Understanding the Sales Force

DECEMBER 10, 2013

I thought I would share some tips that you could incorporate into your group sales presentations, lunch and learns, conference talks and appearances to make them more effective. Warning: My approach is not very useful if you need others to present your slide deck but the pictures only approach helps to hold people''s attention.

Presentation 120

Presentation Entertainment Sales Technology 120

Search Engine Land

APRIL 17, 2024

Ultimately, a user’s Google Discover feed reflects their interests and historical activity, with a heavier emphasis on entertainment, sports, hobbies and activities. Aim to provide valuable insights, solve problems or entertain your audience. Paid Discovery ads also appear throughout user feeds as they scroll.

Entertainment 118

Entertainment CTR Click Through Rate User Experience 118

Understanding the Sales Force

JUNE 9, 2014

As you consider each of the following scenarios, try to make a comparison as to how it might compare with the sales calls and presentations you make to groups: Scenario 1: When I am the keynote speaker at an event, people have much higher expectations of me as a speaker, the entertainment factor, and the potential take aways from my topic.

Presentation 102

Presentation Entertainment Sales Clients 102

Search Engine Land

APRIL 23, 2024

TikTok is no longer just an entertainment platform – it has rapidly evolved into a powerful search engine, particularly for the younger generation. And because it’s rooted in entertainment, brand discovery is easier and more fun. Instead of a linear consumer path, TikTok has created a loop of videos where consumers watch and purchase.

Entertainment 109

Entertainment Objectives and Key Results Follow-up Engineering 109

Understanding the Sales Force

JANUARY 16, 2024

Some of the best scenes from some of the best movies and TV shows help bring, excitement, entertainment and fun to sales core competencies and sales process milestones in a way that slides, lectures, bullet points, theory and discussion just can’t. But it is so much more than fun and entertainment. Need to be better on the phone?

Entertainment 77

Entertainment Sales Gaming Networking 77

Sales Hacker

AUGUST 7, 2020

When it comes time to book a speaker for your next panel, presentation, or podcast there’s a lot to consider. Fortunately, more organizers than ever before are consciously seeking out female sales experts for panels, presentations, and podcasts. Emcee and Entertainer. Shemaroo Entertainment Ltd. Rebecca Olson. Amyra Rand.

Territory 121

Territory Presentation Strategic partnership Strategize 121

Search Engine Land

NOVEMBER 3, 2022

Downloaded more than 2 billion times by users in 150 countries, people have flocked to the mobile app which presents them with a stream of algorithmically selected short videos filled with music, dancing, cooking demos, and other short bits of user-created entertainment.

Entertainment 94

Entertainment Launch Networking Engineering 94

Cerebral Selling

NOVEMBER 30, 2023

Modern buyers are used to hyper-personalized experiences and recommendations on the social, shopping, and entertainment platforms they use. For example, not a week goes by without a client commenting on the tech I use to deliver my virtual presentations and online training. Do Your Homework! “How is your camera so clear?”

Sell 130

Sell Transportation Entertainment Up-sell 130

Martech

JULY 10, 2023

The most inspiring session at the AWE this year was about scaling this type of personalized learning and was presented by Monica Ares, head of immersive learning at Meta. You can watch her entire presentation on AWE’s YouTube channel ; it’s not to be missed.

Entertainment 134

Entertainment Education Launch Presentation 134

Partners in Excellence

MAY 30, 2023

All entertaining, but designed for very different times and circumstances–yet we keep going back to the same old things. Yet year after year quota attainment plummets, our activities present fewer results, win rates plummet. Columbo, Monk, endless NCISs, Law and Order, Family Feud, and on and on.

Objection handling 111

Objection handling Quota Entertainment Up-sell 111

Search Engine Land

FEBRUARY 2, 2024

Podcasting presents a unique opportunity to leverage SEO and drive engaged listeners to your website. ” Every episode should offer value – whether it’s educational, entertaining, or simply thought-provoking. As podcasts continue to gain popularity, key SEO strategies can help your show stand out in a crowded landscape.

Growth 112

Growth Entertainment Engineering Follow-up 112

Martech

NOVEMBER 8, 2021

With Covid-related safety concerns, making appointments also became more prevalent in retail, entertainment and traditional walk-in services. How Sony Interactive Entertainment built a winning marketing data strategy. View the full presentation from our MarTech conference here (free registration required).

E-commerce 114

E-commerce Appointment Entertainment Retail 114

Understanding the Sales Force

JANUARY 4, 2024

What will be different for you this year in the area of personal and professional growth, the way you present yourself to to others, and the way you feel about yourself? Stay tuned for the upcoming January announcement of a new course called Movie Night, a fun, entertaining, engaging, and inexpensive new self-directed course for salespeople.

Entertainment 68

Entertainment Sales Consult Sell 68

Martech

MAY 2, 2023

Presentations at NewFronts make a convincing case that video has earned the attention from brands that television gets with their upfronts — presentations that broadcasters make to advertisers in the spring about upcoming programming. All the presenters mentioned their reach and datasets. Why we care.

Retail 111

Retail Gaming Manufacturing Entertainment 111

Heinz Marketing

MAY 22, 2023

B2C videos typically focus on emotional storytelling, entertainment, and capturing consumers’ attention within a shorter time frame while making a lasting impression. Thought Leadership and Educational Content : Videos present an excellent opportunity for B2B companies to position themselves as industry thought/category leaders.

B2B 107

B2B B2C Entertainment Education 107

Search Engine Land

MAY 1, 2023

Shorts is being integrated into Video reach campaigns, which employ Google AI to present the most effective combination of ads, enhancing reach and efficiency on YouTube. Expanding Shorts into Video reach campaigns Positioning alongside trending Shorts content First Position on Shorts Incorporating Shorts to optimize reach.

Entertainment 90

Entertainment Campaign Engineering Presentation 90

Hubspot

JANUARY 5, 2011

In 2006 the Sapling Foundation started curating TED (Technology Entertainment and Design), a global set of conferences seeking to spread innovative ideas. Some of the best ideas spread by TED presenters have been related to marketing. 13 Must-Watch Marketing TED Presentations. 13 Must-Watch Marketing TED Presentations.

Presentation 76

Presentation Entertainment Technology Technology 76

Search Engine Land

SEPTEMBER 19, 2023

Quiz Ads Quiz Ads present improved personalization to a brand’s idea on Pinterest. You can incorporate up to three questions into your quiz, making it an entertaining experience that users can engage with.

Product 130

Product Retail Entertainment User Experience 130

Hubspot

SEPTEMBER 7, 2012

It doesn't matter if it's a group of 12 people in a board room or an auditorium filled with thousands of people -- giving the perfect presentation is no easy feat. During the conference and its preparation, some guidelines for giving great presentations emerged, and we wanted to share those lessons with all our awesome blog readers.

Presentation 78

Presentation Entertainment Follow-up 78

The 5% Institute

NOVEMBER 10, 2021

The reason as to why you should avoid going ahead with the “Just give me a price” statement, is the moment you give them a price without knowing what they need solving, you go into something called ‘premature presentation’. Although it may be tempting to respond to the “Just give me a price” statement; overall, it’s not worth entertaining.

Price 144

Price Retail Entertainment Clients 144

Search Engine Land

NOVEMBER 28, 2023

Tailored services, such as offering choices in bedding, room amenities, room temperature, lighting or entertainment based on past stay data, can significantly enhance the guest experience. The collected data can also inform the design of marketing campaigns aligned with individual customer profiles.

Hospitality 96

Hospitality Customers Entertainment Campaign 96

Martech

NOVEMBER 28, 2023

Tailored services, such as offering choices in bedding, room amenities, room temperature, lighting or entertainment based on past stay data, can significantly enhance the guest experience. The collected data can also inform the design of marketing campaigns aligned with individual customer profiles.

Hospitality 100

Hospitality Customers Entertainment Campaign 100

Martech

MARCH 8, 2024

The shift from network television to cable, to the internet, to streaming entertainment and social media has greatly impacted marketing organizations of all sizes. However, I feel those changes will be dwarfed by generative AI’s impact on our industry.

Education 105

Education Entertainment Networking Legal 105

SaaStr

NOVEMBER 10, 2023

The new age of creativity will change how people do their jobs, how they learn, and the competitive dynamics of brands and entertainment. If you ask a branding agency to come up with a new brand design within a given timeframe, they may have seven iterations and whittle it down to three to present. a game changer!

Hospitality 97

Hospitality Entertainment Presentation Promote 97

Search Engine Land

OCTOBER 20, 2023

Entertainment options. Travel and geography-based pages The best-known, highly valuable programmatic SEO page type is travel or geography-based sites like Yelp, Tripadvisor and Booking.com. The premise is simple: the site will have a database with information about things like: Restaurants. Small businesses.

X-functional 116

X-functional Gaming Entertainment B2B 116

ConversionXL

MAY 27, 2022

Entertains. Drift’s Insider Podcasts teach business improvement in a fun and entertaining way. For example, customer experience platform Personify uses guides, webinars, and ebooks to educate, empower, and entertain its target audience. How content is presented. Issues and solutions (Presented in a clear numbered list).

Real Estate 91

Real Estate Entertainment Education Lead generation 91

Search Engine Land

JUNE 9, 2023

Does it educate, inform, or entertain? You see gaping holes in the knowledge presented in the top content (stuff searchers will need/want to know). Does it present the topic without copying or rehashing what’s already been said? What type of information is the searcher looking for when they type the keyword in the search bar?

Entertainment 97

Entertainment Engineering Follow-up Presentation 97

ClickFunnels

JULY 1, 2021

It’s called an “elevator pitch” because it should be short enough that you’re able to present it in its entirety during a short elevator ride. Morning Brew is another email newsletter that sends out pertinent and entertaining news every day for free. VALUE] Stay informed and entertained, for free. Our Elevator Pitch Version.

Pitch 246

Pitch Real Estate Entertainment Consult 246

Sales Pop!

OCTOBER 10, 2022

Video ads (a creative way to present your product/service and persuade your potential customers that they need it). Entertaining memes are always a good choice whether you want to sell something or just connect with your audience, as they blur the borders between brand and customers, creating a sense of friendship. Summing up.

Entertainment 98

Entertainment Campaign Trust Service 98

Highspot

MAY 30, 2024

Content Strategy for Revenue Enablement The best way for sales reps to connect with today’s educated buyers is to present compelling content that convinces them to move to the next stage of the customer journey. Then, create content that educates, informs, and entertains your audience to build trust and authority.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Education Objection handling 52

ConversionXL

NOVEMBER 28, 2022

With over one billion active users in more than 150 markets , TikTok Ads present a great opportunity to reach people who are interested in your product, even if your product is not marketed to Gen Z. TikTok is an entertainment platform. TikTok is built on entertainment and authenticity. Successful ads fit into this ecosystem.

Customers 102

Customers Objectives and Key Results Entertainment Click Through Rate 102

SalesBlog!

FEBRUARY 28, 2022

In the science fiction movie Minority Report Tom Cruise walks by displays that identify him, present a product, and customize the ad with his name. The key result of convergence at a macro-business level is the merger of the telecommunications and media / entertainment industries. Location Based Services Defined. What’s the Potential?

Service 52

Service Objectives and Key Results Entertainment Gaming 52

Search Engine Land

OCTOBER 31, 2023

Do some research and find one or two that you get the most value (and entertainment) from, and stay in tune with news and trends when it’s convenient for you. Conferences Conferences offer a unique chance to listen, learn, and, if you're interested, speak or present. The SEO Mindset Podcast. Marketing O’Clock.

Engineering 114

Engineering Entertainment Education Niche 114

Sales Pop!

NOVEMBER 23, 2021

Not everyone, but a large majority, will entertain a recap of everything you previously spoke about and why the rejection is yours. Enthusiastically enter the meeting room knowing that you have a golden opportunity to learn how to present yourself and your work in a better light moving forward. Most often, you will hear, ‘Yes, it is!’

Appointment 93

Appointment Entertainment Education Follow-up 93

Martech

DECEMBER 28, 2022

So, in the spirit of the holidays, I have crafted this — if not optimistic, then entertaining — list of immersive marketing trends to look forward to in 2023. And why should you when the major benefit of connected immersive spaces is the ability to be present in a space with anyone from anywhere in the world? No, really — there are.

Entertainment 114

Entertainment B2B Education Campaign 114

Martech

SEPTEMBER 7, 2022

Coupled with the need to provide a hybrid experience, those opting to stay home need to be presented with something more engaging than the typical 2D conference experience. A study by the University of Maryland concluded that people remember information better if it is presented in a virtual environment. ” Get MarTech!

B2B 109

B2B Gaming Education Technology 109

VanillaSoft

OCTOBER 20, 2021

You know the type: They can grab a mic and spontaneously entertain a crowd. In order for an improviser to perform really well on stage as an entertainer, they have to put the other performer first,” says Gina. Present your offer in one take. The best conversations and presentations are unscripted.

Technique 73

Technique Entertainment Inside sales Sales 73