Search Engine Land

APRIL 21, 2023

The role of click-through rate (CTR) in SEO has been debated for many years. Several industry studies have asserted that CTR is a ranking factor – a claim that’s been ardently denied by many Googlers. Whether it’s a direct ranking signal or not, CTR has its place in SEO. SUBSCRIBE See terms.

Click Through Rate 95

Click Through Rate CTR UX User Experience 95

ConversionXL

NOVEMBER 22, 2022

Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? Conversion rate: Understand marketing success Where to track conversion rate 10. Click-through rate: Understand how your emails and ads engage customers Where to track click-through rate 11.

CTR 105

CTR Click Through Rate Non-Profits Campaign 105

Search Engine Land

DECEMBER 7, 2023

User experience Optimizing all touchpoints and the entire journey, including all channels, to improve the overall site experience leads to increased conversions. Ensure your site is accessible , incorporating UI/UX best practices. Track conversions through calls, leads, transactions, and form submissions.

Niche 130

Niche User Experience Real Estate CTR 130

ConversionXL

DECEMBER 21, 2017

Competitive analysis can be a treasure trove of conversion optimization insights, yet it often gets skipped. 7 Do Review Stars on Google Help Click-Through Rate? What kind of improvement in CTR can we get from including review stars in search engine results, if any? Original Study].

A/B testing 85

A/B testing UX CTR Click Through Rate 85

ConversionXL

JULY 22, 2021

User experience (UX) tends to be thought of more as a design issue rather than an SEO one. More importantly from a UX perspective, however, it’s determined by page position. This can increase bounce rate and hurt conversions. Now we need to look at UX errors. We’ll look at each of these in this article.

User Experience 162

User Experience UX CTR Engineering 162

ConversionXL

SEPTEMBER 24, 2020

In the big picture, “conversion optimization” boils down to getting more of the right people clicking on the things you want them to click. Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. Image source ).

CTR 111

CTR Technique Profit margin Follow-up 111

Hubspot

DECEMBER 22, 2020

But if click-through rate (CTR) and engagement is low — even if it ranks on page one — you've now spent your time and budget running circles in an SEO hamster wheel. And, by the way, CTR is an indirect SEO ranking factor. Which keywords have the best sales close rates? PPC conversion data is powerful.

Gambling 101

Gambling CTR Education Campaign 101