ConversionXL

DECEMBER 13, 2022

A/B split testing is a new term for an old technique — controlled experimentation. How to improve A/B test results How to prioritize A/B test hypotheses How long to run A/B tests How to set up A/B tests How to analyze A/B test results How to archive past A/B tests A/B testing statistics How to do A/B testing: tools and resources.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

Gong.io

NOVEMBER 1, 2021

Your close rates will bump up if you do it right. Steve Jobs started every demo with some version of the following: “Now what if I wanted to do X? Steve Jobs repeats this technique throughout the next hour+ of his talk. There is no massive build-up, no long lead into the punchline. . on the edge of their seat.

Presentation 71

Presentation Pitch Sales X-functional 71

ConversionXL

NOVEMBER 9, 2022

Your time on this page has already generated data on the pop-ups you close, how fast you read, and where your cursor stops. A graph that points up and to the right quickly signals growth. Magic quadrants are useful for conceptualizing complex data where a data point might contain up to four traits. Sunburst diagrams.

Objectives and Key Results 110

Objectives and Key Results Represent Presentation Promote 110

ConversionXL

SEPTEMBER 5, 2019

You should be able to replicate this process after reading it (or at least follow the resources in the article to learn more about specific parts). Essentially, personas were largely a parody of themselves, with made up data (or irrelevant data like the eye color of a persona). Note: the following gets into the weeds a bit.

X-functional 115

X-functional Represent Follow-up User Experience 115

ConversionXL

MARCH 24, 2016

Finding places people are dropping out is important in setting up a prioritized testing plan. The nerds at Airbnb explained it as follows: “The outside world often has a much larger effect on metrics than product changes do. When you’re doing conversion optimization , one of the hardest parts is finding opportunity areas to optimize.

Conversion 77

Conversion A/B testing X-functional Technique 77

ConversionXL

APRIL 23, 2019

Peep Laja and Brian Massey discuss optimizing your website’s main navigation. The goal of information architects is to come up with a structure and design that balances users’ desires with business needs. The goal is to come up with the architecture of the site. Think search page or a sign-up form. Card sorting.

UX 114

UX Objectives and Key Results User Experience Represent 114

ConversionXL

MARCH 7, 2017

You should be able to replicate this process after reading it (or at least follow the resources in the article to learn more about specific parts). Essentially, personas were largely a parody of themselves, with made up data (or irrelevant data like the eye color of a persona). Note: the following gets into the weeds a bit.

X-functional 102

X-functional Represent Follow-up Up-sell 102

Hubspot

AUGUST 8, 2019

For instance, check out the ad that came up in my search for “hair plugs”. Below, we review the main elements of a PPC campaign, ranging from broad to the more specific. What you actually pay is determined by the following formula: (Competitor’s Ad Rank / Your Quality Score) + 0.01 = Actual CPC. Benefits of PPC. Quality Score.

A/B testing 77

A/B testing Objectives and Key Results CTR Campaign 77

SaaStr

JULY 2, 2020

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. In the second interview with Dataiku, I think I picked up that they were interviewing me for a sales position. To what extent is Kurt and Dataiku willing to engage with pilots and POCs? Harry Stebbings.

Customers 110

Customers Contract Price Education 110

ConversionXL

MARCH 19, 2013

The end goal of information architects is to come up with a structure / design that balances the users’ desires with the business’s needs. The final goal is essentially to come up the architecture of the site. Think search page or a sign-up form. Techniques for figuring out the optimal menu structure. Interaction pages.

User Experience 128

User Experience Objectives and Key Results UX Technique 128

Heinz Marketing

APRIL 11, 2022

There’s a lot of kind of learning from the ground up from people who’ve who are more crypto native and I think it’ll be really interesting to see the blending of the two. They’re going to employ a lot of techniques that you see in the Web2 world. Phyllis : It’s interesting. There’s no token involved.

Pipeline 105

Pipeline B2B Go To Market Sales 105

PandaDoc

NOVEMBER 15, 2021

Sales culture is essentially the sum of your team’s attitudes, values, and behaviors; it can usually be summed up in ten or so terms. A culture of sales: Best practices to follow. Give an incentive to the salesperson who signs the most deals with a specific sort of prospect the following month. Conclusion.

Sales 52

Sales Quota Trust Promote 52

ConversionXL

DECEMBER 2, 2015

A/B testing – for all the content out there about testing, huge amounts of people still mess it up. How to Set up A/B Tests? A/B split testing is a new term for an old technique – controlled experimentation. The main difference, however, lies in the variability of internet traffic. How Long to A/B Test?

A/B testing 88

A/B testing X-functional Objectives and Key Results Represent 88

ConversionXL

APRIL 28, 2016

Don’t trip and stumble in your drive to master shiny, new techniques – instead, learn what you need to get accomplished first, and what the pitfalls are if you don’t. How do you decide to assign X experience to Y segment? Web personalization is all the rage, but are you trying to run before you’ve learned how to walk?

A/B testing 69

A/B testing User Experience X-functional Technique 69

ConversionXL

APRIL 12, 2017

Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. The protagonist, the main characters, the supporting characters, sub-plot characters, one string characters. Pay them upfront so they don’t try to say X to get the money. Characters.

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86

ConversionXL

JULY 13, 2016

The logic goes, “if X important person used Y product, it must be amazing.” The main takeaway here for marketers is photo quality is important, creating “attraction” in the sense of polish and professionalism.” Apple Computer sales were up 68% over the previous year. Profits were up 384%.

Trust 67

Trust X-functional A/B testing User Experience 67

ConversionXL

JUNE 16, 2015

Here’s another presentation from ConversionXL Live 2015 (sign up for the 2016 list to get tickets at pre-release prices ). Is X actually influencing Y, or is it a mere correlation? Don’t give up. Never give up, finding the iterative, taking the action on those, making it better is really important.

Objectives and Key Results 102

Objectives and Key Results Launch Drivers/motivators Gate keeper 102

Hubspot

JUNE 13, 2018

To help you implement the most useful tips, aspects, and templates from SPIN Selling, we’ve put together the following guide: Introduction to SPIN Selling. SPIN Objection-Handling Techniques. To win larger, consultative deals, Rackham argues salespeople must abandon traditional sales techniques. Who’s responsible for X?

Sell 101

Sell X-functional Objectives and Key Results Up-sell 101

SaaStr

MARCH 1, 2019

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. So a huge thank you for putting up with these dulcet British tones once again. You can also take your SaaStr to go: Listen on iTunes. Listen on Google Play Music. Listen on Spotify. Harry Stebbings. Tom Tunguz.

Contract 45

Contract Price Commission Conversion 45

Hubspot

DECEMBER 28, 2012

But what about the follow-up email? It's time to stop focusing on the design of just your biggest sends, and spend some time spiffing up all those other emails you're sending, which you probably don't give a second thought to. Or any email that may be included in an automated email workflow ?

X-functional 78

X-functional Promote Follow-up Contact 78

Hubspot

FEBRUARY 11, 2019

Here are some creative techniques for thinking of a product or service. Checking out what other people have come up with can be a great way to kick your own thought process into gear. Ask everyone to come prepared to discuss a certain product category or question, such as, "What's your favorite type of X and why?" Look online.

Minimum Viable Product 101

Minimum Viable Product Legal X-functional Networking 101

SaaStr

JANUARY 3, 2020

So a huge thank you for putting up with these dulcet British tones once again. So we ran a free trial survey because we found that in most of our startups, many of them at all different price points, even starting around 1K is obvious, but going up to 150K ACV, they were running free trials as part of their marketing campaign.

Contract 10

Contract Price Commission Conversion 10

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". Social Media Terms - X. Algorithm - An algorithm is a set of formulas developed for a computer to perform a certain function.

Networking 101

Networking X-functional E-commerce Follow-up 101

Hubspot

JUNE 25, 2018

When “The Life Changing Magic Of Tidying Up” became popular, I felt instantly validated. This free app uses the Pomodoro Technique and places individuals in “Focus Sessions” for 25 minutes at a time. Once the allotted amount of time on a specific site is up, the user cannot go to that site for the rest of the day. Personal Apps.

Product 101

Product X-functional Drivers/motivators Meeting 101

Hubspot

MARCH 10, 2016

So, “bottoms up,” I suppose. Serving up valuable content is important, but ensuring that it’s customized for the right audience is equally (if not more) important. The process of improving your site conversion using design techniques, key optimization principles, and testing. 8) Bottom of the Funnel. 21) Context. 35) Facebook.

Networking 78

Networking Non-Profits Engineering Follow-up 78