article thumbnail

Google testing ads between organic results?

Search Engine Land

However, this is potentially more bad news for SEOs as Google continues its ongoing trend of removing and minimizing organic search real estate. It could also be bad for users who are already complaining about the quality of Google Search results, potentially leading to negative user experiences.

article thumbnail

3 Instagram video ad tips to captivate your audience

Search Engine Land

Simply adjusting the orientation of a video to fit the vertical format is the easy part; the true impact lies in leveraging the vertical real estate to its fullest potential. These tools enhance the user experience and surface valuable insights into your audience’s preferences.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How Homethreads is leveraging data to create a new customer experience

Martech

Since starting with Bain & Company 16 years ago, he’s worked in real estate, education, publishing, and most recently, as a director at Wayfair, where he led the plumbing and hardware division to double-digit growth at the height of the pandemic. I can’t give away too much, but user experience for sure.

article thumbnail

This day in search marketing history: February 3

Search Engine Land

Yahoo Completes Outsourcing Its Real Estate Search To Zillow 2011: The two companies said this deal created “the largest real estate network on the web,” and involved several elements. Answers.com Acquired For $127 Million 2011: But shareholders promised to prevent the deal from happening.

article thumbnail

Microsoft on the future of advertising and conversational AI

Search Engine Land

Rethinking traditional ads Sainsbury-Carter explained that Microsoft is taking a new approach when it comes to ads, the user experience and ROI scenarios: "We're being more thoughtful about monetization within the experience. Next, it's planning to roll out this experience for travel and real estate verticals.

article thumbnail

How an ecommerce site increased commercial monthly organic traffic from 37K to 210K

Search Engine Land

Additionally, ecommerce SERPs tend to have ads taking up some of the real estate, which can reduce organic CTR. Figure 4 (Source: Advanced Web Ranking ) Although this CTR study shows CTR for standard blue links and not the feature snippets, we can assume that ranking in the top spots in any listing type could drive strong CTR.

CTR 80
article thumbnail

Best functionalities never go unnoticed – Salesmate receives 15 awards

Salesmate

From the very start, Salesmate has focused on providing an excellent user experience with utmost customer satisfaction. Real Estate CRM – Real-estate being a fluctuating market, needs a tool that helps the realtors succeed.