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Why bottom-of-the-funnel SEO is the game-changer your B2B needs

Martech

Displaying in-depth coverage of a topic from various angles is crucial to show Google that we are an authoritative source. Use A/B testing to refine your approach and maximize conversions. You could even create a series of posts that promote your content and offer valuable insights or tips.

B2B 120
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What Is Conversion Rate Optimization (CRO)? 5 Tips to Get Started

Salesforce

However, it’s also important to dig into the numbers and understand them from all angles. It’s important to look at your conversion rate from all angles to determine the best way to improve it. Promotions: Sometimes low conversion rates can be remedied with promotional strategies. Is the payment experience clunky?

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4 Ways Retailers Can Measure Holiday Ecommerce Success

Salesforce

View traffic from every angle. When you measure traffic, begin with a holistic view of your overall strategy to determine whether you have the right cadence of messages and promotions, launches, and email campaigns. Here are some things to keep in mind when measuring traffic and conversion: 2. to boost conversion rates.

Retail 96
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How to Become a Marketing Manager

ConversionXL

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. Keep that report to share with your boss when you approach them to discuss your promotion.

Promote 141
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The perfect combination: GenAI and persuasion strategies for unbeatable A/B tests, Part 2

Martech

This article shares the results that ChatGPT delivered using my extensive prompt, which I wrote to align with the hypothesis we used to set up our A/B testing program. Some notes before we dive in: We wanted to learn how ChatGPT could factor into our campaign process at all stages to help us set up, test and launch campaigns faster.

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Using Cohort Analysis for Conversion Optimization

ConversionXL

With all the talk about A/B testing, it’s easy to forget there are other methods of measuring the effects of experimentations, such as cohort analysis. Whereas an A/B test is a cross-sectional study , a cohort experiment is a longitudinal study. Cohort Analysis 101. Activated users in February. You get the picture.

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Boosting Earnings with AI Affiliate Programs: A Guide

Lead Fuze

The Intersection of AI and Affiliate Marketing Affiliate marketing is all about promoting products or services to earn commissions on sales or leads generated through your efforts. However, successful promotion isn’t just about putting links out into the world – it requires strategy and targeted engagement.