Remove A/B testing Remove Profit margin Remove Promote Remove UX
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The Advanced Guide to Holiday Testing

ConversionXL

A decrease in profit margin due to discounts and promotions. How to Run Holiday Tests. If you choose to test during the holidays, there are some guidelines you can follow to get the most from your experiments. Run Bandits Tests. If you’re reading this, you’re familiar with A/B tests.

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Customer Retention Strategies: 4 Phases for Development

ConversionXL

Email testing should be about far more than opens and clicks, though.). What’s more is that an A/B test of the message—changing “Why did you cancel?” It’s newsletter doesn’t just deliver sales and promotions but also videos and music from obscure bands. Email performance. to “What made you cancel?”—provided

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? What’s more is that an A/B test of the message, changing “why did you cancel?” That’s great, but what kinds of marketing data should you be analyzing if you want to improve your customer retention?

Customers 115
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How To Develop Your Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? What’s more is that an A/B test of the message, changing “why did you cancel?” That’s great, but what kinds of marketing data should you be analyzing if you want to improve your customer retention?

Customers 112
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? What’s more is that an A/B test of the message, changing “why did you cancel?” That’s great, but what kinds of marketing data should you be analyzing if you want to improve your customer retention?

Customers 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? What’s more is that an A/B test of the message, changing “why did you cancel?” That’s great, but what kinds of marketing data should you be analyzing if you want to improve your customer retention?