Why CRM and Marketing Automation Need Each Other
Hubspot
MARCH 27, 2020
When I was younger and I listened to Hannah Montana sing " The Best of Both Worlds ," I didn't fully understand what she meant. Having the best of both worlds is the feeling you have when your company's marketing automation software and CRM work in tandem. CRM and Marketing Automation. Now, as a marketer, I get it.
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