Martech

FEBRUARY 7, 2024

Broaden job skills on an agile marketing team Many marketing teams still operate with specialists who perform a very limited job function. They’ve previously targeted Gen X but want to reach a younger audience. I’ve witnessed teams where someone only works on TikTok or only writes emails.

X-functional 120

X-functional Cross-sell Territory Retail 120

The 5% Institute

JANUARY 12, 2023

5 x Amazing Sales Assets To Skyrocket Your Business Growth. Sales Asset #2 – Utilize Social Selling Tactics. Social selling involves using social media to interact with potential customers and build relationships. The post 5 x Amazing Sales Assets To Skyrocket Business Growth appeared first on The 5% Institute.

Growth 52

Growth X-functional Customer Relationship Management CRM 52

Martech

JUNE 6, 2023

Customer data, AI, marketing automation and analytics are must-haves for any martech stack and several companies are now looking to sell them all at once. If you have a couple of products from one company, they’re likely already selling you on the benefit of adding a third or fourth. And to be fair, it sometimes is a smart move.

X-functional 112

X-functional Cross-sell Contract Technology 112

SaaStr

FEBRUARY 25, 2021

The Evangelist can immediately go out and just start selling your product to anyone they can get a meeting with, and can chat the ear off any in-bound prospects. They know how to think creatively and cross-functionally. This guy really understands how to sell up. You’ll like the Evangelist. They’re fun to work with.

X-functional 145

X-functional Cross-sell Sales Up-sell 145

The 5% Institute

AUGUST 5, 2021

Mercedes Benz through their value messaging; have been able to surpass the cars general function. For someone to see value in what it is that you’re selling, they need to know that your product or service will get them exactly the outcome that they need. Selling is a human to human activity. Finding Pain. Keep It About Them.

X-functional 145

X-functional Presentation Clients Closing 145

Search Engine Land

DECEMBER 28, 2023

Meanwhile, across the pond, Google is facing the possibility that it may be forced to sell part of its ad business after being charged with violating the European Union’s antitrust laws. In another blow for Google, an Adalytics study accused it of mis-selling video ads to marketers for the last three years.

Retail 130

Retail X-functional Launch Non-Profits 130

Hubspot

AUGUST 12, 2020

The power in the buying and selling process has shifted from the seller to the buyer. That’s because inbound sales transforms selling to match today’s empowered buyer -- so sales reps can sell the way people buy. You can segment the people you target by role, title, function, or common behaviors. What is inbound sales?

Prospecting 95

Prospecting Sell Healthcare Sales 95

ClickFunnels

JULY 22, 2021

I made $X in Y amount of time”, “I lost X kilograms in Y amount of time” , etc.). One of the most important concepts in copywriting is the distinction between features and benefits: A feature is a quality or a function of a product (e.g. Have an impressive accomplishment under your belt? These shoes are waterproof” ).

X-functional 246

X-functional Gaming Pitch Government 246

ClickFunnels

OCTOBER 27, 2021

Our co-founders Russell Brunson and Todd Dickerson had each spent a decade selling online via sales funnels prior to launching ClickFunnels in 2014. We also have a Two Comma Club X award for entrepreneurs who have generated $10,000,000+ within their sales funnels. Selling your product? We have so far given out 17 of these!

Gaming 239

Gaming Commission X-functional Sales 239

Martech

MAY 4, 2022

It’s easier to get that buy-in based on being able to show them we are at X, if we do Y and Z we can reach this place in this timeline. I also enjoy the fact that I still get to collaborate and work cross-functionally. It’s a matter of being able to better inform people so decisions are made based on informed paths.

X-functional 114

X-functional Cross-sell Entertainment Consult 114

Heinz Marketing

FEBRUARY 26, 2021

Here at Heinz Marketing, our typical clients sell their products or services to other companies in the private sector, hence our specialty in “B2B marketing”. Instead of identifying key buyer personas and then categorizing specific titles and job functions under each, I looked at specific job titles and functions first.

Government 110

Government X-functional Angle B2B 110

Partners in Excellence

JULY 9, 2021

How would buying and selling change if you couldn’t discount? From a sales point of view, it means we would have to change how we sell and how we win. We might try to win, by trying to convince the customer we have more features/functions than the alternatives, or product superiority. What if the price is the price period?

X-functional 100

X-functional Price Sell Promote 100

SaaStr

FEBRUARY 21, 2023

Becoming less reliant on human touch takes time and planning, so take a good look in the mirror, determine how much and how fast you can do it, and then form a cross-functional plan that meets your current business goals while also working towards future ones. When can we expect X% of trial sign-ups to convert with 1-2 human touches or less?

Go To Market 70

Go To Market Growth GTM X-functional 70

PandaDoc

OCTOBER 13, 2022

Lead generation X ? Social media integration X ? Free version X ? Lead generation X ? Social media integration X ? Free version X X 24/7 customer service ? Lead generation X ? X Mobile access ? ? Social media integration X ? Free version X ? Lead generation X ?

X-functional 52

X-functional Territory CRM Lead generation 52

Salesforce

FEBRUARY 7, 2024

Whether you’re selling software or designer handbags, your pricing strategy has a big impact on your sales success. In this method, a fixed percentage is added to the total production cost for one product unit, yielding its selling price. If your selling price is too high, you could scare off customers.

Price 52

Price Profit margin Manufacturing Retail 52

Partners in Excellence

MAY 27, 2015

At the drop of a hat, we will wax on endlessly about features, functions, feeds, speeds, and, of course, price. We have 76 features, 43 functions, lots of feeds, plenty of speed, and we are cheaper than them! The one’s that have a 100 rows of features, 50 rows of functions. We win the “X’s” battle.).

Product 89

Product X-functional Price Engineering 89

SaaStr

NOVEMBER 8, 2023

The whole thing falls apart if you have a vision as a founder or functional leader and the people underneath you don’t believe the same things. This is a common mistake founders make — getting a new Head of X when you get to a certain point in business, missing a sales number, the product isn’t what you want, there’s too much churn, etc.

X-functional 90

X-functional Contract Growth Quota 90

The 5% Institute

MARCH 30, 2021

One of the most important functions in business, is to build an effective sales team that you can rely on to sell your products and services. Related article: Qualities of A Leader – 10 x Needs For High Performance. An effective leader has a vision, and shares this with the sales team. Final Thoughts.

Outside Sales 145

Outside Sales X-functional Inside sales Sales 145

Hubspot

APRIL 22, 2020

It’s a universal business truth — not every product you offer is going to sell at a high rate at all times. This can not only help you determine how to set future budgets, but it can also provide valuable information about the function, placement, and selling strategies behind each product your company offers. Sales Mix Formula.

Profit margin 57

Profit margin X-functional Retail Price 57

The 5% Institute

FEBRUARY 13, 2020

People, Process, Product – 3 x Words To Succeed. This is a methodology used to streamline a business’s functions, by saving potential wasted cost, enhancing profits, and creating a better experience for both your staff and clients/ customers. Where Does The People, Process, Product Methodology Come From? Qualifying.

Process 98

Process Product X-functional Objectives and Key Results 98

ConversionXL

JULY 28, 2020

In other words: Behavior = motivation x ability x prompt. If the user can’t find the “X” button, the choice is presented negatively—a confirm-shaming dark pattern , which is the opposite of a nudge. The more “autonomous functions” you have on-site, the more you get to know your customers.

X-functional 163

X-functional Drivers/motivators Retail Price 163

ClickFunnels

AUGUST 19, 2021

So in this case the conversion rate is: 10/100 x 100 = 10%. However, since you might be selling several products, paying customer to repeat customer conversion rate is the percentage of the existing customers that made a second purchase, no matter what that second purchase was. That being said… Is it the best way to sell online?

Conversion 244

Conversion Sales Lead generation X-functional 244

The 5% Institute

AUGUST 7, 2023

Such relationships not only lead to client loyalty but also open doors for potential upselling and cross-selling opportunities. Cross-Functional Collaboration Successful account management often requires collaboration with diverse teams , such as sales, marketing, and customer support.

Account management 52

Account management Negotiate X-functional Cross-sell 52

SaaStr

DECEMBER 13, 2023

People mislead because they’re afraid of being bludgeoned, or they don’t have a functional relationship with the Board, so it’s seen as something to survive. Does it mean bringing in X% of new business to hit that number? Bludgeoning is an abuse of metrics used as a tool of oppression, not understanding or enlightenment. #2:

X-functional 114

X-functional Trust Presentation Drivers/motivators 114

Sales Hacker

MARCH 22, 2018

Reasons to outsource include: Lack of expertise and experience in some sales functions (e.g. Assigning sales functions to other departments (we’ve seen R&D doing sourcing). Sales outsourcing agencies tend to outperform your own team with: Proven experience in exactly the sales functions they offer. Some functions (e.g.

B2B 78

B2B X-functional Cold Call SQL 78

Partners in Excellence

MARCH 31, 2021

They sell low priced products, typically around $1 (Though I have seen products at the outrageous price of $7). “We offer far more capability, features, functions, feeds, and speeds than than the alternatives… ” Ostensibly they are priced higher, perhaps as a representation of the value they want customers to perceive.

Price 85

Price X-functional Retail Promote 85

SaaStr

FEBRUARY 27, 2024

x in this case, you would already be at break even. The #1 reason Sapphire sees amongst its portfolio companies is that it’s gotten much harder in the last 18 months to sell software and that’s been reflected in a decline in the core AE sales attainment. Total GTM spend has now over-rotated towards non-AE functions.

Go To Market 84

Go To Market GTM Non-Profits Quota 84

Jeff Shore

MAY 22, 2018

Our prices start at X and go up to about Y, just so you have some context here. Suppose you are selling window coverings, the type of item where pricing can be all over the board and where customers are often unaware of how much they will spend. But the price will depend upon style and function. But let’s do this. Fair enough?

Price 113

Price Customers X-functional Presentation 113

The 5% Institute

AUGUST 21, 2019

Although we ended up selling it as its height of success, there were times when business was definitely gloomy. In this article, I’m going to share with you the 10 x important points you need to focus on to fix your business. How To Fix Your Business – 10 X Steps To Guide You. Have something worth selling.

X-functional 98

X-functional Objectives and Key Results Up-sell Clients 98

Partners in Excellence

AUGUST 10, 2020

Sometimes we try to create some justification for our higher price—“We have more features, functions, bells, and whistles… ” Implicit in this approach is the customer already knows the benefits of implementing the solution, so the most value is created by the lowest price. I won't pay more than $X!".

Customers 94

Customers X-functional Price Presentation 94

Partners in Excellence

JULY 15, 2015

Each of these things impact the buying formula Jeff establishes: CD x CF > C + F (If you want to know what it means, read Jeff’s article ). So what drives the CIO in making the decision is different than those in the finance function. For the Controller: CD CTLR x FP CTLR > C CTLR + F CTLR.

B2B 94

B2B X-functional Finance Drivers/motivators 94

Sales Hacker

JULY 21, 2021

Account-based selling and marketing is a strategy that creates hyper-focus and personalized resources for your ideal customers. Unfortunately, optimize is not a magic word that you wave like a wand over complicated systems, hoping that they start functioning perfectly. By mapping out the steps, you can optimize any function.

X-functional 125

X-functional Sales Strategize Cold Call 125

Hubspot

APRIL 2, 2018

We’d already agreed on X price. If we can come down to X price, would you sign today?”. You might be interested in our newest Feature X. ". If a prospect sends an email saying, “ I’m not sure I can sell this internally, ” reply with, “ I can help with that -- I’ll give you a call and we can discuss. ”

Prospecting 91

Prospecting X-functional Contract Cross-sell 91

ConversionXL

MARCH 13, 2019

If you’re a B2B ecommerce shop that sells… inexpensive products; in small quantities; exclusively to B2B buyers; The best B2 C ecommerce sites are equally good examples for your B2 B ecommerce site. B2B buyers from Gen X expected phone calls and handholding. That number isn’t getting smaller. Why do millennials matter?

B2B 130

B2B B2C Retail X-functional 130

The 5% Institute

JUNE 18, 2020

If you’re selling complex products or services , the chances are high that you’ll be regularly involved in the technical sale. If you’re selling software, technology, or even interesting gadgets; chances are that you’ll be having detailed conversations with your potential clients. The Technical Sale Tip #5 – Help Them Sell Themselves.

Technical Sales 98

Technical Sales Technique X-functional Consult 98

PandaDoc

OCTOBER 3, 2023

Do you feel like your selling job is becoming harder and harder over time? As the same State of Sales 5th edition claims, salespeople, on average, sell only 28% of their working hours. So hurry up and learn how to stop wasting your time on inefficient routines and redirect your efforts to selling!

Process 52

Process Objectives and Key Results X-functional Sales 52

Hubspot

JUNE 14, 2022

The most successful products and services have some kind of edge — a defining, compelling x-factor that captures and capitalizes on potential customers' attention. The market for virtually every product or service is flooded with a variety of options — all serving the same fundamental function. Apple and Samsung both make smartphones.

X-functional 69

X-functional Territory Entertainment Price 69