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The Tech You Need to Deliver Killer Virtual Presentations

Cerebral Selling

While I’m grateful that my clients feel my presentation style is fun and engaging, to create the live experience I was after (not to mention creating my entire online Sales Academy program), flipping on my webcam, popping in those ubiquitous Apple headphones, and looking down at my laptop wasn’t going to cut it. Here’s the problem.

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Data literacy: The key to correcting the C-suite trust deficit

Martech

If you dive deeper, you’ll find that CEOs don’t seem to trust CMOs. 32% of CEOs trust their CMOs. If these statistics also apply to the CMO’s entire organization, then it’s clear we have a trust problem with marketing leadership. 56% of CEOs believe their CMO supports their long-term vision.

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How to protect customer trust when using AI

Martech

They’re asking themselves questions like: How can I trust this business or build a working relationship if I don’t even know who’s talking to me? When the speaker’s credibility matters more than the content they share, it’s time to be more proactive about how you build trust with customers across every channel.

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How to build trust and loyalty in retail with reception marketing

Martech

Retail brands must seamlessly mesh into and be present throughout the customer journey to remain useful to consumers. The brands that proactively provide the information their audiences seek will build long-term relationships grounded in trust. retail brands must be present, helpful and authentic online.

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Roadblocks to Delivering a Competitive Buying Experience

Buyers struggle with being overwhelmed, indecision, and trusting the information that’s presented to them. Today’s buying experience is extremely challenging to navigate––with a plethora of choices, easy access to research, and competing (often contradictory) voices chiming in. For a buyer-facing team, the struggle is also real.

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How To Position Yourself As A Trusted Sales Professional

The 5% Institute

In sales, positioning yourself as a trusted sales professional can mean the difference between having ‘an OK’ sales career – and absolutely thriving in your industry. So, what is a trusted sales professional; and how do you position yourself in this way to your potential clients? Behaviours that’ll break trust.

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Trust Based Selling – Your Ultimate Guide

The 5% Institute

In this article, we’ll explore the premise of trust based selling, as well as how to build trust with your potential clients during your sales conversations, and before you present your offer or solution. So, what makes trust based selling different to the older models of selling ? Behaviours that’ll break trust.

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