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The Google anti-trust trial: A deep dive into the details

Martech

Antonio Rangel, a California Institute of Technology economist, testified that Google’s defaults discourage users from switching, saying switching to a different search engine is not easy. When Google’s lawyer cross-examined Dijk, he was asked why he called a question “stupid and condescending” during his deposition.

Trust 92
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The 17 Best Advertisements of All Time

Hubspot

At the time, Reebok was selling more shoes than Nike ). Pepsi even released counter-ads shortly after the campaign launched. That's the most important takeaway from this campaign: Don’t try to sell your company, product, or service as something it’s not. California Milk Processor Board: Got Milk? It was a hit. The Lesson.

Gambling 101
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14 of the Best Advertising and Marketing Campaigns of All Time

Hubspot

At the time, Reebok was selling more shoes than Nike ). That's the most important takeaway from this campaign: Don’t try to sell your company, product, or service as something it’s not. 6) California Milk Processor Board: Got Milk? Thanks to the California Milk Processor Board's "Got Milk?" It was a hit. Yeah, I am.

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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

Are there things that you do on a weekly basis like start new sales, launch email campaigns, or push new content? Create a Monday through Sunday chart and plot out all the possible day-of-week specific Campaign schedules you could create to directly support groups that revolve around these page or product launches. image source.

Territory 111
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7 PPC Mistakes You’re Probably Making (and How to Fix Them)

ConversionXL

Gone are the days of advertising to everyone in San Francisco, California. At ConversionXL, we’ve covered cross-device pollution and testing / measurement pretty thoroughly. More likely to respond to a hard sell. More likely to respond to a soft sell. More likely to respond to a low-effort sell (e.g.

CTR 90
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SaaStr Podcasts for the Week with Jennifer Tejada, Ben Chestnut, and Jason Lemkin

SaaStr

Zipline is a California drone-based delivery company that transports critical medical supplies like blood and vaccines in Rwanda and Ghana. Prior to the pandemic, you had to plan and orchestrate and sell change. So while it may be hard, cross some things off the list. My favorite though is Zipline. for our employees.

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SaaStr Podcast #403 with Loom VP of Sales Sam Taylor

SaaStr

How does this change when selling to SMBs vs enterprise? * I’m a California kid from the Bay Area. ” But we also get people going on SMB leads regardless of the segment that they’re there to sell, just so they can get some at bats under their belt as well. When is the right time to hire the first sales rep?

Sales 69