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How Netflix Creates Immersive Experiences with Exceptional Design and UX

ConversionXL

In this post, we’ll break down the elements of Netflix’s design and user experience (UX). Together, the USP and UI makeup a value proposition that is optimized for conversions. By this stage, the value should already be high (given their strong value proposition, USP, and UX). Watch anywhere. Cancel anytime.”. cancel any time”).

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UX Benchmarking: What Good Is It for Conversion Optimization? [Original Research]

ConversionXL

Knowing where you stand in relation to competitors helps define product positioning, channel acquisition, messaging, and more. Conversion Rates are Misleading; Comparing Them is Worthless. Conversion Rates are Misleading; Comparing Them is Worthless. So will knowing Amazon conversion stats help you in any way?

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Why prioritizing UX always leads to better content creation (and how to do it)

Martech

Too many businesses seem to forget or ignore the importance of the user experience (UX). If you don’t consider the emotional reaction to a product, service or feature, you’ll turn clients away in a flash. Even so, UX goes far above the technical side of your company’s website and digital products.

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Ecommerce UX Battle: Benchmarking 4 Beauty & Cosmetics Mobile Websites

ConversionXL

This is a conversion-focused benchmark analysis of four competing beauty and cosmetics websites : Clinique. Our analyses measure overall user experience of each site as a composite of 5 separate UX dimensions. What is competitive UX benchmarking and why does it matter? 5 dimensions of UX benchmarking. Appearance.

UX 119
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Ecommerce SEO & UX: 4 simple tips to boost traffic and sales

Search Engine Land

Imagine walking into a grocery store, list in hand, and all of the store’s products were randomly strewn on tables displayed throughout. You wouldn’t want to spend the rest of your life sorting through all the products to find the things on your list. What you call “Products” and where you have them on your ecommerce site (i.e.,

UX 89
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4 Ways to Use Visual Hierarchy to Improve UX and Boost Conversions

ConversionXL

While visual hierarchy is a key principle of website and product design, the concept itself is by no means difficult to grasp. For text-heavy pages such as blog posts, or pages with consistent blocks of images, such as product listings, scanning behavior consistently happens in an F pattern.

UX 94
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A Proven UX Research Process to Redesign Your Website

ConversionXL

You can throw away years of incremental gains in UX and site performance—unless you have a battle-tested process. I’m going to walk you step-by-step through our company’s UX research process for site redesigns—the role of each aspect, how long each should take, and what, generally, each entails. Website redesigns are a huge risk.

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