3-Step Guide: How to Create Your Ideal Customer Profile (ICP)
Sales Hacker
MARCH 28, 2023
Building an outbound sales strategy can be challenging. It includes a description of your ICP, their demographics, objective, challenges, and behaviors or traits that indicate they’re a good fit. Be aware, this tool isn’t just for your sales team. Able to buy your product – they have the financial resources to make the purchase.
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