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Understanding the key differences between the top video game ad networks and exchanges

Search Engine Land

Both ad networks and exchanges are a useful part of programmatic advertising and can help grow your game or brand. But what’s the difference between an exchange and a network? A video ad network is a company that connects publishers and advertisers. It is not an intermediary.

Gaming 92
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This day in search marketing history: March 24

Search Engine Land

Search in Pics: Google aquarium bathtub room, hanging bubbles & sports court 2017: The latest images showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Bing Ads Editor now supports Enhanced CPC, exports to create expanded text ads 2017: Version 11.9

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10 Most Important Sales Trends That Will Define 2019 (And Predictions)

Sales Hacker

Everyone can be an influencer, thought leader, trusted advisor, or subject matter expert now with the rise of LinkedIn as a network, the platform of Sales Hacker, and forums like MSP and The Revenue Collective. Now, I have a whole new angle to gain perspective from. Target Account collaboration is a team sport!

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Sales Pipeline Radio, Episode 314: Q & A with Phyllis Lee

Heinz Marketing

If you’re joining us live, thank you so much for doing so in the middle of your work day, and for pulling yourself away from whatever sporting event or early spring thing you’re doing. I’ll circle back to that second since that’s probably more from like a consumer angle. Phyllis: Yeah.

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How Giving Tuesday is Redefining Corporate Social Responsibility

Hubspot

However, Giving Tuesday provides a great opportunity for companies of all kind to get involved on just one day of the year to do something good -- generally by involving employees and activating their customer base, local community, and, if they have them, global networks. How Your Company Can Get Involved With Giving Tuesday.

Sports 69
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Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

Account-based marketing is a team sport. I then took to Twitter and Slack to ask for recommendations from my network. Come at inbound from a different angle. In this article, we’ll look at both disciplines, explaining what they are and when they’re best used. most commonly popped up. That led me to a page on the Otter.ai

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The Ultimate Guide to Press Release Distribution

Hubspot

Ensure it's unique : A powerful subject line should be disruptive, innovative, or offer a human interest angle. Instead, try slightly tweaking the angle of your pitch. Many tend to specialize in one or two interests -- emailing a sports reporter about a press release related to health isn't likely to result in coverage.

Pitch 101