Martech

MARCH 26, 2024

Fewer resources and more stress cut into martech professionals’ job satisfaction this year, according to the 2024 Martech Salary and Career Survey. Career priorities This year’s survey asked respondents about their career priorities for the first time. No registration required. Get MarTech! In your inbox.

Territory 107

Territory Promote Growth Process 107

Partners in Excellence

APRIL 5, 2024

As you will see, Martin has a fascinating and rich career an selling. Martin articulates something that I think so many of us find so exciting about selling: “The main reason is that it challenges you to reinvent yourself and stay current with your knowledge because it is the most dynamic industry of all.

Sell 106

Sell Territory Consult Contract 106

Cerebral Selling

MARCH 4, 2024

The Massive Impact of Great Sales Leadership I started my career as a research scientist before spending nearly two decades in sales leadership roles across four high-growth tech startups and five years as a Vice President at Salesforce. listened to me, had my back, and guided my career.” coached me and gave me ongoing feedback.”

Cross-sell 130

Cross-sell Sales Referrals Launch 130

Partners in Excellence

MARCH 13, 2024

We stumbled on each other about 10 years ago, at Dreamforce. We renewed our relationship, discussing things we had seen happen over our very different careers, periodically catching up an exchanging ideas. In his final paragraph, he talks about how much selling has changed in the past few years.

Sell 108

Sell Finance Clients Up-sell 108

Partners in Excellence

MARCH 7, 2024

Sometimes, “we” have mis-conceived notions about selling, thinking that only those in some sort of formal sales role sells. ” But he also goes further, talking about selling forces us to be students–constantly learning about our customers and our own organizations. .” Carlos is one of those.

Sell 109

Sell Tradeshows Pitch Up-sell 109

Partners in Excellence

APRIL 16, 2024

I first met Inshal about a year ago. The interviews were to be about 30 minutes, but each person became fascinated with Inshal and her ability to “connect” with them. Days turned into weeks as I watched my roommates smiling from ear to ear when they spoke about their newfound friendships. Marketing, sure.

Sell 103

Sell Pitch Account management Up-sell 103

Salesforce

FEBRUARY 12, 2024

Different jobs require different skills, so find your perfect role with this quiz and check out the Career Paths on Trailhead, Salesforce’s online learning platform, to learn about all the different career options available and then check them out in the Trailblazer Career Marketplace.

Relationship building 116

Relationship building Niche Contact Trust 116

Martech

APRIL 29, 2024

Shiny object syndrome is most often diagnosed when money is flowing freely and colleagues and competitors are talking about new tools that are all the rage. I’m talking about results like: Spending on martech as a percentage of the marketing budget is expected to grow from 19.9% Having adequate resources was also cited as a challenge.

Technology 88

Technology Technology B2B Process 88

Salesforce

OCTOBER 9, 2023

But people with disabilities are not only less likely to be employed , their unemployment rate is about twice as high as the rate for people without disabilities. Create accessible job postings Make sure job descriptions are written in plain language, free from jargon, and provide clear information about the role and its requirements.

Education 134

Education Legal Start-ups Technique 134

Partners in Excellence

MARCH 4, 2024

Since then, we have constant conversations–and a few debates—about selling. Like Dave, 13 years ago, I transitioned my career from start-up entrepreneurialism to enterprise sales with Autodesk, a global technology company in the MAKE space. From my ‘Poppy,’ I first learned about sales.

Sell 73

Sell Mechanical Engineering Up-sell Technology 73

Martech

JANUARY 18, 2024

Jay Mandel spent about 20 years in corporate America with brands like MasterCard and IBM. “I was about to turn 40 and I didn’t believe that corporate America could give me what I needed.” ” Instead, he built a new career around speaking, authorship, teaching and what he calls “consulting in a coaching way.”

Represent 112

Represent Consult Clients Service 112

Martech

FEBRUARY 27, 2024

This “emotional intelligence” isn’t just a career perk — it’s the key to a fulfilling life and impactful marketing. They both had similar desires: to live purposefully by aligning their lives and careers with causes they care about and connecting their emotions and clients to foster growth.

Campaign 106

Campaign Clients Trust Drivers/motivators 106

Force Management

SEPTEMBER 8, 2023

Last month, the Revenue Builders Podcast featured some hard-hitting tactical conversations about the journey to elite sales leadership and the decisions we make along the way. These episodes are valuable for high achievers in every stage of their sales career, so check them out below.

Conversion 145

Conversion Prospecting Process Sales 145

Partners in Excellence

MARCH 12, 2024

The fact is, I had lost interest in engineering (a class in differential equations was the last straw) and I was looking for a new career. But, as she described the role, I became quite curious to see what “sales” was all about. About families. About struggles. I had never had any exposure to the business world.

Sell 101

Sell Engineering Growth Trust 101

SaaStr

APRIL 30, 2024

[link] — Scott Farquhar (@scottfarkas) April 25, 2024 Some were further in their careers: Peter Gassner had already been SVP of Technology at Salesforce before starting Veeva at 42. Eric Yuan had already led WebEx engineering at Cisco when he started Zoom at 41. Jay Chaudhry started Zscaler at 48.

Engineering 80

Engineering Technology Technology 80

Martech

APRIL 11, 2024

But does that mean they don’t care about us meeting the company’s marketing objectives (effectiveness)? Much of the excitement about AI centers on the promise of increased productivity. A myriad of almost invisible apps relied on by members of our broader team that we typically didn’t find out about until after the fact.

B2B 125

B2B Manufacturing Technology Technology 125

Force Management

JANUARY 4, 2024

Our hosts John Kaplan and John McMahon welcomed over 50 guests whose conversations covered topics like product-led growth, selling to champions and C-level decision-makers, growing your personal sales career and making great sales hires. Today, we're sharing our top 10 most-listened podcasts of the year.

Follow-up 125

Follow-up Growth Up-sell Conversion 125

Partners in Excellence

MARCH 6, 2024

Second, a leadership perspective as a CRO who cares deeply about the people on the team. Transformation – working in technology allows us to change the way people go about their every days. People – seeing people prosper and provide for their families through a successful sales career is very satisfying.

Sell 73

Sell Hospitality Retail Drivers/motivators 73

Martech

FEBRUARY 9, 2024

Can you tell us more about that journey? After taking a journalism class there I realized I did not want to pursue journalism as a career, much as I enjoyed some aspects of it. It wasn’t something I thought about growing up. What I learned about myself is that I’m not brave enough to go fully into entrepreneurship.

Technology 85

Technology Technology Sports Finance 85

Salesforce

MARCH 19, 2024

Share knowledge The Serviceblazer Community is all about learning. A Serviceblazer understands what I’m doing on a day-to-day basis and can offer advice and listen to me talk about issues,” said Christina Nava, director of Salesforce strategy at Gaggle. Here’s what they told us.

Networking 135

Networking Negotiate Service Contact 135

SalesProInsider

APRIL 30, 2024

Your mindset becomes a driver or drawback to everything in your life, career, and business. Career and business satisfaction and success level. The career and business you have. It was a ridiculous solution to even think about when my non-working laptop was just months old, but I was desperate! My mind was taxed.

62

62

Membrain

MARCH 24, 2024

Join us with Kendley Davenport, CEO of Leadership4Success as he talks about the heart of successful sales: serving others to enhance their lives. For Kendley, sales isn't just about pushing a product but genuinely assisting customers to achieve their goals.

Sales 69

Sales Sell Product Customers 69

Martech

DECEMBER 13, 2023

Greg Krehbiel had a decades-long career in B2B and B2C publishing during which he did pretty much everything short of hand-craft individual pixels. He also has one of the more unusual and interesting career paths of any marketing SME I’ve ever spoken to. I didn’t know anything about publishing. What do you focus on?

A/B testing 101

A/B testing B2C Consult B2B 101

SaaStr

APRIL 13, 2024

It’s a game yes, but it’s also about the game. And if you did have one win in your career? A chip on your shoulder can be good, it’s motivating. But we all dwell on the losses, the misses, the lost opportunities too much. If you’re good, just get back into it. “Avoid rat poison” Saban told them.

Gaming 101

Gaming Drivers/motivators Closing 101

Salesforce

APRIL 22, 2024

With Trailhead, Salesforce’s free online learning platform , you can learn the skills needed to reskill at your current company or start a new career. He used Salesforce to keep a record of his career opportunities while he was searching for jobs and shared it on his resume website. Show who you are as a person, too.

Clients 111

Clients Consult Promote Contact 111

Heinz Marketing

FEBRUARY 1, 2024

In this blog post, learn about key benefits to effective reflection on a personal development level and a business level, along with a handful of strategies that can help you improve the way you reflect as you plan for the future ahead this new year. This self-awareness is crucial for personal development and career growth.

Growth 109

Growth Strategic planning Strategize Technique 109

SaaStr

MARCH 22, 2024

Tracy Young , CEO and co-founder at TigerEye, sits down with three CROs to talk about how they navigated the journey to revenue leader. Jane Kim, former CRO of CircleCl, Laurabeth Harvey, President of Field Operations at Lattice, and Erica Anderson, Notion’s CRO, all share the key decisions or events that shaped their careers.

Finance 98

Finance Territory Quota Presentation 98

Martech

JANUARY 10, 2024

Drawing on 30 years of marketing leadership experience, Milton Hwang writes for MarTech about AI, MOps, automation and other topics. We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO.

Electrical Engineering 103

Electrical Engineering Healthcare Electricity Technology 103

Martech

DECEMBER 18, 2023

Talk about it often and ensure leaders know your process to achieve this. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. If so, did your integrated data contribute?

Government 142

Government Campaign Strategize Customers 142

Partners in Excellence

MARCH 8, 2024

I transitioned into the world of selling from a technical background, initially starting my career as a software engineer and product leader. This innate ability to connect and engage has seamlessly translated into my sales career. I relish the challenge of diving deep into their needs.” ” Enjoy!

Sell 73

Sell Engineering Clients Growth 73

Sales Hacker

DECEMBER 5, 2023

May Habib started her career in banking at Lehman Brothers in 2007, a very interesting time to be in the frontlines of that world. Career insight from years of operating. 14:11) How much attention the average business leader should spend thinking about AI and how much of a near-term impact AI will have. (25:17)

GTM 93

GTM Customers Finance Represent 93

Salesforce

FEBRUARY 22, 2024

While you may find your current work to be fulfilling, it’s worth taking time to consider how you’ll prepare for growth throughout your field service career. We asked three Trailblazers to provide their top field service career tips for a fulfilling and rewarding Service Career Path as the industry evolves and technologies emerge.

Service 52

Service Appointment Networking Consult 52

Martech

DECEMBER 12, 2023

Here are three questions to think about related to DAM processes. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. We’d like to know how it’s been for you.

Process 114

Process Technology Technology Meeting 114

Martech

FEBRUARY 21, 2024

What about the “new automation mindset”? I’ve written before about some of the ways generative AI could itself be disrupted: By preventing it (legally) from scraping the data it needs to function through application of copyright law. Take the MarTech Salary and Career Survey From AI to layoffs, it’s been quite a year.

Customers 96

Customers Non-Profits Legal Government 96

Partners in Excellence

MARCH 7, 2024

Preface : I first met Keith Bossey about 15 years ago. I think that has done a lot to help me in my sales career. I know a little about a lot of stuff, and use that to engage people. In fact, I wrote about it here ( [link] ). That is really what sales is all about. A sales career is like owning your own business.

Sell 68

Sell Finance Consult Strategize 68

Hubspot

APRIL 15, 2024

According to Denise Fowler , Founder of Career Happiness Coaching , "Highly successful prospectors continually ensure that both their feet are grounded and their eyes are scanning the skies. At the same time, they allocate about 25% of their prospecting to focus on long-term aspirational goals.

Cold Call 78

Cold Call Territory Prospecting Sales 78

Martech

DECEMBER 20, 2023

This podcast is not about tactics or tips, but about thinking critically and responsibly about marketing. Grenier isn’t shy about exposing the BS in the industry and also shares his struggles and learnings. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year.

Gambling 107

Gambling B2B Launch Drivers/motivators 107