Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic
ConversionXL
SEPTEMBER 24, 2020
Similar conditions means the same time of the day, same bid (although bid prices vary), same length of time, etc. You may notice the second ad group is for “Discounts,” so even if the conversions are good, the profit margin is less. Imagine you had a client who sold interior design services and wanted to run a display campaign.
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