6 reasons why SEO audits seem like a waste and how to fix them
Search Engine Land
APRIL 5, 2024
My comment got a lot of engagement, so the idea for this article was born: There are good arguments why you could say that audits are indeed a waste of time, but this cannot be generalized. It’s more an issue of both doing the audit and selling it the wrong way, which is the root cause of the perception that “SEO audits are a waste of time.”
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