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This day in search marketing history: January 8

Search Engine Land

2016: The latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Utah Has Highest Google Usage, West Virginia The Lowest. Advertisers Cutting Google AdWords Spending With Surge of Keyword Prices.

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Is Competition Based Pricing a Winning Strategy?

Salesforce

One of the easiest ways to keep tabs on your competitors is to watch their prices. Making regular price adjustments to match or undercut similar offerings in the same market is a common tactic used by companies of all types and sizes. It’s called competition based pricing. But this is not just about getting ahead.

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