volume?

Real Estate 98

Real Estate Campaign CTR Start-ups 98

ClickFunnels

JUNE 26, 2025

Upsell/Downsell: Additional offers presented after the initial purchase to increase customer value. What to Do Next Now that you understand LTV to CAC, here’s your action plan: This week: Calculate your current LTV to CAC ratio for your main offer. If you don’t have enough data yet, start tracking it now.

Follow-up 130

Follow-up Campaign Growth Launch 130

Salesforce

FEBRUARY 20, 2025

As for when to start, there’s no time like the present — or even yesterday — to explore an idea, and with the low cost of capital to start a company today, it’s super easy to put something together and begin to gauge market demand. A huge plus is when an entrepreneur says what they’ll do execute on it.

Pitch 52

Pitch Strategic partnership Strategize Strategic planning 52

Highspot

MAY 28, 2025

Imagine if you walked into the office one morning and, all of a sudden, were expected to build and deliver a compelling presentation about a new, company-wide initiative that, before that moment, you had never even heard of. I want my internal sales team to have all their tools in one resourceits one of the main things we love about Highspot.

Territory 52

Territory Trust High impact Pipeline 52

Salesforce

OCTOBER 25, 2024

Let’s take a look at each of the options we presented today and see how they stack up: DIY: This usually involves manually pulling together your final numbers across all of your spreadsheets, then building your ASC 606 report from scratch. Otherwise, you’ll be left with a massive data dump that no one can make sense of.

Commission 52

Commission Territory Transportation Contract 52

Hubspot

MARCH 26, 2025

It centralizes all sales materials presentations, case studies, one-pagers so reps dont have to waste time hunting for them. Interactive sales presentations with real-time tracking. Highspot allowed our team to get to the right content for each prospect and present it in record time.

Price 53

Price Sales CRM GTM 53

Adaptive Business Services

MARCH 5, 2025

One reason, the main reason, why this is so critical is that if you are not very careful, you run the very real risk of being labeled as a spammer either by the recipient, their email service provider, or even your email service provider. These standards may present challenges for the average Nimble user. The short answer is yes.

CRM 71

CRM Click Through Rate Contact Service 71

Hubspot

APRIL 23, 2025

Heres a breakdown of what youll need across the three main categories: Financial Documents Its a good idea to create a financial packet with copies of important documents that can be shared with serious buyers during due diligence: Gather three to four years of financial statements, tax returns, and profit & loss reports.

Sell 48

Sell Legal Negotiate Non-Profits 48