CTV ad spend hits record-breaking $1 billion in June
Search Engine Land
AUGUST 21, 2023
Meanwhile, verticals like pets, cosmetics and beauty didn’t trend as highly (even as the report noted a dearth of pet brands advertised on Disney+ in June). If your brand is interested in exploring CTV, dig deeper in The search marketer’s guide to connected TV: best practices for making the jump. Why we care.
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