Advertising/ Marketing Click Through Rate Networking Service 
Martech
MAY 8, 2024
“This innovative technology now enables brands to engage with their audiences through a two-way sync, offering robust addressable targeting capabilities on both Curb Taxi TV and mobile platforms.” Taxi apps and rideshare services are mobile-driven and offer sustained attention to ads when riders are in the vehicle. Why we care.
Martech
MARCH 15, 2022
Ad targeting relevancy : Programmatic advertising allows advertisers to embed large amounts of data from multiple sources. As users see more relevant ads, click-through rates improve, leading to a better ROI. For example, SSPs often connect to multiple ad exchanges, ad networks, and DSPs.
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