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Ecommerce SEO & UX: 4 simple tips to boost traffic and sales

Search Engine Land

Imagine walking into a grocery store, list in hand, and all of the store’s products were randomly strewn on tables displayed throughout. You wouldn’t want to spend the rest of your life sorting through all the products to find the things on your list. What you call “Products” and where you have them on your ecommerce site (i.e.,

UX 89
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From $5M to $100M: How to Scale a Multi-Product Startup with Lattice CEO Jack Altman (Video + Podcast)

SaaStr

One of the open secrets behind a lot of great SaaS companies is going multi-product. Jack Altman, CEO and co-founder of Lattice, firmly believes that many more companies should be multi-product, and many should go multi-product earlier than they think. Think of the user journey and the people who are using your products.

Product 92
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16 eCommerce A/B Test Ideas Backed by UX Research

ConversionXL

These ideas came from a massive round of UX research we’ve done for eCommerce. Various studies have repeatedly found that about half the online buyers would only buy discounted products, except under exceptional circumstances. Emphasize wide-appeal products. Level-up your product description copy.

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How Do UX Professionals View Conversion Optimization?

ConversionXL

In regards to conversion optimization, we’re of the belief that UX is a big part of our process and that great UX leads to more conversions. But how do UX people view conversion optimization? What do they think it is, and how do they think it fits into the organizational context with UX? Others had similar definitions.

UX 66
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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

Companies do it for a wide variety of reasons—SEO, branding, go-to-market strategy, pricing, etc.—and and you can definitely use it for UX and conversion optimization , too. Free UX & Usability course. Watch these free courses on UX & Usability to understand more. *. *. By Karl Gilis. I agree to get emails.

UX 126
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Top 20 A/B Ecommerce Test Ideas

ConversionXL

You have to present your value proposition as the first thing the visitors see on your homepage, but should be visible in all major entry points of the site (category and product pages). Set restrictions: See what kind of improvement you’ll get by offering free shipping only on select products where it is profitable.

UX 133
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The Beginner’s Guide to SaaS Conversion Optimization

ConversionXL

Measuring and optimizing in-product activity. SaaS businesses also span a very wide swath of models and products. Expansion MRR: Expanded revenue from existing customers, usually from upsells and cross-sells. What upsells and cross-sells can be given to the best customers? Onboarding and UX.