How to Increase Your Click-Through Rate by 1300%
Hubspot
DECEMBER 27, 2011
Think you can guess which of the following call-to-action buttons generated 13 times more clicks than the other? The truth is, the only real way to know which CTA is going to have a better click-through rate on your website is to A/B test it. The moral of this story is simple: Always be testing.
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