ConversionXL

NOVEMBER 12, 2018

If you generate a $200 million quarterly profit with an online product, your website’s user experience must be world class, right? But terrible UX isn’t a shortcoming of the cryptocurrency industry—it’s common in every high-growth industry, including, perhaps, your own. The UX mistakes in crypto (that you’re probably making, too).

UX 116

UX Growth Non-Profits User Experience 116

ConversionXL

FEBRUARY 3, 2022

These can include UX issues or concerns that aren’t addressed in copy.” [via The team created a referral program that allowed users to earn more storage for recommending Dropbox to their friends. Dropbox Basic account holders earned 500 MB of storage for each successful referral. via Observer ]. Image source.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

MARCH 3, 2016

Avinash Kaushik, author of Web Analytics 2.0 , explains the “Social Source Referral” filter… Avinash Kaushik , Web Analytics 2.0: “Do notice the clever use of the filter (Social Source Referral Exact Yes) above. Here’s the report… You can use this custom report to identify and prioritize UX issues.

Customers 91

Customers UX Referrals Non-Profits 91

ConversionXL

NOVEMBER 17, 2015

A decrease in profit margin due to discounts and promotions. For example, there is a lot of sample pollution around the holidays because you’re dealing with irregular, non-representative traffic. Can this data be used to make smarter design / UX decisions year-round? via Referral Candy). An increased bounce rate.

A/B testing 126

A/B testing Retail Promote Non-Profits 126

ConversionXL

FEBRUARY 21, 2017

What defines a “good” UX from a “bad’ UX, and what do the gradations look like between the two poles? The challenge comes in testing and measuring UX. That’s what this article is about: measuring and testing UX. For non-profits, the user experience must advance the mission. Yes you can, and yes there are.

User Experience 103

User Experience Conversion UX A/B testing 103

ConversionXL

AUGUST 30, 2018

A study by the Nielsen Norman Group (NNG) showed that commercial enterprises—as well as non-profits and government agencies—consistently generate a strong ROI from investments in usability. A non-scientific approach that bases product decisions on the opinions of one or two users is useless. Your product is not ready.

UX 111

UX User Experience Non-Profits A/B testing 111

ConversionXL

NOVEMBER 22, 2022

Their insights support decision-making and budget management by identifying profitable channels and honing in on where to maximize conversions. High referral traffic is an indication of strong affiliate links or media coverage. Traffic from non-paid results on search engines. Traffic from paid search ads on search engines.

CTR 105

CTR Click Through Rate Non-Profits Campaign 105