Iannarino
APRIL 3, 2024
This is a personal lexicon for the thesalesblog.com platform. In the future, I will point to this page with links to ensure readers understand the words we use to talk about consultative sales. Some of the concepts may be new to readers, and we will endeavor to continue to update this lexicon.
Partners in Excellence
APRIL 3, 2024
We invest enormous amounts of energy seeking to avoid dong the work. We constantly seek shortcuts, things that enable us to avoid doing the work critical to creating and sustaining performance. Our mindsets aren’t so focused on improving efficiency, rather on avoiding doing the work. We scour social channels for shortcuts; what are the easiest ways to prospect, how can I send more emails/make more calls, how do I close more deals with less effort, how do I leverage tools like ChatGPT to do
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G2
APRIL 3, 2024
The depreciation of third-party cookies will impact the different tools and channels that are part of the typical B2B marketing mix. Because G2 does not use third-party cookies to track buyer Intent activity, customers using this solution will not be affected.
Salesforce
APRIL 3, 2024
When Fordham University relaunched its student advising app in 2022, appointment bookings doubled. The IT team credits this increase to human-centered design. “We brought users into the conversation instead of having the IT team dictate the requirements,” said Fordham University VP and CIO Anand Padmanabhan. “It was a true partnership that created shared trust and helped improve app adoption.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
SaaStr
APRIL 3, 2024
As the kickoff to our first fully digital SaaStr AI Day, Jennifer Tejada , the CEO of PagerDuty, chatted with Jason Lemkin, SaaStr CEO and Founder, about navigating the shift to Generative AI and what Artificial Intelligence in SaaS might look like in the next 6 months, as well as years to come. Jennifer has been at PagerDuty since 2016, a disruptive company that took automation to the next level before AI was hot in 2024.
Martech
APRIL 3, 2024
Thanks to its recent IPO, social media platform Reddit is a hot topic in many circles, including marketing. That’s quite the accomplishment for a company that’s been around for 20 years, which in internet terms is the equivalent of having lived when dinosaurs roamed. To help you understand the platform and determine if it’s a good channel for you to use, here is our marketer’s guide to Reddit.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Adaptive Business Services
APRIL 3, 2024
Nimble CRM Tips and Updates April 1, 2024 How do you like the new look? This was more of an experiment than anything and it is far from perfect! Ross has me on this accelerated schedule and I have flat run out of time:) Read on and I’ll tell you how I did it! Updates At this time, we have no new updates to report for Nimble CRM. However, stay tuned as we are expecting some exciting announcements coming very shortly including … Message send limits – We are expecting the availability of a su
The Advantexe Advisor
APRIL 3, 2024
Every 90 days, the executive leadership team of every publicly traded company delivers an earnings call to shareholders and analysts to review the previous quarters’ business results and to discuss and share future performance through forecasts and general guidance. These earnings calls are very important and can significantly influence the analysts and more importantly, the employees of the company.
Martech
APRIL 3, 2024
Our “Spotlight on the expert” series digs deeper into the stories of our expert contributors. This interview has been edited for clarity and length. When email expert Natalie Jackson took the leap from publishing into marketing technology, she took advantage of the professional thought leadership available to her in Kansas City, Missouri. (She also told us she was an early MarTech subscriber.
G2
APRIL 3, 2024
In the “real” world, people love personalized experiences. It feels great to walk into your favorite coffee shop, where the barista is already pulling a shot for your latte. Or to be recognized at your local pub, corner store, or dog park.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Martech
APRIL 3, 2024
Delivering personalized content experiences is crucial for engaging customers and driving conversions. In this webinar, we’ll explore how to leverage the full capabilities of your Content Management System (CMS) to create hyper-personalized content that resonates with your audience across all touchpoints. Our expert panel will discuss the transformative role of AI in content strategy and how you can integrate it with your CMS for maximum impact.
G2
APRIL 3, 2024
Startups are more than their outward success. Behind the glossy exterior, every day, the founders are riding an emotional roller coaster as they manifest their ideas and persist through tough times. For most, starting a business is like climbing an enormous mountain – it's not easy to reach the PEAK, and success rates are low. I recently caught up with Jorge Zamora, the CEO of GoLinks, to discuss the artistry of building a successful tech startup.
Predictable Revenue
APRIL 3, 2024
Collin, dives deep with Josh Schwartz from Bregal Sagemount, into the intricacies of startup sales, from the foundational steps to success. The post Process Development for Sales Success with Josh Schwartz appeared first on Predictable Revenue.
G2
APRIL 3, 2024
Clinical documentation persists as one of the most important aspects of working as a healthcare practitioner. Keeping accurate and complete medical records contributes to informed care decisions and better health outcomes, regardless of your field of care.
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Understanding the Sales Force
APRIL 3, 2024
Dennis Connelly, Derek Baer and I were sharing our experiences coaching salespeople, sales managers and sales leaders, and comparing those who were and weren’t coachable. It wasn’t personal. It wasn’t about whether we liked them as people. It was about those who did or did not make changes and improve. When it comes to coaching up salespeople, there are many conditions that must be met.
G2
APRIL 3, 2024
Are you tired of investing significant time and resources into product development only to find that your offerings don't quite hit the mark with your users?
The Digital Technology
APRIL 3, 2024
It’s no secret that videos with excellent titles are better. Enticing titles help your videos stand out from the competition in the vast universe of YouTube content and entice viewers to click. Short and promising youtube titles are perfect.
SaaStr
APRIL 3, 2024
So we’ve covered Klaviyo several times at SaaStr , and we’re super excited CEO Andrew Bialecki is coming to 2024 SaaStr Annual Sep 10-12 in SF Bay to share his learnings!! (We also have a great deep dive we did a little ways back with Andrew below). Klaviyo is not only a rocketship, but it’s been the only SaaS IPO since Dec 2021. The only one. 1.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Search Engine Land
APRIL 3, 2024
Facebook is launching an updated video player that provides a consistent design for all video lengths, including Reels, longer videos, and Live content, in one fullscreen. This updated video player, which bears a striking resemblance to TikTok, will initially roll out on iOS and Android devices in the United States and Canada, with a global release scheduled in the coming months.
Martech
APRIL 3, 2024
Talking to some prominent Adobe Partners in the corridors and on the Community Pavilion floor at Adobe Summit this year, we constantly heard the content space — the “content supply chain” as Adobe now calls it — referred to as “a mess.” And it’s getting messier. Problems that already existed will actually scale because of the speed and volume at which generative AI creates new content assets.
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