Martech

JANUARY 9, 2024

They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. When you partner with creators, the value is intrinsic: they can reach and engage their audiences more genuinely and effectively than traditional advertising. A note on size.

Niche 127

Niche Negotiate Legal Contract 127

Lead Fuze

AUGUST 22, 2021

In this blog post, I want to share with you 5 ways that you can be generating leads through social media. 1 Hold a Contest on Social Media. Because Facebook is by far the most frequently utilized social media network, holding a contest on the site makes sense in many ways.

Lead generation 98

Lead generation Networking Legal Referrals 98

PandaDoc

OCTOBER 30, 2023

Gamification took the sales industry by storm in the latter half of the previous decade — and with good reason. Research has shown that there are huge benefits to gamifying your sales process, including better worker productivity and retention when it comes to learning new things. Let’s jump in! People love to play games.

Process 52

Process Objectives and Key Results Gaming Sales 52

Spiro Technologies

NOVEMBER 10, 2022

Long before the internet gave rise to sales blogs (like this one), sales advice was dispensed with fervor by word of mouth, and by a handful of well-known trainers eager to hawk their wares to the salesmen and saleswomen of the world. Many of the sales tactics that were once preached as gospel no longer work.

Construction 98

Construction Contract Sales Technique 98

Lead Fuze

JULY 3, 2023

We’ll explore how webinars present unique opportunities for generating sales qualified leads online and discuss the effective use of website popup forms in capturing potential customers’ contact information. We will also touch on managing your sales pipeline efficiently through CRM systems and quick response strategies.

Lead generation 52

Lead generation Referrals CRM Pipeline 52

PandaDoc

DECEMBER 13, 2018

It’s no secret that there are many benefits to gamifying your sales process. Even if you don’t have a tool in place, it’s likely as a sales leader you’re already using it in some form. Ever organize a sales contest? Not only is gamification popular, it’s a proven and effective sales performance booster.

Process 83

Process Contract Sales Drivers/motivators 83

Hubspot

APRIL 20, 2020

As marketers, we probably all have that one campaign that we can note as a favorite. Stunning campaigns are striking and evoke emotion: Joy, inspiration, liberation, excitement … the list goes on and on. For me, when I think of incredible content marketing campaigns, I turn to fast food. Unfortunately we’re sold out (for now). August 27, 2019. …

Campaign 96

Campaign Commission Entertainment Drivers/motivators 96

ConversionXL

OCTOBER 16, 2022

In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. What makes customer acquisition different from marketing? What makes customer acquisition different from marketing? Where marketing drives brand awareness, customer acquisition drives conversions and sales to generate revenue.

Customers 129

Customers Retail Cross-sell Follow-up 129

Hubspot

AUGUST 7, 2018

But with all the gimmicks and tricks, it can be difficult to distinguish short-term wins from effective long-term strategies, which is why we’ve created an ultimate guide. You’ll want to use email, blogging, and social media tactics to increase brand awareness, cultivate a strong online community, and retain customer loyalty.

E-commerce 101

E-commerce Campaign A/B testing Engineering 101

Hubspot

APRIL 15, 2019

With 80% of Instagram users following at least one business , it makes sense you want to increase your own visibility and reach on the platform -- but with such immense competition, it can be a difficult task to accomplish. Fortunately, there are a few specific Instagram marketing strategies you can implement that have proven effective.

Promote 78

Promote Launch Follow-up Campaign 78

Hubspot

JUNE 6, 2022

Sales reps run into trouble when they try to go into a call totally cold. Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations. Or have they done this many times?

Prospecting 89

Prospecting Objectives and Key Results Pitch Sales 89

Martech

SEPTEMBER 26, 2022

Gong’s sales data has made it clear, “Competitive deals are won early, when the battleground is still fertile. The fintech world is exploding. Transactions that once required a drive to the bank can now be done with the tap of a virtual button. VC investment resulted in $105 billion raised in 2020 alone. Alternative financing.

E-commerce 106

E-commerce B2C Finance Referrals 106

Hubspot

MARCH 28, 2019

Match the intent of a blog post with the correct offer. In other words, you need to make sure your offer is worth giving up in exchange for an email address (and for whatever information you’re asking). The blog’s author, Tim Urban, writes an incredibly comprehensive and interesting article (more like a book) every few months.

A/B testing 101

A/B testing User Experience Entertainment Lead generation 101

Hubspot

MARCH 26, 2020

To create the optimal customer experience, it's undeniably critical your sales and marketing teams are well-aligned. Before calling a sales rep, your prospect decides to read numerous blog posts on your website. Additionally, it isn't an ideal experience for your company's sales or marketing teams, either.

Sales 96

Sales Prospecting Meeting User Experience 96

Beeketing

APRIL 22, 2021

With user-friendly CMS platforms like Magento and Shopify, business owners find it very easy to make customized websites for increasing their business visibility and digital sales. . But many business owners lack SEO knowledge, which makes them unsuccessful in driving network traffic and increasing sales of their e-commerce site. .

E-commerce 98

E-commerce Networking Engineering User Experience 98

Hubspot

MAY 28, 2020

What is clickbait, and how is it so effective? Last week, my favorite fitness YouTuber, Sydney Cummings , posted a video with a title that left me absolutely devastated. Quickly I pressed "play." I'll admit, as the video kept progressing, I was sliding into a slight panic. I thought, "How else am I going to get the same results?!".

CTR 95

CTR Click Through Rate Entertainment Price 95

Hubspot

NOVEMBER 8, 2019

Host contests. People love winning free stuff and getting discounts — which is why a content is such an effective social media campaign idea. People love winning free stuff and getting discounts — which is why a content is such an effective social media campaign idea. That's what a successful social media campaign looks like.

Campaign 52

Campaign Promote Entertainment Launch 52

Lead Fuze

JULY 2, 2023

Whether you’re a marketer, sales rep, recruiter, startup owner or small business proprietor, building brand preference can dramatically improve your market strength and customer loyalty. It’s the business world’s equivalent of a popularity contest. It’s like being Batman in a world full of Robins.

Profit margin 52

Profit margin Campaign Clients Strategize 52

Hubspot

JUNE 1, 2021

Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of Black business owners and entrepreneurs. This tactic can help you secure a potential sale and maintain continuous, effective engagement with your audience. Marketing Strategies for Black-Owned Businesses.

Customer Relationship Management 93

Customer Relationship Management Promote Hospitality Relationship Management 93

Miller Heiman Group

DECEMBER 12, 2019

In this guest blog post from one of our inaugural Miller Heiman Group Icons , Joan Ridgeway, sales training performance consultant at Roche Diagnostics , suggests innovative ways to make sales training more fun—and more effective. Perfect topics for training lie in the gaps in your sales team’s performance.

Healthcare 51

Healthcare Sales Quota Technique 51

Hubspot

JUNE 26, 2019

Where many companies falter in this method, however, is making the relationship between points and tangible rewards complex and confusing. Where many companies falter in this method, however, is making the relationship between points and tangible rewards complex and confusing. But is your loyalty program working? Source: Boloco.

Customers 75

Customers Non-Profits Retail Gaming 75

Sales Hacker

AUGUST 28, 2019

You just hired a new Sales Development Representative ! For many companies, the ramp-up time for new sales professionals typically is 6 months or more, but inside sales has changed. Sales automation tools like email and dialing technology have turned SDRs into revenue-generating machines. New trends in sales development.

Objectives and Key Results 67

Objectives and Key Results Cold Call Objection handling Inside sales 67

Veloxy

SEPTEMBER 30, 2021

In fact, 51% of executives would rather hear from sales reps via phone compared to email, LinkedIn, and in-person visits. What they need is someone who understands the complexity of a sales call, what needs to be said, and how to say it. And share it with your sales colleagues. This is the golden key to cold calling!

Cold Call 211

Cold Call Objectives and Key Results Real Estate Up-sell 211

Hubspot

JUNE 23, 2020

Set the stage to make sure the right people are registering for your event, and then feeling satisfied with the experience they have when they show up.". Co-branding, also known as co-marketing, is another common and effective marketing tactic that also works well for virtual events. Be clear about what the audience will see.

Promote 101

Promote Strategic partnership Follow-up Strategize 101

ConversionXL

APRIL 4, 2017

How you decide to invest in marketing channels can make or break your business. It doesn’t help that there’s a new blog post out every day about how you’re missing out on [X] and this company is killing it by doing [Y]. Okay, so it’s important to capitalize on effective channels that are conducive to growth at scale.

Growth 118

Growth Referrals Niche Strategic partnership 118

Partners in Excellence

SEPTEMBER 28, 2016

It seems Dreamforce has become the magnet for all the sales and marketing automation suppliers to trot out their shiny new toys and releases, enticing us to buy. I have dozens of people reaching out, wanting to introduce me to their latest greatest technologies oriented at helping sales and marketing professionals.

Technology 87

Technology Technology CRM Territory 87

Hubspot

JUNE 1, 2011

Because of this, holding contests or sweepstakes is a great way to drive more sales, leads, donations, or whatever you’re trying to get more of. Social media, specifically, enables you to reach a very large audience for little cost, which makes it a superb outlet for contests and giveaways. Tips and Takeaways.

Promote 64

Promote Launch Start-ups Networking 64

Sales Hacker

NOVEMBER 13, 2017

In this article I’m going to explain how to PROPERLY execute an effective trade show follow up campaign without being a blood sucking lead vulture. 10 Steps for Effectively Following Up with Leads After a Trade Show or Event. 10 Steps for Effectively Following Up with Leads After a Trade Show or Event. Tier your gifts.

Follow-up 75

Follow-up Sports Contact Lead generation 75

CloserIQ

DECEMBER 26, 2018

One of our goals this year was to create and curate the best sales content out there for advancing your career and building top sales teams. Every week we compiled our favorite posts on everything from sales strategies to hiring plans. Here are 20+ of our favorite sales blogs from 2018.

Drivers/motivators 79

Drivers/motivators Sales Meeting Gaming 79

Score More Sales

JANUARY 18, 2013

This week I had the pleasure of listening in on a webinar led by a colleague of mine in B2B sales. Kendra Lee of KLA Group , is considered a Prospect Attraction Specialist and IT Sales Guru. It is also part of the reason that I love working with the sales profession. Top 10 Tips for E-Mail Success in Sales.

Niche 79

Niche Lead generation Sales Campaign 79

Hubspot

MARCH 13, 2015

Some contestants get bids from the sharks, while others walk away with nothing. How does appearing on the show affect brand awareness, site traffic, and sales? How does appearing on the show affect brand awareness, site traffic, and sales? When the website launched later that year, she made $10,000 in sales the first day.

Pitch 76

Pitch Sports Real Estate Follow-up 76

Hubspot

MAY 14, 2019

Some are definitely more effective and relevant than others, so read on to learn about the top types of marketing around today. The website, often called an affiliate, will only get paid when their promotion generates a sale. Needless to say, marketing has evolved at breakneck speed since then, sprouting many more types of marketing.

Promote 101

Promote Retail Launch Education 101

CloserIQ

DECEMBER 10, 2018

You’ll train them on your product and sales process, then put them on the phones. This curse afflicts tenured salespeople at new companies, but it’s twice as painful when your rep is new to the sales game entirely. In phone sales, we don’t get to see our prospects. What’s the next logical step?

Pitch 86

Pitch Prospecting Up-sell Conversion 86

PandaDoc

NOVEMBER 15, 2021

The term “sales culture” is a bit of a fuzzy concept. All of those elements and several others are influenced by your company’s sales culture. Here, we’ll discuss several aspects of sales culture, what a good one looks like, how to improve yours, and how to scale it as your company grows. Conclusion.

Sales 52

Sales Quota Trust Promote 52

PandaDoc

NOVEMBER 11, 2019

Regardless of who you are or what you’re selling — there’s a type of video that can help you boost sales. So, where once commercial ads held sway over all others, other — now popular — styles rose to become heavy contestants and dethrone the reigning champion. 9 sales trends to look out. Educational videos.

Education 49

Education Sales Trust Entertainment 49

SBI

JUNE 25, 2013

The event was deemed the world’s largest virtual sales trade show with a record setting, 15,000 registered participants. Inside Sales” Brooks , and Mark Organ. If you’ve ever bought a lottery ticket, or checked a bottle cap to see if you won, or even texted a response to a contest, you’ve participated in Gamification.

Commission 48

Commission Appointment Technique Drivers/motivators 48

ConversionXL

JANUARY 11, 2013

Here is our guide to running an effective and legal sweepstakes campaign online. Many people use terms “contests” and “sweepstakes” interchangeably. Many people use terms “contests” and “sweepstakes” interchangeably. First off, let’s define what a sweepstakes campaign is.

Campaign 95

Campaign Objectives and Key Results Referrals Territory 95