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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

You may notice the second ad group is for “Discounts,” so even if the conversions are good, the profit margin is less. Build a solid network of relevant tweeters with similar audiences to help distribute and amplify your message. Other social networks. At first glance, the second ad group seems to be converting better.

CTR 111
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Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

While it’s also a little blurry, you may notice the second ad group is for “Discounts” so even if the conversions are good, the product is not being sold at full profit margin. Other Social Networks. On the surface, the second ad group seems to be converting better but it also costs double to get those conversions.

CTR 116