Sales Nexus

JULY 7, 2021

It walks them through the important stuff you must fill out so that you can run reports and do the analysis as the manager, then hit next to go to the next person and do it again. Our churn rate keeps getting longer as we get older. Then, you should ensure that you’ve got the tools and technology in place to manage that journey.

Customers 111

Customers CRM Drivers/motivators Gaming 111

Lead Fuze

JANUARY 2, 2024

Picture this: You’ve got the tools—a quiver full of blog posts, social media arrows, email marketing boomerangs—but are you hitting the bullseye? Select Engaging Content Types If evergreen blog posts were trees—they’d be redwoods towering over fleeting trends. What is Content Marketing Strategy?

Sales 52

Sales Strategize Niche Lead generation 52

ConversionXL

SEPTEMBER 13, 2017

What you’re experiencing is customer churn. What is customer churn? Also known as “customer churn,” customer attrition is the loss of clients or customers using your service. If you’re unsure, you can learn how to calculate your churn rate here. Types of Churn from DataScience.com. Lagging vs. leading indicators.

Customers 110

Customers X-functional Price UX 110

Partners in Excellence

MARCH 16, 2021

Then we execute–we implement all those things we identified and put in place. ” This may work, temporarily, but usually we quickly run into limitations for this strategy and we fail to achieve our objectives. We never have them in place long enough to figure out how to make them work and what drives success.

Growth 88

Growth Process Follow-up Up-sell 88

ConversionXL

MAY 19, 2020

Maybe you’ve been producing content on the same subject for so long that your idea well has run dry. I’m sick of writing about it, and I think we all know by now that users rarely follow a linear path through a funnel in the first place. Every marketing team needs fresh content ideas.

Education 129

Education Follow-up Prospecting Service 129

SaaStr

MAY 26, 2021

However, without the proper data, processes, and automation systems in place, it is extremely challenging to scale successfully. From there, you simply have to let the system run on its own and monitor and iterate where needed to make it better. Blog post brought to you by Totango.

Growth 60

Growth High impact Launch Start-ups 60

SaaStr

FEBRUARY 21, 2020

Prior to its July 2002 acquisition by Novell, SilverStream was a public company that had reached a revenue run rate in excess of $100M, with approximately 800 employees and offices in more than 20 countries around the world. David is also the author of foreentrepreneurs.com the must read blog in the world of SaaS metrics.

Non-Profits 75

Non-Profits Up-sell Start-ups Product 75

ConversionXL

JULY 21, 2022

A blog post on the benefits of your product might be useful to a marketer in the exploration phase, but it’s unlikely to be substantial enough for a manager in the decision-making phase. Answering this will help you deliver the right content to the right audience, in the right place. Where do your customers go to find information (e.g.,

Customers 118

Customers Non-Profits E-commerce Objectives and Key Results 118

Hubspot

JUNE 5, 2015

Many of them will also run email nurture streams and calling campaigns in the hope that users will activate the trial and convert to customers. Many SaaS companies use cohort analysis to measure customer lifetime value, revenue per customer and churn to ensure their customer-acquisition strategy is effective. Customer churn by persona.

Conversion 63

Conversion Pipeline Start-ups Campaign 63

Hubspot

JUNE 26, 2019

With any contest or sweepstakes, though, you run the risk of having customers feel like your company is jerking them around to win business. GrubHub, an online food ordering and delivery website, has run its successful Yummy Rummy sweepstakes since 2011. Want to learn more about how to run a contest on social media?

Customers 74

Customers Non-Profits Retail Gaming 74

ConversionXL

FEBRUARY 12, 2019

Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about. For replenishable products, if most people place their next order on the fifth week, that’s when they run out of it. Do they buy a lot in a few orders or place numerous small-amount orders?

Non-Profits 126

Non-Profits Niche Campaign Referrals 126

SaaStr

MARCH 31, 2024

So, I run things and I rung, who works in that’s a ton of work, to do all that data analysis. Katie Burke : So, I would encourage all of you to start now, thinking about the fact that homogeneity will be as viral at your company as any blog post you ever write. But employee churn in the Bay area is epic. Maintain it?

Teamwork 101

Teamwork Start-ups Engineering Up-sell 101

Hubspot

APRIL 23, 2020

Overall, we remain optimistic about the plans we have in place, but without the ability to shoot new content, we're forced to be as cautious as possible. What's most important to us is that in 30 to 90 days when the dust settles, there's a place for everyone to return and resume work.". "It hasn't been easy," Horner shares.

Non-Profits 101

Non-Profits Education Clients Growth 101

Hubspot

MARCH 21, 2019

Once you’ve divided your market segments, run a sales velocity equation for each one. Never force a product or service on a buyer who doesn’t need it -- that’s a recipe for losing prospects and churning new customers. Is it when they read a specific blog post on your site? Source: Altify. The four factors of sales velocity.

Pipeline 73

Pipeline Sales Negotiate Referrals 73

Sales Hacker

JUNE 29, 2020

Because the core product isn’t changing, and because SaaS can accommodate an unlimited number of users (in many cases), the potential for growth is infinite — as long as you have a good SaaS sales strategy in place. Instead, the sales process is a kind of self-running extension of your marketing and advertising.

Objectives and Key Results 78

Objectives and Key Results Sales Closing Follow-up 78

Hubspot

JUNE 12, 2020

Localized content is the key to catching new customers' attention and creating a place where they want to spend their time and make their purchases. After all, it should be as simple as running your content through Google Translate and sending it off to customers on their journeys, right? Not so fast! Translation is a complex process.

Education 100

Education Follow-up Start-ups Process 100

Pointclear

SEPTEMBER 24, 2015

There was so much great feedback I’ve divided the responses into a five-part blog series. Run CPL campaigns! Rather than having an SDR churning through volumes of purchased lists, why not have them focus breaking into the most important accounts. Click here to read Part 1. ). I have to laugh a bit at the question. “Is

Lead generation 95

Lead generation Cross-sell Territory Gaming 95

Hubspot

OCTOBER 29, 2014

Regardless of how new to publishing your organization is, though, there’s one common puzzle every organization has to solve: How in the heck you’re going to build and structure the team of writers, designers, editors, and producers who will make your corporate content engine run. Inbound Marketing Blogging Content Creation'

Pitch 71

Pitch Engineering Strategize Gaming 71

Sales Hacker

DECEMBER 18, 2019

I feel like I’m in a million different sales communities that take place across Slack instances, LinkedIn Groups, and even in my email with Google Groups. This will likely continue to ramp up as everyone has something to share, and these niche communities are a great place to do it. We’re a social group, so this makes a lot of sense.

Sales 58

Sales Consult Technology Technology 58

SaaStr

JULY 15, 2022

You could watch it on YouTube or search on SaaStr on the blog about how ClickUp leveraged it. So a bit of a rambling answer, but I’ve never seen great, even just a great blog, done once a week, not work. Philip Joubert (@PhilipJoubert): So, many years ago you wrote a blog post called the 48 Types of VP Sales.

Growth 92

Growth Cross-sell Start-ups X-functional 92

SaaStr

JUNE 19, 2020

and Canada and occasionally in other places. There was a blog post that I wrote a couple of years ago where I try to answer that question, what it takes to raise capital in SaaS on the literal back of a napkin, and it kind of developed a life of its own. Christoph Janz: So what does it take to raise capital in SaaS?

Pitch 62

Pitch Trust Meeting Follow-up 62

SaaStr

MARCH 12, 2019

It’s all about churn and retention. Because churn is a silent killer. Churn is a lagging indicator, and as start ups, as GMs of new products and new markets, we can’t use churn as an indicator to learn. We’ve been running a bunch of experiments. How often we run that meeting is how fast we learn.

Growth 82

Growth Cross-sell Contract X-functional 82

SalesHandy

APRIL 11, 2020

It would result in slow and painful growth and increasing lead churn. Don’t worry, you have come to the right place. It could be your product landing page, CTAs on blogs, social media, marketing emails, etc. Often, sales operations aren’t running with robust processes in place. 13) Clean cold contacts.

Objectives and Key Results 52

Objectives and Key Results Pipeline Sales Follow-up 52

SalesHandy

APRIL 1, 2020

That’s the reason why we decided to break down everything you need to know about Sales Cycles on this blog. Sales Pipeline can also be described as a collection of all the deals/prospects in once place, separated by pipeline stages. You might want to have internal processes in place to take care of logistics, accounting, etc.

Objectives and Key Results 64

Objectives and Key Results Pipeline CRM Sales 64

Hubspot

FEBRUARY 2, 2016

Many nonprofits fall victim to a common marketing trap: they pour efforts into acquisition, while ignoring the leaky bucket on the other side—the fact that existing members are churning out almost as fast as they’re entering the funnel. What gives? There are many factors at play here. Pre-designed email workflows can help.

A/B testing 68

A/B testing Entertainment Campaign Education 68

SaaStr

NOVEMBER 21, 2020

And there’s a lot of benefit to running a software as a service, in general. My account runs my website. Control their brand presence, their product experience on Amazon, Walmart, Target, other places like that. So if you’re ERP, boom, Workday. If you’re CRM, boom, Salesforce. Rob Gonzalez: Yeah.

E-commerce 99

E-commerce Manufacturing X-functional Retail 99

ConversionXL

APRIL 4, 2017

It doesn’t help that there’s a new blog post out every day about how you’re missing out on [X] and this company is killing it by doing [Y]. iPullRank Blog. You could read about email marketing for days, but here are a few resources to get you started: Email Marketing articles on CXL’s blog. Litmus blog.

Growth 118

Growth Referrals Niche Strategic partnership 118

CloserIQ

JULY 1, 2019

Whether it’s the one-hundred meter runner perfecting his starting position for the umpteenth time or the award-winning novelist that reliably churns out 1,000 words a day, extraordinary results are invariably preceded by many ordinary steps. . It can be a waste of resources to give every prospect a practical run-through of a product.

Process 89

Process Objectives and Key Results Contract Pitch 89

ConversionXL

DECEMBER 21, 2015

Though transparency and authenticity have always been virtues extolled by thought leaders, certain blogs, companies and movements have given greater exposure to transparency in marketing and how it can work as a growth strategy (not just on an ethical level). The Rise of Transparency Blogs. What’s So Great About Radical Honesty?

Trust 91

Trust Growth Follow-up Up-sell 91

ConversionXL

DECEMBER 7, 2017

If you run a new business or business with different customer segments that behave differently (i.e., you could spend $10 per customer on the 100 customers most likely to churn. Tripwire marketing helps you to identify those 100 customers most likely to churn through changes in their behavior. There’s often no universal answer.

Represent 106

Represent Campaign Strategize Promote 106

SaaStr

MARCH 1, 2019

How does Tom think about calculating churn when it comes to multi-year contracts? What were the commonalities of leading indicators of churn? Is it fair to always surmise that when serving SMB one will always have a higher rate of churn? What is the right way to conduct a churn analysis?

Contract 45

Contract Price Commission Conversion 45

Lead Fuze

JULY 24, 2023

In this blog post, we’ll explore effective strategies on how to get clients for video production – from diversifying your portfolio and leveraging SEO tactics, understanding client needs better and building strong relationships. This increasing trend signifies immense opportunities in the field of video production.

Clients 52

Clients Real Estate Product Referrals 52

Hubspot

JUNE 24, 2014

If you have the right inbound strategy and tools in place , you can have your cake and eat it too when it comes to vacation time. By writing at least a blog post a week, you''ll start to bring in traffic and leads to your site in the short term -- and it''ll keep working while you''re on vacation, too. The results were instant.".

Sales 63

Sales Networking Start-ups Up-sell 63

Hubspot

JANUARY 29, 2019

Instead, it was what attracted most marketers to the industry in the first place -- "storytelling". They then fill the wolf’s body with heavy stones, and when he wakes up and tries to run away, he topples over and dies. Shockingly, it didn’t start with “virtual” or end with “intelligence”. Resolution: Sound comes first.

Entertainment 100

Entertainment Cold Call Lead generation Education 100

ConversionXL

JANUARY 18, 2022

Product marketing shows value in its ability to improve usage, lift customer LTVs, and decrease churn. Both companies offer heaps of resources, from blog articles to webinars. It’s the intangible value consumers place on a recognizable product, and it’s the reason they’ll opt for a more expensive option. Image source.

Product 110

Product GTM Construction Launch 110

Heinz Marketing

DECEMBER 6, 2021

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. I think whether you’re running a company or whether you’re just an individual contributor, there’s an opportunity to be the servant leader. We had a wonderful run. It was the outlier.

Pipeline 59

Pipeline Sales Trust Up-sell 59

SaaStr

AUGUST 12, 2022

Jason Lemkin: I think the problem you have and… Look, I’ll give you the only shitty or crummy answer I have is just that last year folks that were sort of in between rounds, in weird places. And now they’re about a year run rate, and they need a boost, but they didn’t hit the milestones. You can go to SaaStr.

Price 74

Price Pipeline Meeting Growth 74