Strategies For Mastering Sales Messaging — Feat. Dr. Jim Karrh
Sales Gravy
JULY 21, 2023
Focus on the buyer's problem and the urgency behind it, rather than just promoting the product's features and benefits. At the University of Alabama, Jim Karrh, Ph.D. Focus on the buyer's problem and the urgency behind it, rather than just promoting the product's features and benefits.
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