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4 Tips and Best Practices for Using Marketing Automation for Sales Management

Sales Pop!

Marketing automation is shown to increase sales productivity by a staggering 14.5%. Marketing automation specifically applies automation to managing marketing tasks. Create content that is similar to the content your target audience has interacted with in the past.

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5 Effective Tips to Better Define and Message Your Target Audience

Heinz Marketing

By Carly Bauer , Marketing Consultant at Heinz Marketing Defining a target audience is a crucial step in any marketing campaign. In this blog post, we will explore five practical tips that can help marketing teams better define their target audience and develop messaging that resonates.