SaaStr

JULY 27, 2022

If a SaaS business hopes to win over the SMB market successfully, it will need a precise GTM approach. At the SaaStr Europa 2022 event, Accel Partner Philippe Botteri interviewed PayFit CEO & Co-Founder Firmin Zocchetto to ask about his GTM strategy. . Secret 4: Be Transparent About Pricing and Keep It Simple. .

Go To Market 80

Go To Market GTM B2C Price 80

SaaStr

NOVEMBER 1, 2022

22 Things We Learned at SaaStr 2022. India’s founders were out in full force at SaaStr 2022. Three key themes emerged: SaaS continues to be a fertile ground despite the 2022 ‘SaaS-acre’. Most companies expect to miss 2022 targets but it is far from a doomsday. . Learnings on GTM. That’s too tactical.

GTM 87

GTM Cross-sell Niche Strategize 87

SaaStr

AUGUST 8, 2022

But in 2022, you need your VPs to work together like a tightly oiled machine, and trust us when we say, the ones that started since 2020 are not as dialed-in with the rest of the exec team. . With sessions like… Optimizing GTM for PLG . Scaling Revenue in 2022: What’s the Same and What’s Different? .

GTM 94

GTM Launch Networking Growth 94

SaaStr

JULY 31, 2022

SaaStr 575: The State of SaaS Marketing in 2022: Mutiny & SaaStr with the CMOs of Salesforce, Box and Attentive. 7 Secrets to a Successful SMB GTM Strategy with PayFit and Accel. SaaS Pricing Strategies that Work: How to Design an Optimal Pricing Model with FastSpring VP Product. Top Podcasts This Week: 1.

GTM 100

GTM Price Gaming Growth 100

SaaStr

DECEMBER 30, 2022

DigitalOcean has done that and grown beyond $150M in revenue in Q3 2022. As of December 2022, DigitalOcean serves over 620,000 customers in over 185 countries. SMBs usually prioritize simplicity, ease of use, transparent pricing, and support. Align your GTM to your customer’s journey rather than what you think it should be.

Niche 83

Niche GTM Customers Growth 83

SaaStr

NOVEMBER 15, 2022

In 2022, founders and investors must be ready to pivot strategy at any moment. Product-led growth companies unlock lower price points, and sales & marketing expense may not be comprehensive for this type of business. . The unpredictable 2022 market requires resiliency and a flexible mindset. Key Takeaways.

Drivers/motivators 89

Drivers/motivators GTM Contract Growth 89

Sales Hacker

JUNE 16, 2022

For example, your best, most active customers may pull back on expansion talks or inquire about term or price adjustments. Listen for the signals and the tells, so you can calibrate your GTM motion if needed. CMO of 6sense & GTM advisor. 2021 and 2022 Salesforce Sales Leader to Follow; founder, consultant, author.

GTM 91

GTM Pipeline Sales A/B testing 91

Heinz Marketing

JANUARY 13, 2022

Helping those teams understand how to work together more closely (especially now that they might be spending even less time physically together) needs to be a 2022 priority. . Whether or not you are taking an account-based approach to your GTM motions, your customers expect a consistent message and experience across teams.

B2B 132

B2B Objectives and Key Results Campaign Cross-sell 132

G2

NOVEMBER 20, 2023

million cars were sold in the US in 2022. billion vehicles were registered in 2022. Source: PD Insurance 57 million passenger cars were produced worldwide in 2022. Around 67 million cars were sold in 2022 globally. The revenue of the global automotive manufacturing industry in 2022 was 2.86 million cars in 2022.

Manufacturing 52

Manufacturing E-commerce Transportation Electricity 52