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Beyond the Pitch: Building Lasting Client Relationships with Pull Strategy in Sales

Iannarino

An example of a push strategy is when a person sends you an InMail with a pitch about their company and their solution, which is often followed by a link to schedule a meeting. Typically, the person using this approach knows nothing about you to suggest that you might be a prospect.

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Why Your Pitch Fails

Iannarino

A long time ago, I formulated a rule for prospecting—the Trading Value Rule —that extends far beyond acquiring a meeting with your dream client. Those who do not trade value are doomed to failed pitches and results far below their potential. In fact, it applies to every commitment and every client conversation.

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How You Should Switch Your Pitch

Iannarino

The Gist: Many thought leaders recommend that you should not pitch your clients, a model that suggests not starting with “why us.”. There are, however, things that you should pitch if you want to make your conversations valuable to your clients, all of which improve your position. What you need to do is “switch your pitch.”

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Everything Wrong with Prospecting

Iannarino

The Gist: We are increasingly choosing prospecting approaches that harm our professional relationships. We cannot continue to choose prospecting methods that destroy any possibility of a future relationship. He conceded that he only wanted to pitch me. This person felt no sense of shame, and that is a shame.

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Let’s Banish The Word “Pitch” From Our Vocabularies!

Partners in Excellence

The word “Pitch” has dominated selling language. We are constantly subjected to pitches through email, social channels and in the media. We seek, overtly, to pitch our offerings and products to prospects and customers. Recently, my good friend, ChatGPT had a discussion about pitches. It is one way!

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How To Create An Elevator Pitch That Works (With Examples)

ClickFunnels

The post How To Create An Elevator Pitch That Works (With Examples) appeared first on ClickFunnels. That’s what an elevator pitch tries to accomplish — by systematizing the elements required for an effective sales pitch, an elevator pitch attempts to catch interest and convert in as little time as possible. High-Impact.

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5 Sales Pitch Examples (and How to Craft Your Own)

Salesforce

That begins with your sales pitch. What you’ll learn: What is a sales pitch? Why are sales pitches important? What are the core elements of a sales pitch? What are the types of sales pitches? What are the do’s and don’ts of sales pitches? How do you craft your own sales pitch?

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