Search Engine Land

FEBRUARY 19, 2024

As one recent example, Gartner made a surprising prediction that 50% of consumers would limit engagement or abandon social media by 2025 – but later walked it back a bit. Respected analyst firms are rarely called out when they’re wrong – because people rarely go back and check. 2028 prediction.

Engineering 135

Engineering Entertainment Market share Consult 135

Martech

FEBRUARY 13, 2024

Generation Z demographic by the end of 2025. A Traackr integration via the Snapchat Creator API aims at making it easier for brands to connect with the Snapchat creator and influencer community. Snapchat is expected to reach almost 50 million members of the U.S. Why we care.

Campaign 103

Campaign Closing Process 103

G2

JANUARY 31, 2024

By 2025, they’re projected to surpass Gen X in US digital shoppers, according to forecasts from Insider Intelligence. Gen Z, individuals born between 1997 – 2012, made up 20% of the US population in 2023, nestled right between Gen X (19%) and Millennials (22%).

64

64

Search Engine Land

FEBRUARY 5, 2024

In a separate legal matter, Google is set to go to trial in March 2025 in a U.S. District Judge Leonie Brinkema explained in an order that a summer trial would have presented logistical challenges, reports Reuters. Both Google and the Justice Department declined to comment on the jury trial date. Additional lawsuits. federal court in Texas.

Legal 111

Legal Engineering Market share Presentation 111

Martech

APRIL 6, 2022

billion by 2025, more than double the 2021 total of $14.44 million in 2025, according to another study by them. Processing.Please wait. The market. CTV ad spending will reach $34.49 billion, according to an Insider Intelligence. US AVOD viewers are expected to grow from 127.7 million in 2021 to 164.0 Why we care.

Launch 105

Launch Campaign Service Conversion 105

Martech

APRIL 18, 2023

Forrester predicts that, by 2025, account-based marketing will become the main way most B2B companies identify, plan, manage, and measure buying and post-sale activity. What goes into a successful ABM strategy?

B2B 108

B2B Strategize Growth Sales 108

Martech

JUNE 1, 2022

Zeta has set itself the target of overtaking other major marketing cloud platforms such as Adobe, Oracle and Salesforce by 2025. The move gives Zeta access to more than 300,000 active AWS customers who will be able to deploy ZMP as part of their Enterprise Discount Program. Planning rapid growth.

CRM 93

CRM Growth Service Sell 93

Martech

APRIL 18, 2024

We have a target of 90% by 2025 which is challenging, but we’re well on our way to achieving that.” So all your emissions as clients, that’s our scope 3 emissions, as well as our 20,000 suppliers for various things we purchase. Fifty percent of our energy now comes from renewables. Curbing marketing emissions.

Transportation 108

Transportation Finance Strategize Promote 108

SaaStr

JANUARY 5, 2024

Databricks probably should not, and wait until 2025. Growing 40-50% cashflow neutral. Will Databricks and Stripe Go Public: Stripe will, it is time for them and 2024 will likely be the year. The growth is there, but theiir losses are still large and they may need to reduce them for an optimal IPO.

Growth 116

Growth Gaming Customers Product 116

SaaStr

NOVEMBER 24, 2023

Now, maybe they both wait for 2025. And Both, Importantly, With Strong Brand Names (Even in Consumer, With Canva). If both trade at say 15x ARR, even in a 6x world, that would put both at $30B+ market caps. We’ll see. But both look strong enough to go in 2024. That will get folks excited again.

Follow-up 110

Follow-up Closing Growth 110

Martech

AUGUST 19, 2021

billion by 2025, expanding at a compound annual growth rate (CAGR) of 34% between now and 2025. The CDP Institute, an organization that provides vendor-neutral information about customer data management in general and CDPs in particular, expected industry revenue to reach at least $1.3 billion in 2020.

Customers 120

Customers B2C Technology Technology 120

Search Engine Land

NOVEMBER 4, 2022

Four new Apple Search Ad placement options New Apple ad spots are coming by the end of the year Apple’s ad business may reach $6 billion by 2025. Apple has been pushing aggressively lately to generate more demand and ad space for advertisers. A deal with the MLS.

Networking 105

Networking Contract Gaming Launch 105

Martech

JANUARY 26, 2024

By 2025, there will be enough case studies to say, “Oh my god. So my feeling is by 2025, we will start to see the ramifications of this. Writers are going to start using it. SEO people are going to use it. Email marketers are going to use it. Accountants, lawyers, everybody’s going to start kind of figuring it out.

Technology 94

Technology Technology Trust Start-ups 94

Martech

JUNE 22, 2023

Thirty-five percent of chief revenue officers plan to establish a generative AI operations team in their go-to-market organization by 2025, according to Gartner. As a result, more and more AI-powered solutions are being announced every day. And businesses are eager to get them.

Launch 102

Launch Pitch Technology Technology 102

Partners in Excellence

APRIL 16, 2024

Now, another year has gone by and I am currently the Junior Account Manager for the UTD Sales program with plans to graduate early in the Spring of 2025. It was a chance to immerse myself in this new world, far removed from my initial social media dreams. Let me tell you it has definitely been a ride and one that I absolutely do not regret.

Sell 102

Sell Pitch Account management Up-sell 102

Hubspot

DECEMBER 14, 2022

In PwC's 2025 & Beyond: Navigating the Payments Matrix , PwC explored the ongoing transition from cash-based to cashless payment methods, the development of digital economies, and the impact of new payment trends. Global cashless payment volumes are set to increase by more than 80% from 2020 to 2025, and to almost triple by 2030.

E-commerce 80

E-commerce Retail CRM Launch 80

Martech

MARCH 3, 2022

Gartner predicts that the integration/automation market is projected to grow by $32 billion by the end of 2025, scaling nearly 50 percent in five years alone. . iPaaS will lead the way at a predicted revenue of $9 billion by 2025. . The business automation market is showing no signs of slowing down. Source: Gartner.

Technology 98

Technology Technology Growth B2B 98

Martech

SEPTEMBER 9, 2022

trillion by 2025. B2B martech spending will reach $6.6 billion by the end of the 2022 and exceed $8.5 billion by 2024. Spending increases by B2B firms will outpace increases by B2C companies. Read next: Worldwide spend on marketing to hit $4.7 Martech spending is still ahead of spending on marketing overall. in 2021, according to Gartner.

Growth 108

Growth B2C B2B Technology 108

SaaStr

AUGUST 24, 2023

Why We Are Going to See More Large Funds, not Less There will be reflation by the end of next year with mega-funds resurging in late 2024 and 2025. Why does Jason believe we will see even more mega funds in 2024 and 2025? Lemkin and Rick Zullo. ? ? Everyone’s stuck looking backwards or making short term conclusions.

Pitch 80

Pitch Growth B2B Start-ups 80

Martech

DECEMBER 10, 2021

is forecast to reach over $56 billion in sales by 2023, $80 billion by 2025. The survey, conducted for Sprout Social by Lucid, questioned over 1,000 U.S. adults aged 18-75, each of whom used at least one social media platform. 65% had already made social commerce purchases. Social commerce in the U.S. Why we care.

Meeting 112

Meeting Service Process Product 112

Martech

JANUARY 10, 2022

trillion space by 2025. But that’s a whole other story. Kim Davis Editorial Director. What we’re reading. Social commerce is a model brands, retailers and platforms must embrace. It’s set to be a $1.2 An excellent explainer on the social media space from Accenture: “ Why Shopping’s Set for a Social Revolution.”.

Retail 112

Retail Gaming 112

Sell Or Die

FEBRUARY 6, 2024

He has a new book in development on discovery strategy, which will be published by HarperCollins in 2025. , which have been called “the one-two punch” every salesperson needs to differentiate what and how they sell to win more deals at the prices you want. Lee’s latest innovation is the Sales Organization Maturity Assessment.

Sales 40

Sales Price Growth Sell 40

SaaStr

DECEMBER 25, 2023

The panelists painted a cautiously optimistic forecasting of IPOs, suggesting potential challenges and muted IPO activity in 2024 but promising a stronger year in 2025. Turning toward the topic of IPOs, Jason highlighted the feats exhibited by companies like Canva and Atlassian in their successful scaling and growth journeys.

B2B 83

B2B Strategize Technology Technology 83

Martech

MARCH 11, 2022

(Source: Insider Intelligence ) In 2020, mobile games revenue in the U.S. reached a record $10.73 Source: Statista ) Mobile game consumer spend reached $116 billion in 2021 – $16 billion more than in 2020. Source Data.ai ) User penetration is expected to hit 28.5% Statista) Mobile gamers play 10+ hours a week, on average.

Gaming 112

Gaming X-functional B2C Customers 112

SaaStr

FEBRUARY 22, 2021

Google Cloud itself is predicting the Cloud will triple by 2026 or so , and reach $760B in spend in 2025, up from $290B in 2020 (note, I’m extrapolating a year or so from this chart and prediction, which itself is from IDC data): While Google is focused in particular on Cloud infrastructure, it really doesn’t matter.

Product 127

Product Customers 127

Martech

JANUARY 3, 2024

Gartner recently projected 50% of consumers would “abandon or significantly limit their interactions” with social media by 2025. “It would be unlikely for consumers to stop using social media altogether in short order.”

Entertainment 140

Entertainment Sports Niche Retail 140

SaaStr

SEPTEMBER 10, 2020

E-commerce is now where we expected it to be in 2025 or so. It might be where we expected to be in 2022, or 2025, but we may have gotten there — and see more “traditional” growth going forward. And videoconference? Well Zoom, Zoom, Zoom. And yet … can this go on forever? It can’t.

E-commerce 87

E-commerce Growth Presentation Start-ups 87

SaaStr

AUGUST 23, 2023

We hope to move SaaStr Annual back earlier in the year in 2025 and beyond, but for now, we’re committed to September to stay outdoors and more. Outdoor events are cool, but man, the weather! Don’t do them yourself. So … yeah there’s a method to the madness. And yes, for some that will be a conflict. Not our goal.

Niche 73

Niche B2B Pipeline Growth 73

Search Engine Land

JANUARY 18, 2024

Don’t wait until 2025 to re-examine your overarching approach and the resulting action steps. Focus on these eight areas to drive PPC results With all that said, I’d be very surprised if this checklist didn’t get some additions and revisions over the next 12 months.

Campaign 119

Campaign Clients Growth Networking 119

Martech

SEPTEMBER 27, 2021

Gruzbarg pointed to a Gartner study that predicts that by 2025, 60 percent of direct-to-consumer brands will be organized by function and not channel. The same study also predicts that by 2025, 20 percent of direct-to-consumer revenue will come from recurring customer relationships, leading to a 10X increase in first-party data collection.

E-commerce 110

E-commerce CRM Campaign High impact 110

SaaStr

APRIL 8, 2020

Better to put that energy into products that would move the needle in Cloud in 2019–2025 and beyond. Once Office 365, Azure, etc. took off, and Microsoft’s Cloud strategy became clear … a new task manager wasn’t important enough. It seemed possible at the time it might help their productivity application strategy. The big ones, though.

Closing 109

Closing Product 109

Martech

MARCH 1, 2023

By 2025, 37% of customers will try using a virtual assistant to interact with customer service, according to The Gartner 2023 Leadership Vision for Customer Service and Support report. By the end of next year there will be 8.4 billion virtual assistants in use, up from 3.25 billion in 2019, according to Statista.

Customers 102

Customers Government Service Contact 102

Martech

JANUARY 25, 2022

billion by 2025. The report does not, however, underestimate the growing importance of TikTok which hit one billion active users last year and is experimenting with social commerce. HypeAuditor also estimates that the global influencer marketing market will grow from $13.8 billion in 2021 to $22.2 Instagram versus TikTok.

Campaign 98

Campaign Niche Education Launch 98

Salesforce

OCTOBER 9, 2023

At the Valuable 500, Casey practices what she preaches: “All 500 companies will work with us up until our Accountability Summit in Tokyo in 2025. “Hold yourself to account for what you promise.” That’s where leaders will report on their progress against our three synchronized collective actions: leadership, reporting, and representation.”

Education 134

Education Legal Start-ups Technique 134

Martech

MARCH 14, 2023

Gartner expects 70% of enterprise CMOs will identify accountability for the ethical use of AI among their top concerns by 2025. Misinformation, bias, copyright and transparency are all serious considerations in the ethical use of ChatGPT in marketing. As one example, ChatGPT, like the internet it learns from, lacks veracity.

Government 131

Government Strategize Start-ups Engineering 131

SaaStr

DECEMBER 9, 2020

But if you just go heads down, and keep it up: 2020: $10m 2021: $14m 2022: $20m 2023: $28m 2024: $38m 2025: $53m 2026: $75m 2027: $105m 2028: $148m 2029: $206m 2030: $290m. " Years you'll hear this: 2020 2021 2022 2023 2024 2025 2026 2027 2… — Jason BeKind Lemkin (@jasonlk) February 19, 2020.

Niche 105

Niche Start-ups Gaming Up-sell 105

Martech

APRIL 1, 2022

video viewers by 2025, or 165.4 Over half of video watchers are tapping into AVOD, which means that ad dollars aren’t being wasted. These numbers are projected to climb even further to over 61% of all U.S. million people.

E-commerce 107

E-commerce Pharmaceutical Entertainment Sports 107