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Key account management strategy: Setting things in motion

PandaDoc

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value.

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10 things to do if your martech solution vendor gets bought

Martech

This can change many things, including price, customer service, contract enforcement and more. Your legal team should review existing contracts to see if it has any “in the case of being purchased” clauses. Find out what happens to service-level agreements (SLAs), pricing terms and licensing agreements.

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How to master the enterprise SEO procurement process

Search Engine Land

Regarding technology, as it pertains to SEO, it’s all about snagging the right services that support your SEO to keep your operations running smoothly. The process evaluates potential SEO service providers based on their expertise, track record, pricing, and contractual terms.

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5 Buying Signals Too Many Sellers Miss, According to Experts

Salesforce

Here’s the hard truth: “You don’t know if they’re ready to buy until they tell you they’re ready to buy, and you can’t believe it until you get a signed contract,” said Richard Harris , sales coach and founder of The Harris Consulting Group. But do they really want to buy, or are they just window shopping?

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Sales Tech Game Changers: How to Get Contracts Signed 21x Faster

SBI

With Adobe, you can rely on trusted, legal electronic signatures and quickly see the benefits in your sales cycles. For example, our research shows that using Adobe Sign results in contracts being signed 21x faster than using paper-based signatures. Fourth, this digital automation improves account management and customer satisfaction.

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How to Successfully Shift to Consumption-Based Subscription Models

Smarter With Gartner

Subscription business models may be common among digital providers — think streaming services or software licenses. In a subscription business model, customers pay a recurring fee to access a product or service, regardless of where it’s deployed. Term-based contracts’ costs are fixed and based on access not usage.

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CPQ: What it is and Why You Need it

Sales Hacker

Sales teams often struggle with configuration of price quotes when dealing with complex products or services or large product catalogs. Quote: Sales teams can easily generate standardized quotes that are legally compliant and contain all the necessary information.