Martech

AUGUST 22, 2023

They also produced a stream of helpful content, like white papers and case studies, intended to demonstrate Finish Thompson’s expertise and help customers and prospects learn how to solve their fluid movement problems. Key takeaways So what can we learn from this case study? Get MarTech! In your inbox.

B2B 76

B2B Process Manufacturing Customers 76

Hubspot

OCTOBER 13, 2020

These five elements encompass a customer success story — a transformation from a regular case study to an enticing piece of content that encourages a reader to explore what your company has to offer. When people think about writing a case study , they might feel a daunting rise of tediousness, or perhaps writer's block.

Customers 101

Customers Referrals Clients Service 101

Sales Hacker

JULY 20, 2020

Stop writing case studies the old way ! Case studies like those can work. Today we’re learning a 7-step formula to make the best case studies your prospects have ever seen — case studies that connect to the reader, overcome objections, show what makes your product/service the best, and close the sale.

Prospecting 109

Prospecting Objectives and Key Results Clients Closing 109

Search Engine Land

FEBRUARY 28, 2023

Over the last year, my team and I have been studying and testing newer methods of influencing the PAA snippet. In our client's case, they already had an FAQ page on their website for us to work with. In our client's case, we found ~8 publishers whose content focused on education and parenting topics.

CTR 95

CTR Clients Click Through Rate Education 95

ConversionXL

MARCH 18, 2019

Congrats if you’re among the 73% of marketers who publish customer case studies to win hearts, minds, and pockets. Yet, a 2018 B2B content marketing report found that case studies, while frequently created, aren’t always persuasive: ( Image source ). Ignore either one, and your case studies are likely to fall flat.

B2B 134

B2B Transportation Objectives and Key Results Trust 134

The Advantexe Advisor

MAY 13, 2022

The reasons driving this crisis is a modern-day business case study that can be best understood through the lens of business acumen. Babies and disadvantaged adults with special needs around the world are suffering because of the worst shortage in baby formula since the invention of formula.

Price 73

Price Presentation 73

TrackStreet

MAY 3, 2021

The post Case Study: Johnson Outdoors appeared first on Trackstreet.

52

52

Eliminate Your Competition

DECEMBER 6, 2020

This is a week-by-week case study of four salespeople. If you have joined this case study in mid-campaign, we encourage you to go back to the opening video where the description of the challenge is laid out. We hope that you enjoy this case study and you learn some valuable skills. Video Script.

Territory 52

Territory Manufacturing Sports Retail 52

Lead Fuze

DECEMBER 31, 2021

What does Sales Case Study means? The focus of a case study should be on how your company helped someone, not about the success or failure of your business. Sales case studies give you the opportunity to show your product in a way that is most appealing. The Importance of a Sales Case Study.

Objectives and Key Results 52

Objectives and Key Results Commission Drivers/motivators Sales 52

SalesHood

FEBRUARY 16, 2023

The post Increase Sales Efficiency with MEDDPICC: A Use Case Study appeared first on SalesHood.

Sales 52

Sales Process 52

SalesHood

APRIL 23, 2022

Take a look at how combining coaching with data can be the secret sauce you need to foster a motivated, sales-driven team [ ] The post RingCentral Case Study: Enabling Managers To Coach With Data appeared first on SalesHood.

Drivers/motivators 52

Drivers/motivators Sales 52

Heinz Marketing

MARCH 4, 2023

How to Write a Case Study (That Actually Closes Deals) by Ryan Law Five advanced ways to improve the persuasiveness of your next customer case study and an acid test to see if you’ve done it. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

B2B 52

B2B Referrals Sell Cross-sell 52

TrackStreet

MARCH 3, 2021

The post Case Study: Grizzly Pet Products appeared first on Trackstreet.

Product 52

Product 52

The Advantexe Advisor

JANUARY 21, 2022

I openly and transparently admit that Peloton has changed my life and I am addicted to the entire user experience. I think it’s one of the most innovative, unique, and powerful inventions ever. As I think about the innovations in my world, I know I can’t live without my Dell Alienware computer, my Apple iPhone, and my Peloton cycle.

User Experience 87

User Experience 87

Hubspot

JANUARY 25, 2018

Case studies and testimonials are useful to have on hand. To build this library, you'll need case study interview questions that will surface valuable details and insights. The following list of 100 case study interview questions will help you build a narrative using the “ Problem - Agitate - Solve ” method.

Referrals 94

Referrals Account management Product Process 94

Eliminate Your Competition

DECEMBER 7, 2020

This is a week-by-week case study of four salespeople. If you have joined this case study in mid-campaign, we encourage you to go back to the opening video where the description of the challenge is laid out. We hope that you enjoy this case study and you learn some valuable skills.

Consult 52

Consult Territory Appointment Sports 52

Sales Hacker

OCTOBER 4, 2019

Used right, case studies can boost your deal closing ratio by 70% and your sales by 185% — making them a valuable addition to your sales enablement library. Keep reading for practical tips on how you can use your case studies to attract new prospects and convert existing prospects into paying customers. What not to do.

Objectives and Key Results 80

Objectives and Key Results Real Estate Sales Trust 80

Anthony Cole Training

JANUARY 27, 2014

The beauty of this case study is that Market Sense was able to isolate the relative effectiveness of individual findings, something that hasn’t been done since the mid-80''s! Just as important, they were able to neutralize the effect of good versus bad sales management and coaching.

Territory 185

Territory Quota Sales Up-sell 185

Sales Hacker

APRIL 9, 2020

Here’s a case study that will show you how it’s done in a real life situation. This step involves studying both the company and CEO’s brand to understand what is working and what is not. In this case, for Evolved Media, we created and grouped content around four categories: Cybersecurity. What does that look like?

Objectives and Key Results 79

Objectives and Key Results Strategic planning Strategize Clients 79

ConversionXL

JANUARY 29, 2016

So today, we’re going to look at seven retargeting case studies that use some seriously creative tactics that I’ve never thought of… or even heard of. I’ll break down each case study and show you the takeaways so you don’t have to read them in depth (but you can, if you’re nerdy like me ). Image Source).

Campaign 91

Campaign Cross-sell Healthcare Retail 91

Hubspot

FEBRUARY 1, 2017

One of the best ways to prove your worth is through compelling case studies. To help you arm your prospects with information they can trust, we've put together a step-by-step guide on how to create effective case studies for your business -- as well as free case study templates for creating your own.

Service 101

Service Clients Follow-up Networking 101

ConversionXL

MAY 7, 2014

In the world of conversion optimization it’s always a good idea to keep your eyes open for case studies that you can learn from, adapt to your needs and go test it. What we have are 6 case studies that are a bit different. In many cases, the results may surprise you. Read The Full Case Study Here: [link].

Conversion 127

Conversion Drivers/motivators A/B testing Electricity 127

Sales Hacker

MAY 10, 2021

The post SaaS Case Study: How Customer Support Can Assist Sales Initiatives appeared first on Sales Hacker. They should also share other customer data like expectations set during the sales process. Bringing both teams on the same page can help you boost your revenue and create stronger relationships with your client.

Cross-sell 62

Cross-sell Customers Referrals Pitch 62

SalesLoft

MAY 25, 2018

Studies support this assertion. In this case study, Deputy’s Sales Manager for the Americas realized the impact of tailored cadences in the sales process when they adapted Salesloft’s sales engagement platform. Leverage custom content that explicitly addresses how your product can improve their process.

Sales 52

Sales Consult Trust Prospecting 52

The Advantexe Advisor

JUNE 1, 2022

Over the holiday weekend, I used some of my downtime to watch the totally engrossing and very well-produced docudrama on Apple TV called “WeCrashed.” WeCrashed is the dramatization of the rise and fall of WeWork and founder Adam Neumann. If you don’t know the story, WeWork was a “unicorn.”

72

72

Miller Heiman Group

AUGUST 27, 2019

Investing in perspective can change your business nearly overnight—like in this case study from one of our manufacturing clients. How Perspective Helped This Manufacturing Firm Close an At-Risk Deal in 48 Hours. By finding the right stakeholders, rather than making assumptions, the at-risk upsell becomes new revenue.

Manufacturing 63

Manufacturing Contract Strategize Sales 63

Understanding the Sales Force

JANUARY 27, 2014

In this case they chose the 5 students with the best scores - and teamed them up. In this case they chose 5 students with the best scores for Desire and Commitment and teamed them up. Sales DNA is a score that represents the power of the selling strengths possessed by an individual.

Territory 115

Territory Sales Quota Up-sell 115

ConversionXL

MARCH 10, 2016

Case Study: How Bob & Lush Got a 13.5% Finally, as I showed in our case study, you can’t test minuscule changes. In the case of Bob & Lush, we had been working on their site for a while before so we had accumulated a lot of knowledge of what works and what doesn’t with their customer base. Tweet It!].

A/B testing 77

A/B testing E-commerce Trust Conversion 77

ConversionXL

AUGUST 21, 2014

Below, are 10 case studies on how to reduce churn for your SaaS product. Now to the case studies…. In the case of Facebook Login, for example, users can instantly access a network they’ve been customizing for months or years—the perfect marriage of instant gratification and customization. Why Did This Happen?

Referrals 106

Referrals Objectives and Key Results Follow-up Service 106

Sales Hacker

JULY 31, 2019

Studies have found that only 34% of workers in the US are engaged. The post 7 Steps to a Successful SDR Cold Calling Sales Contest (Case Study) appeared first on Sales Hacker. Imagine you run a sales team of 50 people and 30 of them are NOT enthusiastic and fully committed to their work and workplace. Pretty scary.

Cold Call 72

Cold Call Drivers/motivators Sales Prospecting 72

ConversionXL

AUGUST 4, 2015

In that case, sending out a survey by email to both your prospects and recent customers asking them a series of questions that gives you the best chance of understanding what they see as the benefits of your solution along with their biggest pain points. This will help you build a case as to why they should buy from you.

Conversion 115

Conversion Customers Price A/B testing 115

ConversionXL

JULY 9, 2015

For many SaaS and cloud service providers, 100% of customers sign up for a free trial as part of the sales process — yet one study suggested that even the best-in-class of SaaS marketers were losing a staggering 75% of those who signed up for a free trial before they entered their credit card details. Seems predictable, yeah?

A/B testing 108

A/B testing Follow-up Referrals Conversion 108

Hubspot

JANUARY 15, 2015

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles.

Presentation 78

Presentation Follow-up Service Clients 78

Hubspot

JANUARY 13, 2015

Enter the ever useful and efficient case study. Case studies give your audience more information about your product or service in the context of a specific company size or vertical. Case studies are also crucial to your sales process. Do you have a plan in place to take advantage of this trend?

Networking 73

Networking Service Process Product 73

Predictable Revenue

JULY 8, 2019

We’ve made updates and improvements throughout the book, including adding entirely new chapters, case studies, and critical sales concepts. The post The second edition of From Impossible to Inevitable has arrived with new chapters, new case studies, and new sales tips appeared first on Predictable Revenue.

Sales 70

Sales B2B Process 70

ConversionXL

FEBRUARY 24, 2016

The post Improving Mobile UX to Boost Conversions 24.5% [Case Study] appeared first on ConversionXL. What experiences do you have optimizing for mobile traffic? Troubles, successes, stories? I’d like to hear them! Feature image source.

UX 68

UX Conversion User Experience Real Estate 68

Engage Selling

FEBRUARY 24, 2014

Want to attract and work with more clients that are ideal for a case study? Or, if you would like more information about case studies, take a look at our How to Create Sales-Boosting Case Studies article. The Sales Accelerator Program will show you how! Sales Tips'

Clients 48

Clients Sales 48