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The Power of Cohesion: Building the Ideal B2B Customer Experience

Heinz Marketing

Every interaction a customer has with your brand – from initial awareness to post-purchase interactions – defines how your customers experience your product. Sales fosters deeper relationships with key contacts within these accounts, providing personalized solutions and ongoing support.

B2B 119
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Effective Strategies on How to Upsell a Product Successfully

Lead Fuze

Knowing how to upsell a product effectively is crucial for maximizing profits and customer satisfaction. We’ll delve into the difference between upselling and cross-selling, discuss their impact on customer lifetime value and explore effective methods for successful upsells such as offering discounts and deals.

Product 52
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From Service to Sales: How Field Service Can Drive Revenue Growth

Salesforce

Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. We’ve found that 65% of mobile workers are successfully selling to existing customers. Let’s dig into each of these best practices for upselling and cross-selling in field service.

Service 105
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The Only Guide You Need To Tracking Lead Generation

ClickFunnels

A lead is a potential customer who has: Expressed an interest in your product. Gave you their contact details. Meaning: Someone who has visited your website but hasn’t given you their contact details is not a lead. You offer the potential customer your least expensive and least valuable product.

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The 10 Best Salesforce Automation Tools for 2022 & 2023

Veloxy

Salesforce automation tools go a long way in helping you improve the productivity and efficiency of your sales team. When you can access Salesforce from anywhere on any device, you can automate and eliminate up to 95%, or 1,200 hours, of non-selling activity. Go here to learn everything you need to know about Salesforce Automation.

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11 Strategies to Level up Your Sales Game

Salesforce

Let’s face it: Hard sells and flashy demos can be effective ways to close. Not only will this help you build trust, which makes it easier to sell , but it will open the door to long-term relationships that can lead to upsells and cross-sells. But not always. It will be worth every penny.

Gaming 95
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5 Interesting Learnings From Freshworks at ~$600,000,000 in ARR

SaaStr

Fast forward to today, and last quarter they crossed an incredible $560,000,000 in ARR growing 20% on a constant currency basis. Because there are few things worse than closing a customer that never actually uses your product. The contact and support spaces have rapidly adopted as much of AI as they can.