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Service at Dreamforce: Your 5-Minute Guide to What’s in Store

Salesforce

Attention service and field service pros: are you ready for an epic experience? At Dreamforce 2023 , we’ll help you take your field and customer service strategy to the next level — with AI, customer data, and a unified customer relationship management (CRM) platform. Trust us: you don’t want to miss them.

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Location Based Services Smart for Business.

SalesBlog!

With location-based services what would stop a business from doing this on your smart phone? Location Based Services Defined. Location Based Services Defined. LBS services can be used in a variety of contexts, such as health, work, personal life, etc. LBS services include parcel tracking and vehicle tracking services.

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How Jagran New Media doubled video ad revenue with a managed AdOps service

Martech

They’d been relying on ad networks to manage outstream video — mobile-only ads that appear on partner sites and apps outside of YouTube — on their websites. We experienced very high discrepancies between our ad server and the network ad server, which was a consistent issue.”. A lack of transparency.

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IAB Podcast Upfront highlights rebounding audiences and increased innovation

Martech

Charlamagne’s The Black Effect is the largest podcast network in the U.S. audio network, iHeartMedia touted its reach of 276 million broadcast listeners. The IAB study found that the top individual advertiser categories in 2023 were Arts, Entertainment and Media (14%), Financial Services (13%), CPG (12%) and Retail (11%).

Sports 99
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AI content creation: Ushering in the unimaginable

Martech

Sam Altman’s proclamation that “movies are going to become video games and video games are going to become something unimaginably better” is more than just a prediction — it’s a vision of a new frontier in entertainment and content creation. This will have a profound impact.

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Becoming a Master Networker – Real-Life vs. Social

Adaptive Business Services

Dependent on a variety of factors, the dynamics of effective networking can substantially change. At the very least, certain behaviors will become more critical based upon these variables including whether we are operating within a small or large group setting, engaging one-on-one, or we are actively networking online. Contribute.

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T-Mobile acquires Octopus Interactive rideshare adtech platform

Martech

Today, T-Mobile announced the acquisition of Octopus Interactive, an adtech platform that manages a network of interactive screens in Uber and Lyft ridesharing cars. Current Octopus clients include audio publisher Audible, OTT streaming service Philo and Fox Entertainment, among others. Why we care.