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Technique

How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

FEBRUARY 2, 2017

If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky -- you can add LinkedIn to that list, too. And while that can lead to a higher clickthrough rate ( CTR ), his own data shows that Text Ads can often yield a higher conversion rate. Call-to-Action (CTA).

Campaign

Campaign CTR Non-Profits CRM

Using Negative Keywords To Attract Highly Qualified Customers

ConversionXL

MARCH 19, 2014

Yet your efforts suffer from low CTR, and the traffic you’re driving just doesn’t seem to convert. To Take This Technique to the Next Level: Use Exact match terms you’re bidding on from the shoes Campaign and add them to the Exact match negatives to your apparel Campaign at the Campaign level. . Enter the negative.

Customers

Customers Campaign Sports Cross-sell

How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Using Negative Keywords To Attract Highly Qualified Customers

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